Everstrong Health and Fitness

Everstrong Health and Fitness Menopause Coach
Committed to helping women feel strong, empowered and confident �

I love eating my daughter’s banana bread.I love making my kids their favourite meals and not giving a single f**k how ma...
29/08/2026

I love eating my daughter’s banana bread.

I love making my kids their favourite meals and not giving a single f**k how many calories are in them.

I love catching up with my bestie over a few beers.

I love meeting my eldest for a pint.

I love date nights with my husband.

I love ice creams at the beach.

I love sitting in a café with my Nan, drinking coffee and eating something nice.

I love food. I love training. I love feeling strong. I love running. I love looking after myself.

But I also really f**king love living.

And I refuse to sacrifice making memories with the people I love just to be smaller.

Because I think we can get so caught up in "being healthy" that we forget what being healthy is actually supposed to give us.

I don't want to spend my life calculating every calorie.

I don't want to feel guilty because I ate something I enjoyed.

I don't want to turn down dinner because it doesn't fit my macros.

I don't want my kids growing up thinking that food is something to be scared of.

And I definitely don't want to spend my life waiting until I'm thinner, leaner, fitter or more "disciplined" before I allow myself to enjoy it.

I want to be strong enough to run around with my kids.

I want to have energy for my family.
I want to feel good in my body.
I want to take care of my health so I can hopefully be around for a very long time.

But I also want the f**king banana bread.
I want the pint.
I want the ice cream.
I want the holidays, the meals out, the late nights, the birthdays, the coffees, the Sunday dinners and all the other little moments that make up a life.

Fitness is there to add to your life.
Not become your entire life.

Look after your body.
Train. Eat well. Get your steps in. Build some muscle. Take care of your health.

But don't make your world so small in the name of health that you forget to actually f**king live.

Because nobody is going to remember how ripped your abs are or how disciplined you were.

They're going to remember the meals around the table.
The holidays.
The belly laughs.
The beach days.
The pints.
The cake.
The conversations.
The memories.

And the person you were while you were here.
I look after my body because I want to live a long life.
But I want to LIVE the life too.
And I will never, ever sacrifice that for a smaller body ♥️

This is exactly why I coach the way I do.
I don't want to help women build a smaller life around a smaller body.

I want to help you get stronger, healthier and fitter while still having a life.

If that sounds like the kind of approach you need, send me a message.

I’ve spent 3 weeks travelling through France and Spain in a motorhome with my husband and 3 kids.A few years ago, that t...
16/08/2026

I’ve spent 3 weeks travelling through France and Spain in a motorhome with my husband and 3 kids.

A few years ago, that trip would have looked very different.

I’d have packed protein powder like it was an essential food group.

I’d have been stressing about finding gyms, planning runs and wondering how I was going to keep everything “on track”.

And if my routine slipped?
I’d have spent the whole holiday feeling like I was undoing all my hard work.

This time, I just enjoyed it.

That doesn’t mean I ignored the basics.

I still prioritised protein and fibre where I could. We ate plenty of convenience food, jars, quick meals and whatever worked in a tiny motorhome kitchen.
There was w**e, pastries, ice creams and meals out.

My nutrition was far from perfect.

But perfect was never the goal.

Because three weeks of eating a bit differently isn’t going to undo years of consistent habits.

The biggest shift for me has been understanding that health isn’t built by what you do on holiday.

It’s built by what you come back to afterwards.

I got home and went straight back to normal.

Oats and fruit for breakfast.
A high-protein, high-fibre lunch.
A family meal in the evening.
Movement because I enjoy it, not because I need to “burn off” holiday food.

I think so many women believe the goal is to become someone who can stick to a plan perfectly, wherever they are.

I don’t think it is.

I think the goal is to build habits so solid that you can step away from them for a while, enjoy your life, and know you’ll come back to them without guilt, panic or needing a detox.

That, to me, is food freedom.

If holidays, weekends and social occasions still feel like something you have to “manage” around food, this is exactly the kind of work we do with my clients.

Learning how to eat well without constantly dieting, restricting or starting again every Monday.

If you’re ready for that kind of freedom, send me FREEDOM and I’ll tell you how I can help.

This week I was chatting to a client about mindless eating.She used to eat things even when she wasn’t actually enjoying...
14/08/2026

This week I was chatting to a client about mindless eating.

She used to eat things even when she wasn’t actually enjoying them.

You know the one…
“I don’t really want this, but I’ve started now.”

