Gee & Bee Sporting Goods

Gee & Bee Sporting Goods Gee & Bee Sporting Goods
Your local team sales and sporting goods retailer Gee and Bee is a proud member of the National buying group Sports Inc.

For more than 60 years, Gee and Bee Sporting Goods has been supplying Western Maine and the greater Lewiston /Auburn area with quality athletic equipment and apparel. Gee and Bee was opened in 1947 by Jim Bouchles as a “complete team center” and in 1979 was purchased by Goldsmith’s Sporting Goods who had multiple stores across the state. It was on May 29, 1996 that Sandy and Kris Heldman bought th

e store, returned the former name and instituted the motto, “the way sports used to be,” Gee and Bee was originally located on Court street in Auburn and eventually moved to the Center Street Plaza. With Auburn's retail growth booming on Mount Auburn Ave the Heldman’s purchased the former Andy Valley Gymnastic building where Gee and Bee now resides. With over 7,000 square feet, the store is a complete team center that specializes in a full line of retail merchandise as well as team equipment and custom uniforms complete with silk screening and embroidery. “We like to do business the old fashion way”. With over 500 stores of buying power we purchase the best equipment at the lowest prices and pass it all on to you, our valued customers.

04/04/2026
12/02/2025

Gee and Bee will be closing at 3:00 today in an effort to keep our part time staff off of the roads. Thank you

🔥 BLACK FRIDAY at Gee & Bee Sporting Goods! 🔥Get ready for our biggest deals of the year — scratch-off in-store to revea...
11/26/2025

🔥 BLACK FRIDAY at Gee & Bee Sporting Goods! 🔥
Get ready for our biggest deals of the year — scratch-off in-store to reveal 20%, 15%, 10%, or 5% OFF your purchase!

🗓️ Valid Friday 11/28 through Sunday 11/30
📍 In-store only while supplies last
⚠️ Exclusions apply

🔥 BLACK FRIDAY at Gee & Bee Sporting Goods! 🔥Get ready for our biggest deals of the year — scratch-off in-store to revea...
11/21/2025

🔥 BLACK FRIDAY at Gee & Bee Sporting Goods! 🔥
Get ready for our biggest deals of the year — scratch-off in-store to reveal 20%, 15%, 10%, or 5% OFF your purchase!

🗓️ Valid Friday 11/28 through Sunday 11/30
📍 In-store only while supplies last
⚠️ Exclusions apply

Happy Labor Day! Gee and Bee will be open 9am-2pm Monday 9/1.
08/31/2025

Happy Labor Day! Gee and Bee will be open 9am-2pm Monday 9/1.

Happy Thanksgiving. We will be closed for Thanksgiving Day. We will re-open at 9am on Friday
11/27/2024

Happy Thanksgiving. We will be closed for Thanksgiving Day. We will re-open at 9am on Friday

Friday Only. Come in store for a scratch off coupon for 5%, 10%, 15%, or 25% off your total purchase. Coupons will be av...
11/25/2024

Friday Only. Come in store for a scratch off coupon for 5%, 10%, 15%, or 25% off your total purchase. Coupons will be available at the counter while supplies last.

Gee and Bee will be closed for Labor Day. We thank you all!
09/01/2024

Gee and Bee will be closed for Labor Day. We thank you all!

All summer games, tubes, lifejackets, and summer accessories will be 20% off from Friday 8/30 until Sunday 9/1
08/30/2024

All summer games, tubes, lifejackets, and summer accessories will be 20% off from Friday 8/30 until Sunday 9/1

NEW! Wilson limited release gloves. We have one of each. Check them out before they are gone.
07/31/2024

NEW! Wilson limited release gloves. We have one of each. Check them out before they are gone.

Headed to the rink? Don't forget your neck guard! These are now available at Gee and Bee. We have neck protect compressi...
07/26/2024

Headed to the rink? Don't forget your neck guard! These are now available at Gee and Bee. We have neck protect compression shirts and neck guards in Youth, Women's, and Men's sizes.

Address

190 Mount Auburn Avenue
Auburn, ME
04210

Opening Hours

Monday 9am - 7pm
Tuesday 9am - 7pm
Wednesday 9am - 7pm
Thursday 9am - 7pm
Friday 9am - 7pm
Saturday 9am - 6pm
Sunday 10am - 4pm

Telephone

+12077844933

Website

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