Pura Vida is a provider of Personal Fitness Training, Lifestyle Coaching, Nutritional Planning and Group Fitness Classes. Adam Kelly, who is behind the Pura Vida project, was also the founder of Zest Fitness, 10 years ago. He says, I started out personal training in Greystones, before we moved to a larger premises in Bray. I always felt Greystones, was where I wanted to be, and was going to end up
working, so here I am back, in the town. The Gym was christened after a phrase that Adam and his wife, Jane came across, while on honeymoon in Costarica. Pura Vida , literally translated means “Pure Life.” “Full of Life” “Purified life”, “This is living!”, “Going great!”
The gym in its own unique private garden on the Southside of Greystones, and is set to include, just as much outdoor exercise activity as indoors. The building was bought by Adam, from Diarmad Gavin and Shomera Buildings, who built this unique wood and glass structure, to win the Chelsea flower show in 2008 in which it won the Silver medal award. "The idea of this venue and building, is for my clients to escape from the tough reality of modern living, and retreat to a tranquil sanctuary, in which to exercies and relax, and is only 1km from the heart of Greystones Town centre,' says Adam. "I have always dreamt of having an beautiful gym, with a huge outdoor, but private area to exercise with clients in.
