04/09/2025
Ikorodu City FC visit Ebute Metta (Evans Square) to interact and engage with football fans on the mainland,
Evans Square is an iconic playing ground which have witnessed talent nurtured, the likes of Obafemi Martins, the Olajide brothers, Ajibade Babalade and Kabiru Alausa and so on. Most of these ex-footballers were tutored under the tutelage of the late coach Baba Omo.
Ikorodu City community engagement activation is not only to meet the fans on the Lagos Mainland, but it is a brand awareness and Brand expansion in Ikorodu City. Despite the club Ikorodu City, the club chose the name Ikorodu because Ikorodu is one of the most populous cities on the Lagos State mainland axis.
Some of the key advantages of the Ikorodu City community engagement
Enhanced Brand Image:
Ikorodu City is setting a mark for itself by being deeply involved in the community, where the club can build a positive brand image that resonates within its local area.
Ikorodu City is ultimately a community-focused football club that focuses on the long term, ensuring the club has a future, which in the end leaves a positive impact on the community.
Sense of Belonging:
Ikorodu City, as a community-focused club, their a relationship with its local community, will gives them a sense of belonging among locals which creating an inclusive space where everyone feels valued.
Growth in Membership and Support:
The community engagement activation by Ikorodu City is alignment with the various communities, which will show their values and needs; they can naturally attract more members, fans and volunteers, thereby ensuring sustainable growth.
Partnerships with Local Organisations:
The Community engagement activation will open collaborations with local sports-oriented organisations in the community, which can help to amplify the club's reach and impact of the program.
Taye Adigun
(Sports Brand Expert)
Felele 247 y Media