15/10/2018
Dear friends of 53 Hoi Ha, it is with deep regret that I write to inform you of the possible closure of 53 Hoi Ha.
53 Hoi Ha has been a labour of love for me, it began as a project to help me cope with personal challenges, a place for my daughter and I to connect and create special memories and an opportunity for me to pursue, and share, my interests in yoga, paddling and nature with like-minded people.
It has turned out to be all that and more. When I first came to Hoi Ha I couldn’t imagine just how special a place it is. It has an ability to transform your feelings in a way that is almost magical. This is a sentiment that I know is shared by the numerous guests that have visited us.
53 Hoi Ha has given me renewed appreciation for the importance (and benefits) of connecting with nature; it has reminded me of the spectacular scenery that exist in Hong Kong; it has reinforced the belief that children are happiest when allowed to play and explore in nature; and it has taught me that sharing, and creating bonds, with people over such shared experiences is reward in itself.
I believe in the vision I have for 53 Hoi Ha, and based on the comments I’ve received from our guests and supporters I know I’m not alone. There is clearly a need for a place like this in Hong Kong, but unfortunately due to my personal circumstances, and the constraints that have come with it, I haven’t been able to commit the time and resources required to make 53 Hoi Ha as commercially viable as I had hoped (and need).
This was never meant to be a big money maker for me, it was a passion project, something that I hoped would bring happiness to myself and others. My goal has simply been to cover the operating costs so that I can continue to run it. Unfortunately I haven’t been able to do that and the financial implications have recently hit home. The sad truth is that I can not afford to continue if things remain as they are. Before I give up on this dream, I would like to make one last push to turn things around - I believe I have two months to do it. To achieve this I need your help. The last few years have taught me that I shouldn’t be afraid to ask for assistance; that sharing kindness (especially in these times) is the real measure of people and that those who matter most will be there for you when you need them.
If any of this resonates with you, here’s what you can do to help.
1. If you haven’t already please like and follow 53hoiha on Facebook and Instagram.
2. If you have visited 53 Hoi Ha and had a positive experience, please write a review on our page
3. Please spread the word about 53 Hoi Ha to friends and colleagues if they might be interested in any of the following:
a. To book a day retreat for a group of friends. The cost is $1500. incl. transfer, lunch, yoga and paddling. They run from 9am to 6pm on M/W/Fand can be done for groups from 4 to 12 ppl.
b. Organize a company retreat or off-site management meeting. We have successfully done these for the German Chamber of Commerce and Lululemon, both to whom were very happy with the experience.
c. Organize a private party or friends/ family gathering or staycation.
d. Organize a unique company Christmas party/ outing. This is one of the best times of year in Hoi Ha. Now is the time to start planning.
4. If you are yoga or wellness provider consider using 53 Hoi Ha as a venue for a retreat/ unique day out to complement what you already offer.
5. I need help updating my Wix based website quickly and at low/ no cost. If anyone would be willing/ able to do this in exchange for time at 53 Hoi Ha please have them contact me.
6. If anyone has any suggestions for how I might better capture my target audience, improve my offering; run my business more effectively or reduce my financial pressure please feel free to contact me (privately). I know there’s plenty of room for me to improve what I’m doing, target a wider audience (such as Trip Advisor or AirBnb experiences) and make my system more efficient, but I need some assistance to get me over the immediate hurdle so I can focus on that when things settle.
In terms of availability, most weekends until the end of the year are already taken. The only available weekends are December 1st and 15th. Understandably weekends have not been an issue with respect to bookings, the goal (and challenge) has been getting enough weekday clients to make this commercially viable. I thought there were enough people in Hong Kong who didn’t work full-time and would appreciate a yoga/ wellness day in the country, or companies that were willing to offer their employees such an experience for staff satisfaction and health benefits, unfortunately I have yet to properly tap into that audience. I still believe this market exists, and that’s who I need to reach if I'm to keep 53 Hoi Ha going. If you know anyone who might be interested please have them contact me via the page; www.53hoiha.com or WhatsApp me on 9776 2555.
Sorry for the lengthy message. This is an important matter to me and those who know me are aware that I wear my emotions on my sleeve and am (often) not afraid to share them. If you’re still reading this, thank-you for your support and patience, if you think you can help I look forward to hearing from you.
Namaste (and big hug). Derek