Teknosell - If You are Serious about Improving Global Sales & Service Staff

Teknosell - If You are Serious about Improving Global Sales & Service Staff We're always looking for foreign language speakers to join our growing team! Contact us: [email protected] or read more on: www.teknosell.com

We offer tailored sales and service training and coaching programs designed to meet the needs of global businesses, empowering teams to succeed in competitive markets. Teknosell is a Swedish company with a global reach delivering a brand new quality of coaching programs. Many years of experience in consulting helped us to develop a clever combination of web-telephone coaching platform to introduce

new sales and service techniques. From our Global Operations Office in Poznan we coordinate a delivery of our programs in 25+ languages to approx. 40 countries. We are always on lookout for foreign languages speakers to join our team or work with us remotely.

20/05/2026

What does a black metal singer know about global sales training?

More than you'd expect.

Performing live, night after night, is one of the clearest examples
of what practice actually does to confidence.

"

18/05/2026

There's a scene in Karate Kid where the kid is furious.

He came to learn karate.
Mr. Miyagi is making him wax cars.

He's been waxing for hours. For days. He's about to give up.

Then Miyagi starts throwing punches —
and the kid realizes the movement he's been repeating for days has become a block.

He built the reflex without knowing it.

For a salesperson, waxing the car is one thing:
answering why a customer should buy from you even though competitors are cheaper.

It sounds basic.
Most salespeople think they already have that answer.

But when we actually ask them to say it out loud — to a real person, recorded —
the answer is almost never convincing.

Because they've never waxed the car.

They went straight to the final round.

You can't do the high-flying kick if you haven't waxed the car.

13/05/2026

Most price pressure doesn't come from the market.

It comes from salespeople who don't know what to say when the customer pushes back.

Not because they're bad salespeople.
Not because the product is weak.
Because they've never practiced the answer —
so when it gets uncomfortable, they give ground.

They've been to the workshops.
They've clicked the e-learnings.
They have information about value selling.

But information and a reflex are completely different things.

Ask your salespeople right now:
Why should I buy from you even though competitors offer lower prices?

Listen carefully to the answer.

If it's vague, if it goes straight to discounts, if there's no confidence behind it —
you don't have a price problem.
You have a training problem.

11/05/2026

If I told you I was going to turn you into a tennis player,
and my method was to show you a PowerPoint about the backhand —
you'd think I was an idiot.

Nobody builds a backhand from watching slides.
You pick up the racket. You hit it wrong.
Someone tells you what to fix. You hit it again.
A thousand times, until the movement is automatic.

Sales is exactly the same.

When a customer pushes on price, there's no moment to remember what was in a presentation.
You need a reflex.
And you only get a reflex from practice.

Saying it out loud. To another person. Getting feedback. Doing it again next week.

Instead, we put salespeople in a conference room once a year
and wonder why they still fold under pressure.

They haven't practiced.
They've attended.

You would never train an athlete this way.
Stop training salespeople this way.

06/05/2026

Most salespeople practice their craft for a couple of hours per year.

That's the annual training event.
Two days in a conference room. A consultant. PowerPoints.
Groups of five. Conclusions on a flip chart.

Imagine telling that to a boxer.
Or a musician.
Or any professional who is serious about improving.

"Don't worry about practice. We'll put you in a room with 14 other people once a year,
talk about boxing, and then you'll be ready."

It would be a joke.

But that's exactly what we do with the people responsible for defending your price margin
every single day.

No individual practice.
No one asking them to actually perform the skill.
No repetition.

And then we're surprised when a customer pushes back on price and they fold.

They haven't practiced.
They've attended.

04/05/2026

The first time we called a global sales force and
asked every individual why their customer should buy from them instead of the cheaper competitor, 26% gave a convincing answer.

Not 26% of some struggling team.
A global sales force. Experienced people. Well-trained, at least on paper.

The other 74% gave vague answers.
No confidence. No real value argument.

Then we ran weekly practice sessions.
Short individual calls. With feedback. With repetition.

After a few months: 94% could answer it convincingly.

Same people. Same products. Same competition.

The problem was never the product.
It was that nobody had ever made them actually practice the answer.

29/04/2026

Zoltan trains 10 times a week to stay at the top of his weight class.

I offered him an alternative — the one we give most salespeople.

E-learnings about boxing. A conference room. Groups of five discussing technique.

Your salespeople are being asked to fight for your margins every single day.

How should they prepare?

27/04/2026

Most sales directors I speak to say the same thing:
We trained them. They know the product. They've been through the program.
And they're still losing on price.

They're right. The training happened.
People sat in the room. Maybe they even liked it.

Then Monday came. The pressure came back. Old habits came back.

Because a workshop gives you information.
And information is not the same as a skill.

If I show you a film about how to hit a tennis backhand,
you now have information about a backhand.
You still can't hit one.

The only way to build a reflex is to practice.
Say it out loud. To a real person. Get feedback. Do it again.

Information doesn't change behavior.
Practice does.
Those are not the same thing.

"

23/04/2026

Why is no one talking about how lame our approach to sales training actually is?

You're asking your salespeople to sell solutions in brutal price competition.
And how do you prepare them for this?

You send out an e-learning so they can click through and confirm they understand how to hit the ball.
Then you put them in a conference room for a day or two
to discuss value selling in groups of five and write conclusions on a flip chart.

No hitting the ball.
No individual practice.
No one listening to whether they can actually do it.

No athlete. No musician. No professional of any kind would agree to practice like this.

But somehow in sales, we call it training.

You need to practice by hitting the ball.
Every week.
Until it becomes a reflex.

Because in the real customer conversation — when the price question comes —
you won't remember what was on the flip chart.

"

21/04/2026

Every day, somewhere in your sales force, a salesperson is dropping the price.

Not because the competition demanded it.
Not because the customer really needed it.
Because they didn't know what else to say.

We've called sales teams in 30 languages and asked the same question:
why should I buy from you even though competitors offer lower prices?

Most can't answer it convincingly.

They go vague. They jump straight to discounts.
They sound like they already lost before the sentence is finished.

The price pressure you think is coming from the market —
a lot of it is coming from inside the building.

31/03/2026

Most sales training is embarrassingly outdated. E-learning clicks and flip chart sessions don't build real skills. If you're asking salespeople to sell complex solutions, they need to practice like athletes: repeatedly, weekly, until the reflexes kick in.

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