02/09/2017
My Core DUTIES AS Marketing Consultant:
• Work as an independent consultant or as part of a consultancy firm to provide marketing expertise to clients
• Research industries, markets, demographics, trends, sales results, and other data related to the client's products or services
• Analyze details of competitor offerings, including specifications, market share, pricing, and promotional materials
• Create detailed reports with research findings and analysis to inform marketing strategies
• Provide written documents and verbal presentations for each client to guide the creation of new marketing plans and strategies
• Recommend specific marketing approaches and spending budgets to achieve the client's desired sales goals
• Help come up with new product and service offerings to increase shares in new or existing markets
• Assist marketing managers and directors in coming up with focused branding, positioning, and marketing tools for each product or service
• Work within the client's budget to produce effective promotional materials and advertising opportunities
• Track sales and feedback and adjust marketing strategies as necessary
• Establish marketing tracking methods to help each client evaluate performance over time