BERETTA

1526 – 2026 Legacy forges tomorrow. The company is part of the Beretta Holding Group. The oldest among them, Fabbrica d’Armi Pietro Beretta S.p.A.

In 1526 Mastro Bartolomeo Beretta (1490 – 1565/68) of Gardone received 296 ducats as payment for 185 arquebus barrels sold to the Arsenal of Venice. Already in production in the early 1500s, Beretta products were chosen by the highly discriminating Republic of Venice because of their excellence. As the Beretta name became synonymous with uncompromising quality, design, materials, construction and performance, word spread beyond the Italian borders, establishing a tradition that has carried over, uninterrupted, through fifteen generations of Berettas. Controlled by the BERETTA family, the group encompasses key manufacturers of field and competition fi****ms and optics, as well as trading and distribution companies in Italy and abroad, with a total work force of 2,603 employees and an annual turnover of 435.7 million Euro. (Pietro Beretta arms manufacturing company), which has been handed down over fifteen generations, was active in the village of Gardone Val Trompia in the fifteenth century. Documentary evidence for the family business dates back to 1526.

19/09/2026

Among the most meaningful moments of yesterday’s celebrations was the awards ceremony recognising the individuals whose dedication has helped shape Beretta’s remarkable journey. A special tribute was presented to Cavalier Ugo Gussalli Beretta, as employees expressed their gratitude for the entrepreneurial vision, commitment and leadership of the Gussalli Beretta family, who have guided the company through 16 generations.

The celebration also honoured long-serving employees from Beretta and Beretta USA. Their passion, expertise and unwavering commitment have been instrumental in building the success of our company across the years. For 500 years, Beretta’s story has been written not only by a family, but by generations of people whose talent, dedication and hard work continue to carry our legacy forward. Thank you to everyone who has been, and continues to be, part of this extraordinary journey.

18/09/2026

A few snapshots from today’s press conference, where dott. Franco Gussalli Beretta, President and CEO of Fabbrica d’Armi Pietro Beretta, dott. Pietro Gussalli Beretta, President and CEO of Beretta Holding, and dott. Carlo Gussalli Beretta Carlo Gussalli Beretta, Pietro Beretta Selection Business Development Manager & Digital Project and Innovation Manger reflected on the values that have guided the company across five centuries: a deep connection to the territory of Val Trompia and its people, an unwavering dedication to craftsmanship and hard work, and a commitment to building a sustainable future for the generations to come.

From our origins in Gardone Val Trompia to our global presence today, one thing remains unchanged: the passion, responsibility and vision that continue to shape Beretta’s journey.

18/09/2026

For 500 years, we have called the heart of Val Trompia home. Today, the skies above Gardone Val Trompia were painted with the colours of the Italian flag by 𝑭𝒓𝒆𝒄𝒄𝒆 𝑻𝒓𝒊𝒄𝒐𝒍𝒐𝒓𝒊, celebrating Beretta’s 500th anniversary with a tribute to Italy, our territory, and a legacy that continues to inspire the future.

15/09/2026

The celebratory 92FS Ducato preserves the memory of Beretta’s earliest recorded transaction, as an authentic 16th-century Venetian ducat coin is housed alongside the pistol: https://go.beretta.com/92fs-ducato

14/09/2026

1526 - 2026: Beretta turns 500

On October 3rd, 1526, a payment of 296 ducats to Bartolomeo Beretta marked the first documented transaction in Beretta's history. Five hundred years later, that moment inspires the 92FS Ducato, the fifth limited edition celebrating our 500th anniversary. Available in only 296 pieces. A tribute issue that combines Beretta's most iconic designs with a nod to the origins of the world's oldest industrial dynasty.

Discover 92FS Ducato: https://go.beretta.com/92fs-ducato

12/09/2026

All the available variants of Beretta Ultraleggero are conceived to deliver unrivalled lightness and maximum control on the field, combing perfect balance of the 690 platform with the excellent ballistic performance of the Steelium® barrels. Discover the whole product range now at https://bit.ly/46Lzhju

08/09/2026

Scopri 92FS Diamond: https://bit.ly/4gG2G3s

Le linee scolpite della 92FS Diamond prendono ispirazione dalle geometrie del diamante: spigoli netti, superfici sfaccettate e volumi modellati per catturare e riflettere la luce, creando una perfetta fusione tra funzione ed estetica. Le guancette, ricavate da un unico blocco di oro bianco, ospitano 144 diamanti naturali ciascuna, incastonati singolarmente attraverso un processo di straordinaria complessità. Due piccoli diamanti rotondi impreziosiscono inoltre la tacca di mira posteriore.

06/09/2026

Discover 92FS Diamond, the 3rd One-off project celebrating our 500th anniversary: https://bit.ly/4qWQuPi

The 92FS Diamond pays homage to the classic 92 Diamond, a unique piece created in 2010 and now kept in the Beretta Private Collection. It is a tribute to extreme luxury, preserving the elegance and modern design that made Italy and the Beretta 92 cultural icons they remain today. The sculpted lines of the 92FS Diamond draw inspiration from the geometry of the diamond – sharp edges, faceted surfaces, and volumes shaped to capture and reflect light across the frame, slide, hammer, trigger guard, and magazine pad.

05/09/2026

1526 - 2026: Beretta turns 500

Introducing the 92FS Diamond – a tribute to Beretta’s most iconic expression of excellence, the 92FS: https://bit.ly/3Uz4pPC

The 92FS Diamond is a singular creation, an object that transcends time and nature to embody the very essence of luxury: the diamond. More than a handgun, it’s a rare jewel, a work of art conceived for those who appreciate beauty in its purest, most unattainable form.

Indirizzo

Via Pietro Beretta, 18
Gardone Val Trompia
25063

Telefono

+390308341850

Sito Web

https://www.beretta.com/

Notifiche

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