05/14/2024
It is with heavy heart that I write to inform you of the difficult decision we have had to make regarding the future of The Aid Station. After much contemplation and evaluation of our current circumstances, we regret to announce that we will be closing our business.
We want to express our deepest gratitude to each and every one of you who have been instrumental in our journey. Our staff, to the guys from England, Australia, New Zealand, Costa Rica, Mexico, Ecuador, Peru, Canada, Japan, Korea and sonmany other countries... and of course, all the locals that made this place a home, a clubhouse, our spot, my home.
Please rest assured that we are taking every measure to ensure a smooth transition during this time. We are committed to fulfilling any outstanding obligations and addressing any concerns you may have to the best of our ability. If you have any gift cards, come by and take advantage of our upcoming sales. We will continue to operate with our doors fully open through June 30, the Sunday of Western States weekend. After that day, we will pivot any remaining inventory to our online portal.
Starting tomorrow, Tuesday, May 14, shoe sale discounts will vary from 20% to 70% off, soon to reflect online, all sandals at 30% off, and much more. Special orders can only be placed at full retail pricing, and all discounted sales are final.
Once again, I extend our heartfelt appreciation for your support and understanding during this challenging time. I will always cherish each and every connection made through our store. As for me, I am looking forward to starting a 10 day motorcycle trip through Baja at the end of the month, and know that this decision was not taking lightly, I have shed many tears for each beer served throughout the years, which is a lot, and I am confident that this is the right decision for me and my family.
Paulo Medina