Power World plays a pivotal role in shaping the fitness industry of the country. It is the Market Leader, and has maintained this standing for the past seventeen-years. It has successfully developed a gym model that provides quality fitness centres at an affordable price which provides an opportunity for people who are in the middle and upper income group in a developing country; such as Sri Lanka
. This gym model has been refined repeatedly, resulting in an existing network of 7-gyms. It is important to state that these gyms were set up and operated successfully during a period when there was much uncertainty in the country and the economy was in an artificially depressed state. Today that uncertainty is no more after 30 years, making it the ideal time for a seasoned pioneer such as Power Word gyms to expand its network of gyms. Alailima
Mr. Alailima pioneered the Sri Lankan fitness industry with his chain of “Power World’ Fitness Centres (1994), “Edge” Sports Nutrition Supplements (2005), and “Lion Warrior” Sports High performance program (2008). He is a US qualified Strength Training and Sports Nutrition Consultant, educated at Franklin & Marshall College in Pennsylvania USA, and holds a Master of Sports Management degree from the IE Business School in Madrid Spain. In 2009, he substantially contributed to the “Manual of Sports Medicine” published by the Colombo Medical Faculty. He is an NCAA All American Athlete, South Asian Games Medallist, and the former Sri Lanka record holder for Shot Putt and Discus events. He was the Sports Nutrition and Strength training consultant for many national, club, school teams and champion athletes for the past seventeen-years. As a past member of the Sri Lanka National Sports Council, the founder and President of the Association of National Track and Field Athletes (ANTFA), he has influenced sports and impacted fitness in Sri Lanka in a unique and profound manner.