Ride Sunderland - Cycle World

Ride Sunderland - Cycle World Proud to be a Giant, Orbea, Scott,Pivot and Santa Cruz dealer for Sunderland and the north east. If its got wheels we sell it.
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Mountain bikes and road bikes, bmx , Scooters, skateboards, kids bikes, We offfer a full workshop facility manned by cytech qualified mechanics. Three floors , situated right in the centre of sunderland..

NEW BIKE DAY // Pristine LIV road bike. White bikes just look fast.
19/06/2026

NEW BIKE DAY // Pristine LIV road bike. White bikes just look fast.

NEW BIKE DAY // and what a way to do it, that santa cruz is a proper weapon, fully built and ready to get sent. Santa cr...
18/06/2026

NEW BIKE DAY // and what a way to do it, that santa cruz is a proper weapon, fully built and ready to get sent. Santa cruz are the most popular bike online and instore RN >>

NEW BIKE DAY // We have sold a lush new mountain bike today. Arron has picked up his new Giant Talon 0. Enjoy this one ...
17/06/2026

NEW BIKE DAY // We have sold a lush new mountain bike today. Arron has picked up his new Giant Talon 0. Enjoy this one mate, Thanks!

NEW BIKE DAY // Another new bike day for Devon Low. Taking part in a half Ironman distance in Poland later this year and...
16/06/2026

NEW BIKE DAY // Another new bike day for Devon Low. Taking part in a half Ironman distance in Poland later this year and treating herself to a Liv Avail Advanced 2 bike.

We now stock Fizik. Italian-made cycling shoes that the best riders in the world race in. Road, gravel, MTB. Whether you...
11/06/2026

We now stock Fizik. Italian-made cycling shoes that the best riders in the world race in. Road, gravel, MTB. Whether you're chasing watts or clocking miles, the right shoe makes a difference and Fizik make the right shoe.

Stiff soles, precise fit, built to last. Come in and try a pair. You'll feel it immediately.

MET helmets have been at the forefront of cycling protection since 1987, born from a passion for safety and Italian craf...
10/06/2026

MET helmets have been at the forefront of cycling protection since 1987, born from a passion for safety and Italian craftsmanship. Engineered in Bergamo, Italy, every MET helmet combines cutting-edge technology with sleek design, making them the helmet of choice for professional cyclists and enthusiasts alike. From the aerodynamic Trenta to the versatile Rivale, MET's MIPS-equipped range delivers superior impact protection without compromising comfort or style. Rigorous safety testing, innovative ventilation systems, and lightweight construction set MET apart from the competition. When it comes to protecting your head on the road or trail, MET is simply the best choice. https://www.ridesunderland.co.uk/collection/met-helmets

Tax-free bike buyingSave up to42% ona new bike.Through your employer. Before tax.-Most people don't know this exists. Cy...
09/06/2026

Tax-free bike buying

Save up to
42% on
a new bike.
Through your employer. Before tax.
-
Most people don't know this exists. Cyclescheme lets you buy a new bike through your employer before tax and National Insurance. That means a £1,500 bike could cost you as little as £900.

We're a registered Cyclescheme retailer. Come in, pick your bike, and we'll walk you through it. The savings are real and it takes about five minutes to get started.

Sometimes the simplest fixes are the most important.
03/06/2026

Sometimes the simplest fixes are the most important.

5 STAR, Local bike shop // See you soon
02/06/2026

5 STAR, Local bike shop // See you soon

Our STRAVA NINJA e-Book have been downloaded by over 1000 people for absolutely FREE - Sign up to our mailer for access ...
27/05/2026

Our STRAVA NINJA e-Book have been downloaded by over 1000 people for absolutely FREE - Sign up to our mailer for access at ridesunderland.co.uk

Address

222 High Street West
Sunderland
SR11TZ

Opening Hours

Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm
Saturday 9am - 5pm

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