19/05/2026
Dear Distributors,
It has come to our attention that some AI-generated images, videos, posters, product visuals, and promotional materials using the DXN logo, DXN product names, and DXN product images are being circulated on social media and other platforms.
Many of these AI-generated materials are found to be inaccurate, misleading, and inconsistent with the actual DXN products, packaging, logo, brand identity, and approved communication standards. In some cases, the product appearance, labels, claims, packaging, and presentation look completely different from the original DXN products. Such content may create confusion among customers, damage the credibility of the DXN brand, and may also lead to compliance issues.
Therefore, all distributors are strictly advised as follows:
1. Do not create, publish, share, or circulate AI-generated content that changes or misrepresents DXN products, packaging, logo, labels, or brand identity.
2. Do not use AI tools to generate product images, posters, videos, or promotional materials that show DXN products inaccurately or differently from their original appearance.
3. Do not make any exaggerated, false, misleading, medical, treatment, or disease-related claims about DXN products through AI-generated or edited content.
4. Only use official DXN-approved product images, logos, brochures, product information, and promotional materials.
5. Any content related to DXN products must be accurate, truthful, compliant, and in line with DXN’s brand and business ethics.
6. Distributors will be personally responsible for any misleading, inaccurate, or unauthorized content shared through their social media accounts, groups, pages, or other communication channels.
7. Failure to comply with this circular may result in necessary action as per DXN rules, policies, code of conduct, and applicable compliance requirements.
Please understand that AI tools may be useful for general design or content support; however, they must not be used in a way that creates false, inaccurate, or misleading representation of DXN products, product benefits, packaging, logo, or the DXN brand.
All distributors are therefore requested to immediately review their social media posts, videos, posters, product visuals, and promotional materials, and remove any such inaccurate or misleading AI-generated content.
DXN’s reputation has been built on the principle of ethical business practice, and trust. It is the responsibility of every distributor to protect this reputation by ensuring that all communication is truthful, professional, and compliant.
Your strict cooperation in this matter is expected.
Thank you.
New Bibek Enterprises Pvt Ltd