We talked about pausing before eating and asking:

Do I actually want this? Am I going to enjoy it?
And then:
Why am I eating it?

Because sometimes you’re hungry.
Sometimes you’re bored, stressed, lonely or knackered.

Lonely? Call a friend.
Bored? Go for a walk.
Stressed? Step away from the kitchen for 5 minutes.

But sometimes…

You really want the massive cream cake.
The 600-calorie one.
And you KNOW you’re going to enjoy every bloody mouthful.

HAVE THE CAKE.

And if you’re genuinely hungry, have some protein and fibre first.

Not because you need to earn the cake or “be good” before dessert.

Because there’s a big difference between eating a cake you’ve consciously chosen and genuinely enjoy…

…and inhaling it in 90 seconds because you’re f**king ravenous.

There is nothing wrong with eating food purely because you fancy it.

The goal isn’t to make every food choice the “healthy” one.

It’s to stop eating things you don’t even want, while being terrified of eating the things you genuinely love.

Pause.
Choose.
Enjoy your food.
And if it’s not a F**K YEAH…
Maybe it’s a no.

Apparently everything is “kinda chic” right now…So here’s my version.Because I think we’ve spent far too long being told...
13/08/2026

Apparently everything is “kinda chic” right now…

So here’s my version.

Because I think we’ve spent far too long being told that looking smaller is the ultimate goal.

I’d much rather see women getting stronger, eating properly, taking care of themselves and giving significantly fewer f**ks about whether their body looks “perfect”.
That’s kinda chic too.

I’m incredibly grateful that social media is how women find me to work with me.But I also think it’s f**ked with our ide...
12/08/2026

I’m incredibly grateful that social media is how women find me to work with me.

But I also think it’s f**ked with our idea of what’s “normal”.

I’m pretty honest on here, but you still only see a tiny snippet of my life.

You see the van trips, holidays, training, family stuff.

You don’t see me having a hormonal rage because we’re all on top of each other.

You don’t see the arguments, overwhelm, boring days or the times I’m wondering if I’m doing enough.

I was walking with a friend recently who’s going through a really difficult breakup.
We were talking about relationships and I told her that me and my husband have had some really rocky spells over the years.

She said, “Wow. I’d never know that from your social media.”

Exactly.

Social media isn’t necessarily fake. It’s just incomplete.

And I think there are a few other things I wish we’d stop letting it do to us.

Making everything complicated.

You can consume so much information about hormones, cortisol, carbs, supplements, gut health, blood sugar, protein, fasting… that you end up paralysed and doing nothing.

Sometimes the boring stuff works.

Making discomfort seem like failure.

Getting fitter is sometimes hard.

Losing weight can mean being hungry sometimes.

Going for a walk when you’d rather sit on the sofa takes effort.

Not everything that feels difficult is bad for you.

Turning food into a moral test.

You can eat toast.

You can eat butter.

You can eat chocolate.

You don’t need to analyse every mouthful or feel guilty about enjoying your food.

And finally…

Please remember that the woman you’re comparing yourself to is also probably showing you a tiny snippet of her life.

Just like I am.

Don’t compare your entire life to someone else’s highlights.

And don’t let an algorithm convince you that there are 47 things you need to fix about yourself before you’re allowed to feel good enough.

11/08/2026

I've been really rubbish at promoting this class the last few months!
But I promise it is still running.

Tonight, 6pm The Loading Bay.

Pop me a message to book your place.

Its a really lush class full of amazing, supportive women.

I started it as a menopause class, but honestly its suitable for all women who want to get stronger, fitter and more flexible with 100% support and 0 judgement.

❤️

I saw a post from another apparent “coach” recently that basically said:“I agree not everyone has time to exercise, but ...
10/08/2026

I saw a post from another apparent “coach” recently that basically said:

“I agree not everyone has time to exercise, but there’s no excuse for not eating healthy.”

And f**k my life.

I have genuinely never seen such a privileged, sanctimonious take on nutrition.

Because there are SO many barriers to eating what we might traditionally describe as a “healthy” diet, and pretending they don’t exist helps absolutely nobody.

1. Money.

This one feels glaringly obvious.

If you’re trying to feed a family on a tight budget, you’re not shopping in a nutritional vacuum.

You’re standing in a supermarket with a limited amount of money and several hungry people to feed.

A bag of value fish fingers, frozen chips and baked beans might feed a family for very little money.

Fresh salmon, chicken breasts, berries, avocado, fancy “protein” products and a fridge full of fresh vegetables?

