JW Lures

16/06/2026

Bumblebee juniors 👀

Sh*ttyRoach & HotPike
..comming soon

08/06/2026

...wanted a slightly lighter setup of my 'BigSwim' and the 'Bumblebee' for my spinning-rod(haspel), but without loosing its bigpike-attitude.

The result= Slimswim & Bumblebee jr.both weighs under 90gr

04/06/2026

📢  .....🧨 Baitdrop live now💥

Rollergun Runners available now at jwlures.com 

20% off as a introductionprice !!!

Pictures on results from some testfishing together with my friend and grande angler
..pikeapproved 👍

So hit the shop and grab your Rollergun Runner now 💪

04/06/2026

🧨......⏰️
20.00CET tonight I'll launch the Rollergun Runners

And as an introduction-price on this new luremodel I'll give 20%sale on them at the launch!..I simply just want as many of you as possible to try these ones out because Im pretty confidence they will add something to your fishing. 

They will be available in 10 colors
●ElectricWhitefish
●MotoroilHottailSpottedBullhead
●HolographicPerch
●Firebird
●BlackPerch
●HolographicRedhead
●Sh*ttyRoach
●MotoroilRedglitterTiger
●GlitterS10
●GreenglitterPike

So tune in jwlures.com by then and grab yours 

🌍Worldwide shipping 

03/06/2026

02/06/2026

..so whats the fuzz about theese Rollergun Runners and why will it really add something to your tacklebox that you dont allready have!?

For a start this luremodel are a elaboration of my org. Rollergun lipless crank. It measures 19cm and weighs arround 104gr.
The quite unique thing with this lure are the way it moves.
I've struggled really hard to give it a very lifelike irratic swimmingaction, and I dear to say I nailed it!

In steady retrieve(or trolling) the Rollergun Runner wiggles like a regular crank/wobler  but its allso 'hunts' out to the sides. And when you start pulling/drag the lure it gets crazy and runs wide out to the sides in a irratic and unpredictable way, it might go straight forward first pull then wide out to the right, maybe two times in a row then back wide out to the left and then straight forward again. Every cast will be unique. And yes there are baits who glides from side to side but the thing with the Rollergun Runner are that it wiggles/cranks on the pulls, you really feel how it vibrates and swimms out there gliding out to the sides when you drag/pulls it with the rod. And you dont need to be aggressive and fast, you can take it nice and slow(big pike-slow) when you reel and pull it, it will still do its thing. 
It runs between 0.5-3m of depth and are slowsinking.

I'm superpumped to see how you guys/girls will succeed with theese ones.

So for you who thinks it sounds intresting and want to be sure to grab one I set the releasedate to this thursday the 4th of July 20.00CET at jwlures.com
🌍Worldwide shipping

Thankyou 

/Jimmie

JW Lures

01/06/2026

Rollergun Runners

●BlackPerch
●Sh*ttyRoach
●MotoroilRedglitterTiger
●GreenglitterPike

31/05/2026

Next up!

'Rollergun Runners'

DiscoCoward & MotoroilGlitterSpottedBullheadHottail
..this will be something extra I assure 🫵

28/05/2026

📢 Baitdrop live now !!!

Tune in jwlures.com and grab your Bumblebees🐝 now

27/05/2026

Bumblebees

⏰️🧨.....Baitdrop 19.00CET tomorrow

●BlackPerch
●Holographicsilverperch
●MotoroilglitterBumblebee
●Greenglitterpike
●Electricwhitefish
●Sh*ttyroach
●Discoredhead
●Firebird