07/10/2026
Solo parents should be part of the design of the fertility journey, not an afterthought.
Today, The Stork & I and STAG (Solo Parent Talk & Action Group) are launching a joint campaign, starting with one important question:
What would fertility treatment look like if solo parents were considered from the very beginning?
Choosing to become a solo parent is a recognised and intentional route to family.
In 2024, single patients accounted for 51% of donor insemination treatment in the UK. (HFEA, 2024)
Yet too much of the fertility journey is still built around the assumption that there will be two parents.
A website written for couples.
A form asking for partner details.
Being asked whether your partner is coming to your appointment.
Information that assumes someone else will be there.
Each moment might seem small. But when they happen again and again, they can leave you with a very clear message:
You weren’t who we designed this for.
And that’s what we want to change.
This campaign isn’t about blaming care providers. It’s about listening, understanding what good practice looks like and working with the fertility sector to create meaningful change.
We want to bring together solo parents, people considering solo parenthood, fertility clinics, professionals, researchers and organisations to ask:
What should every solo patient be able to expect?
What needs to change?
And what could better look like?
We don’t have all the answers. And we don’t want to create them on behalf of solo parents.
We want to create them together.
This is just the beginning.
If you’re a solo parent, considering solo parenthood, work in fertility, are a researcher, organisation or simply believe our families deserve to be included, we want you in this conversation.
Solo parents belong here. And it’s time the system reflected that. 💗