Not necessarily.

And yes, you can eat well on a budget. But that doesn’t mean everyone has the same access to food, cooking facilities, time or knowledge.

There is a massive difference between saying:

“Healthy eating can be affordable.”

and

“Everyone can afford to eat healthily, so there’s no excuse.”

They are NOT the same thing.

2. Education.

We have been absolutely f**ked over by nutrition misinformation.

Carbs are bad.

Fat makes you fat.

Low-fat everything.

Juice cleanses.

Detoxes.

“Clean eating.”

Butter in your coffee.

Cut out gluten.

Don’t eat after 6pm.

Eat like a caveman.

Eat like a f**king astronaut.

No wonder people are confused.

Most people aren't failing because they don't care about their health.

They've spent decades being given contradictory information about what “healthy eating” actually means.

Does the average person genuinely know what a balanced diet looks like anymore?

And if they don't, maybe they need education rather than judgement.

3. Storage and equipment.

This is one people conveniently forget.

If money is tight, buying ingredients in bulk can be difficult.

If you don't have a decent freezer, you can't necessarily take advantage of cheap frozen food or batch cooking.

If your fridge breaks, replacing it isn't exactly an insignificant expense.

And if you’re living somewhere with limited kitchen facilities, cooking everything from scratch becomes considerably more difficult.

“Just batch cook.”

“Just buy in bulk.”

“Just freeze it.”

Brilliant.

With what freezer?

4. TIME.

This is a massive one.

A lot of families are working full time, working overtime, juggling childcare, school runs, elderly parents, housework and approximately seventeen thousand other responsibilities.

And when you finally get home, everyone is hungry.

The idea that you should then spend an hour preparing a nutritionally perfect meal, followed by washing up a kitchen that looks like a bomb has gone off, is lovely in theory.

But sometimes people need food that is quick, cheap, filling and acceptable to the entire family.

That doesn't make them lazy.

It makes them f**king human.

And this is where I think coaches have a responsibility.

Our job shouldn't be to stand on a pedestal and tell people they're making excuses.

Our job should be to look at the reality of someone's life and ask:

“Okay. What can we realistically make better from here?”

Maybe that means adding some frozen vegetables.

Maybe it means choosing a higher-protein breakfast.

Maybe it means making one meal that works for the whole family instead of cooking three different dinners.

Maybe it means learning five cheap meals that take 15 minutes.

Maybe it means using convenience foods.

Maybe it means doing absolutely nothing differently this week because they're already at capacity.

Healthy eating doesn't have to be perfect to be worthwhile.

And health isn't a moral virtue.

People don't need more shame.

They need practical strategies that actually work in the life they are living.

Because if your nutrition advice only works for someone with plenty of money, plenty of time, a fully functioning kitchen, good nutritional education and a supportive family...

It's not really coaching.

It's advice for people who already have the conditions required to follow it.

I built the business I thought I wanted.And then I realised I didn't actually want the life that came with it.Which prob...
07/08/2026

I built the business I thought I wanted.

And then I realised I didn't actually want the life that came with it.

Which probably explains why I've been so quiet on here lately.

I've found being creative really difficult when I've been feeling overwhelmed. And when your business relies on you constantly creating content, that becomes a bit of a problem.

A little-known fact about me is that when I qualified as a Personal Trainer, I actually started a professional cookery course.

I love cooking. Always have.

After I gave up my creative business about six years ago, experimenting with different flavours and ingredients became one of the ways I could still tap into that creative side of me.

Then last year I started working with a business coach to help me scale my business.

And it worked.

At one point I had 40 clients and was financially hitting numbers I genuinely never thought were possible for me.

Sounds great, doesn't it?

And in lots of ways, it was.

But it also meant I had absolutely no time to cook. No time to be creative. No time to properly switch off.

I was constantly overwhelmed and, without really noticing it happening, I got into the habit of having a glass of w**e every night just to switch my brain off.

I think this is the bit people don't always talk about when it comes to running a business.

If you're constantly focused on growth, something else will eventually suffer.

For me, it was everything outside of work.

I felt like I was giving so much of myself to my business that I had very little left for myself or my family.

Even when I was away, I wasn't really away.

I remember being sat on a beautiful beach watching my children surfing, but instead of being present and enjoying it, I was worrying about where I was going to find WiFi in case a client needed something.

And honestly, I don't want that life.

Over the summer I lost 12 clients.

