Blue Fitness

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Blue Fitness We provide market leading fitness equipment distributed to the New Zealand/Pacific fitness industry. For Commercial gyms or at home work outs - we can help!

Call us on +64 9 845 0035 or flick us an email on [email protected]. Our Goals:

To be recognized as the NUMBER ONE commercial fitness equipment supplier in Australasia. To be the industry leader in after sales service and product support. To continually support our industry through the development of win/win partnerships with our customers. To provide high quality and innovative education programmes that develop the quality of our industry. To be a socially responsible company which is actively involved in the support of our community. To make a positive contribution to the businesses of customers.

18/10/2026

Compact space?

Not a problem! Chat with our team today to discuss how can enhance and optimise your training space.

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15/10/2026

The Hyperice Normatec ELITE...

Feeling fatigued? Heavy Legs? Sore muscles from running?

Get more out of every Normatec session with ZoneBoost™.

Select from five distinct zones to give the areas that need it most a little extra love.

Interested? Pop in and see our team to try them out.
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Out with the old…Our latest install at Onehunga Fire Station brings the Precor Smith Machine to the crew's gym, supporti...
13/10/2026

Out with the old…

Our latest install at Onehunga Fire Station brings the Precor Smith Machine to the crew's gym, supporting strength, performance and the physical demands of life on the frontline.

Why the Smith Machine is a great fit:
✔️ Build job-ready strength with squats, presses, lunges and more.
✔️ Train independently with added confidence, thanks to the guided bar path and safety catches.
✔️ Get more out of every session with versatile, full-body training in one machine.
With a job that demands strength, preparation matters and training with the best-in-class equipment from helps massively.

A great addition to a space dedicated to keeping the crew strong, fit and ready for whatever comes next.

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Back pain? Not anymore.Soothe tension, reduce aches and increase your range of motion with the power of Venom.Your lower...
11/10/2026

Back pain? Not anymore.

Soothe tension, reduce aches and increase your range of motion with the power of Venom.

Your lower back will thank us!

Shop now – www.bluefitness.co.nz
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MORE FROM YOUR REFORMER!For October, we’re giving you even more ways to train.Purchase a Merrithew Reformer Bundle durin...
09/10/2026

MORE FROM YOUR REFORMER!

For October, we’re giving you even more ways to train.

Purchase a Merrithew Reformer Bundle during 1–31 October and receive a FREE Accessory Board.*

Adding the Accessory Board to your Reformer opens up more possibilities for programming, including:
✓ Low-impact cardio and aerobic conditioning
✓ Plyometric and power-based exercises
✓ Increased variety for clients and classes
✓ A fresh challenge for more experienced users
✓ More versatility from a single piece of equipment

Whether you're building a new Pilates studio or expanding your current offering, the Accessory Board is a simple way to make your Reformer work harder.

Purchase a Reformer Bundle this October, and we'll add the Accessory Board FREE. *Promotion valid 1–31 October 2026. T&Cs apply.
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We have 3 new Hypervolts in store and if you have been wondering what one is right for you – this guide will help! *** ...
07/10/2026

We have 3 new Hypervolts in store and if you have been wondering what one is right for you – this guide will help!
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ANNOUNCEMENT! 📢📢Our Les Mills Equipment is now BACK IN STOCK! 💪💪💪So if you are ready to get your hands on new equipment ...
06/10/2026

ANNOUNCEMENT! 📢📢

Our Les Mills Equipment is now BACK IN STOCK! 💪💪💪

So if you are ready to get your hands on new equipment in time for Summer training, now is the time!

Shop now – www.bluefitness.co.nz

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NEW INSTALL!A new strength station has landed at .halswell 💪The latest addition to the floor is the Spotter Bench Press...
05/10/2026

NEW INSTALL!

A new strength station has landed at .halswell 💪

The latest addition to the floor is the Spotter Bench Press, giving members a dedicated setup for pressing movements and progressive strength training.

Built with functionality and versatility in mind, it’s a great addition for members working towards building upper-body strength, improving their bench press or simply getting more from their strength sessions.

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Treadmill vs StairMaster? It’s not really a rivalry.It’s about building the right cardio floor.🏃 Treadmills deliver vers...
04/10/2026

Treadmill vs StairMaster? It’s not really a rivalry.

It’s about building the right cardio floor.

🏃 Treadmills deliver versatile, endurance-focused training.
🧗 StairMaster brings high-intensity training with a compact footprint.

And for many facilities, the answer isn’t choosing one over the other. It’s finding the right balance for your members, your programming and your available space.

With Star Trac and StairMaster both part of the Core Health & Fitness portfolio, you can build a cardio floor designed around your facility, not a one-size-fits-all approach.

Different equipment. Different training. One complete cardio offering.

Address

45 Normanby Road, Mount Eden
Auckland
1024

Opening Hours

Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm
Friday 9am - 4pm

Telephone

+6498450035

Website

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