BioFlex Strength

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BioFlex Strength Primal Ireland are the sole distributors of Primal Strength gym equipment in Ireland. Marketing and promotion managed by BioFlex Strength
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FLASH FRIDAYGet 25% off the PRIMAL Height Adjustable Cable RowPin-select cable row with 18 height settings, enabling var...
23/10/2026

FLASH FRIDAY

Get 25% off the PRIMAL Height Adjustable Cable Row

Pin-select cable row with 18 height settings, enabling varied back training from multiple angles including low and incline rows. Features a 125kg weight stack in 5kg increments for structured progression. Built from a laser-cut steel frame with powder-coated finish, with 1000kg-rated cables and double-stitched urethane pads for smooth, durable performance.

For a strict time only through Primal Ireland for delivery throughout Ireland and the EU.

DM to get your order in today 💪

🔥 KIT SPOTLIGHT | PRIMAL ADDUCTOR / ABDUCTORTwo movements. One machine. Built for serious lower-body training. 💪✅ Dual-f...
20/10/2026

🔥 KIT SPOTLIGHT | PRIMAL ADDUCTOR / ABDUCTOR

Two movements. One machine. Built for serious lower-body training. 💪

✅ Dual-function design
✅ Smooth, controlled movement
✅ Heavy-duty commercial construction

📩 Interested in adding one to your gym? DM us today for pricing and availability 💪

🔥 KIT SPOTLIGHT | PRIMAL ADDUCTOR / ABDUCTOR Two movements. One machine. Built for serious lower-body training. 💪✅ Dual-...
20/10/2026

🔥 KIT SPOTLIGHT | PRIMAL ADDUCTOR / ABDUCTOR

Two movements. One machine. Built for serious lower-body training. 💪

✅ Dual-function design
✅ Smooth, controlled movement
✅ Heavy-duty commercial construction

📩 Interested in adding one to your gym? DM us today for pricing and availability 💪

19/10/2026

YOUR SPACE. YOUR POTENTIAL.

Expertly planned. Professionally installed.

Got a vision? We’ll bring it to life.

Get in touch today. Primal Ireland can deliver and install throughout Ireland

06/10/2026

KIT SPOTLIGHT // V1 CLUB 45° LEG PRESS

Engineered for strength. Designed for performance.

The Primal V1 Club 45° Leg Press delivers a powerful lower-body training experience, combining a smooth, controlled movement with the stability needed to train with confidence.

Designed for demanding commercial environments, its 45° pressing position provides an effective platform for progressive lower-body training.

Why it belongs on the gym floor:

• 45° pressing position
• Smooth, controlled movement
• Stable platform for progressive loading
• Built for demanding, high-volume training
• Commercial-grade construction designed to last

02/10/2026

YOUR FACILITY. BUILT TO EVOLVE.

A great commercial gym isn’t designed just for today. It’s built with what comes next in mind.

As training evolves and member expectations change, your facility needs the flexibility to evolve with them — introducing new ways to train, maximising the space available and continuing to deliver an exceptional experience on the gym floor.

That’s where considered planning makes the difference.

From intelligent layouts and equipment selection to delivery and professional installation, our team brings the experience and expertise to create commercial training environments that work from day one — and are ready for what’s next.

Combined with Primal equipment engineered for performance, durability and the demands of heavy commercial use, it’s an investment designed to go the distance.

Built for today. Ready for what’s next.

Planning a new facility or the next stage of your existing one? Talk to the Primal Ireland team.

Your facility. Built to evolve.The best training environments never stand still.PRIMAL continually develops equipment th...
01/10/2026

Your facility. Built to evolve.

The best training environments never stand still.

PRIMAL continually develops equipment that stands on the forefront of performance., combining intelligent design, biomechanics and commercial grade durability.

And right now it’s never been easier to evolve your facility with up to 15% off commercial kit in our Commercial Gym Bundle Deal.

Choose 3 or more qualifying pieces of kit and receive up to 15% off. Available for delivery and install throughout Ireland the EU.

DM today to find out the full list of qualifying kit 📧

YOUR SPACE. OUR EXPERTISE.A great home gym starts with more than great equipment. It starts with a great plan.Whether yo...
24/09/2026

YOUR SPACE. OUR EXPERTISE.

A great home gym starts with more than great equipment. It starts with a great plan.

Whether you’re transforming a spare room, converting a garage or creating a purpose-built training space, our team considers every detail to make sure your home gym works for you.

From thorough site surveys and intelligent space planning to equipment recommendations, 3D walkthroughs, delivery and professional installation, we’ll help you maximise every square metre available.

Because the right equipment is only part of the equation. How it fits, flows and functions within your space is what makes the difference.

Whatever the space. Wherever you’re located. We’ll help you make the most of it.

Ready to start planning your home gym? Get in touch with the Primal Ireland team.

17/09/2026

THIS IS WHAT REAL WOMEN IN SPORT LOOK LIKE.

We push boundaries. We push each other.

We challenge our bodies, our minds and the limits of what we thought possible.

We set goals. We fail. We get back up. And we go again.

We are athletes. Competitors. Teammates. Fighters.

We are so much more than how we look, what we wear or how the world chooses to see us.

We are defined by our determination, our resilience and what we achieve together.

And if this is a journey, we’re only just getting started.

Address

Unit 6, Thurles Retail Park
Thurles
E41FP92

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