That was a huge kick in the teeth, if I'm honest.

I worried massively about what I was going to do.

But do you know what?

Having fewer clients has given me something I hadn't realised I'd lost.

Time.

Time to walk or run with friends. Time to go for a coffee. Time to see my grandparents and my parents. Time to cook. Time to be creative.

And, most importantly, time to actually be present with my family.

It made me think about the old story of the fisherman and the businessman.

The businessman tells the fisherman he should catch more fish, buy more boats, build a bigger business and make more money so that one day he can retire and spend his time fishing, relaxing and enjoying his family.

And the fisherman basically says...

"But that's what I'm doing now."

And I think I've been the businessman.

I've been working towards some future version of my life where I'd have enough money, enough clients and enough success to finally have the time to enjoy it.

But I don't want to spend the next ten years building a life I don't actually have time to live.

Of course, financially, I need to be sensible. Money matters. I'm not pretending it doesn't.

But so does having hours in the day to yourself.

Being able to go for a walk.

Having a coffee with a friend.

Seeing your grandparents.

Cooking something just because you fancy it.

Watching your children surf without worrying about where the WiFi is.

Those things don't necessarily make you more money.

But they make up your life.

So I think I'm redefining what success looks like for me.

Maybe it's not 40 clients.

Maybe it's not constantly growing.

Maybe it's building a business that supports the life I actually want to live.

Because what's the point in building a successful business if you don't have the time or energy to enjoy the life it's supposed to give you?

I don't want to build a business that takes me away from my life.

I want to build one that gives me more of it.

I've been pretty quiet on here lately.The truth is, I'm really struggling with burnout.When my mental health isn't great...
11/07/2026

I've been pretty quiet on here lately.

The truth is, I'm really struggling with burnout.

When my mental health isn't great, social media is always the first thing to slip.
Not ideal when you run your own business, but that's the reality.

If I'm honest, I've been heading towards this point for the best part of a year.

Like so many women, I've just kept pushing through because staying busy felt easier than sitting with how I was really feeling.

I think part of it is the stage of life I'm in.
My children are at that strange in-between age where they don't need me as much anymore.

My evenings used to be spent ferrying them to swimming, skate parks, friends' houses and everywhere in between.
Now they're becoming independent and have interests that are more my husbands thing, my evenings have become quiet, and all the restlessness I've managed to outrun for years has become impossible to ignore.
Last year the solution was 14 hour work days, but that wasn't sustainable.

I've had the house to myself this week before flying out to France to meet my family, and I haven't kept still.
I've cleaned, worked, exercised, organised... anything to avoid just sitting still.

A few weeks ago I decided to cut out alcohol.
I hadn't realised how much I'd been using that evening glass of w**e to quieten my mind.
I'd like to tell you giving up alcohol was the answer to all my problems, but actually without it, the self-doubt, imposter syndrome and constant feeling of not being good enough have become impossible to ignore.

I'm slightly embarrassed to admit I've written so much of my social media content after a glass of w**e because it was the only time my brain seemed to slow down enough for the words to come.

I have decided giving up completely isnt for me, but I'm really working on my relationship with alcohol and pausing before reaching for a glass.

I've had a few issues with my health.
I had a breast cancer scare a few months ago and I'm convinced I'm perimenopausal, but after numerous blood tests I've basically been told my hormone levels are "fine for my age."

It honestly feels like I'm being gaslit.

I've had constant sore b***s, night sweats, my skin has become dry and flaky, I've had horrendous brain fog that had me convinced I had dementia, mood swings that aren't just around my periods anymore, crying over the most ridiculous things, I'm angry and really not feeling like myself.
I know my body, and I know something has changed.

I'm not sharing this for sympathy, I'm sharing it because I know I won't be the only woman feeling like this.

If you've been told you're "fine" but deep down you know something isn't right, please don't stop advocating for yourself.

I'm hoping the creativity comes back.
But more than that, I hope I come back feeling like me again.

If you're still here, thanks for sticking around.
❤️

07/06/2026

One of the biggest client wins I see has nothing to do with weight.

It’s when someone stops panicking every time life gets busy.

That’s huge.

Because before, one disrupted week meant:
“I’ve ruined everything.”

Now?
They adjust.
Do what they can.
Keep going.

That’s confidence.

Not in how they look.
In their ability to cope without falling apart.

And honestly, that changes people far more long term than any quick physical result ever will.

Resilience is a very underrated fitness goal.

Address

Rogerstone

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