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http://www.alex-dejong.com/, https://www.adjelevate.com/

Alex de Jong, 6 Conygree Close, Reading (2026)

30/03/2024

Biggest business lesson closing out the first quarter of the year 👇

Do more by doing less 😲

Sometimes I can be too fast for my own good 🚅

Doing a million things at once
Going a million miles a minute
Packing a million items into a suitcase

The struggle is to slow down and let life do her job

Since starting this business around a year ago, so much has happened
✔️ Wrote a book
✔️ Proposed to the woman I love
✔️ Moved from the UK to South America
✔️ Hosted dozens of lives and masterclasses
✔️ Served customers in three continents spanning several timezones

As a man, I struggle to let go and allow others and life to do their job

I love the feeling of being in control and in charge.

However, the feeling of letting go and surrender is equally as exquisite

You can't have one without the other and life is a dance between the two, without going at the extremities of either

Wishing everyone a relaxing, rejuvenating and refreshing weekend, wherever you are and whoever you're with

As for me, catching up with swimming, digesting a few books, plus perhaps a board game

🙏
................

11/03/2024

Landed your dream job, yet drowning in a sea of so-called success?

Yesterday, back from Miami, I stumbled upon a quote by Carey Nieuwhof that stopped me in my tracks.

How did we end up overworked, overwhelmed, and chasing dreams that leave us wanting an escape?

We’re taught to pursue success relentlessly, but at what cost?

My journey from chasing what I thought was "success" led to a hospital stay a year off work, taking many more years to recover.

I'm grateful that this experience taught me what real success is about and where it comes from

🔄 Flipping success on its head means building a life you don't need to eacape from, focusing on what truly matters:
✔️ Purpose over prestige
✔️ Flexibility over fixation
✔️ Meaning over endless meetings

How can you do this in sixty minutes?
In our first hour together, the leaders I coach confront deep truths about their lives, we get the root of "Who am I?"
This inner journey reshapes their definition of success - not by working harder, but by aligning more closely with their true values.
Within weeks, we transform pressure to performance and make lasting sustainable changes in their external world, by starting with their inner world 🚀

Success is here and now, not a distant dream. It's about creating a life that feels as good on the inside as it looks on the outside. 🌈

Ever felt trapped by your own dreams?
How did you find balance?
Share below in the comments and let us know how you found balance and integration 👇
............

28/11/2023

Burnout is a myth.

But Alex, I thought you helped people who are burned out? 🤔

This is what I saw the other day on a video that came across my feed.

This young guy said that he has men coming to him who are burned out and he tells them:
"You're too soft"
"Hustle and grind"
"They're keeping you down"

The solution in his words... "in the early 1900s, there were men out there leading armies in a war zone, people shooting at them, bombs going off around them, and they had to keep on pushing. They didn't have any option to say - oh I don't want to do this anymore, it's too too much work, I can't do this - they had to keep on going."
Which somehow means that if you're sat behind a laptop and not in a war zone, you can keep going, because you don't have it as bad as they did. 🤨

I call 💩

The men who fought in World Wars, didn't have a choice and the majority of them turned to:

❌ Alcoholism
❌ Drug Abuse
❌ Abusing their families

They weren't just burned out, they were burned so badly by what they had been through that they did whatever they could to take the pain away for a lifetime afterwards.

We can learn a lot from these men who fought and died in wars for our work today:

✔️ Listen to your body and do what's right for you, by you.
✔️ Are you working for a cause you care about? If so - that fulfilling mission could carry you further.
✔️ You have a choice, if you want to work 14+ hour days, six or seven days per week, by all means go for it
✔️ What are the consequences of your actions today? Burn outs don't happen from one day to the next, it's the accumulation of years of pressure.
✔️ You're an intelligent being, so don't give your power away to anybody who doesn't know you and only cares about your money.

Burnout is not a myth...
Anyone who says that is straight up lying or ignorant of the reality.

Don't fight your own war at work, learn from those who actually fought wars that it ain't worth the cost.

P.S. More info in the comments 👇

24/11/2023

"Have a mission in life so big that it's the equivalent of trying to empty the sea with a spoon"

How big is your mission? 🤔

Not WHAT, in other words:
❌ Status
❌ Money
❌ Followers

Rather WHO, such as:
✔️ Family
✔️ Your City
✔️ The World

As Will and I discussed this Wednesday, having a big mission gives you focus and clarity on what to do in your day-to-day.

A top tip: It's not about setting a big, lofty mission that gets you discouraged easily, it's about making it bigger than yourself so that you're continually getting up and doing things out of an attitude of gratitude and service.

Focusing on what's not in your control - status, money, followers, fame, attention, glory - is a fast route to burnout on the hamster wheel of ME.

Focusing on being of service to other people - your family, your local community, a cause you care about or the world - gives greater meaning to your day-to-day actions.

21/11/2023

Connection is the most important thing in life...

Connecting with others that is.

That's what unexpectedly came up in today's webinar for CROs

I first became apparent the role of connection to wellbeing and business during my bachelors in Sociology at university, later it became more pronounced as I entered the corporate world and it really hit home for me in 2015 when I attended a stand up comedy class by Jay Sodagar, he told the group:

"The connection between the comedian and the audience is the biggest factor as to whether someone laughs or not, more so than the joke itself or the way it's delivered."

What does connection have to with business, sales or wellbeing? 🤔

Everything!

The one guy, a CRO at a company, asked in the webinar a few hours ago
"How can we get AEs and BDRs to connect so they have a better handoff?"

I shared some suggestions from previous sales enablement roles and that offhand question inspired today's walk in the park video.

If you want your own wellbeing or that of your employees to improve, start with the quality of your connections 🧑‍🤝‍🧑

For those who love a source - there's some in the comments 📖

For those who love connecting - hit me up with a meeting in the first comment 👇

20/11/2023

Consistent, bite-sized steps towards your goal beats leaps and bounds every day 🚀

It's easy to get caught up in the pursuit of perfection... Perfect pitches, flawless strategies and impeccable ex*****on

As a recovering perfectionist, here's a secret from the frontline:
Progress trumps perfection

In sales:
✔️ Persistence is crucial
✔️ Stamina and action fuel success
✔️ Every step towards your goal counts
✔️ The scale of progress is not as important as consistency

Action is the catalyst for progress.

Just like lacing up your shoes before hitting the gym, in sales, you have to take those small, incremental actions to reach your revenue goals.

Sales isn't a spectator sport. You can't just visualise success; you need to be in action. Each call, each client interaction, whether they say "yes", "no" or "not now" is a step forward.

Whether you're hustling on the ground, navigating team dynamics or a chief steering the ship, remember: progress is born in the daily grind. It's the consistency in your actions that builds the foundation for revenue growth.

In a world that often glorifies the big wins, let's celebrate the small victories. Taking those steps, making those calls, that's where the real progress happens.

Remember, you have to tie up your shoes before stepping out the door. In an ever-evolving digital landscape, the same principle applies - a constant push towards progress, regardless of scale, is key to success.

Sharing more on consistency with sales activities and progress to your goals in tomorrow's webinar at 12:30pm ET / 5:30pm UK, see the link in the comments 👇

17/11/2023

Wanna know how Jeff Bezos turned $10k into $169.2bn? 💰

A colossal achievement that seems almost effortless...

The simple answer:

𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆

That's not exciting, right?

Consistency may not be sexy
Consistency certainly doesn't sell
Especially in a world of "hacks" and "shortcuts"

However, it's what turned a seemingly mundane venture, selling books, into a behemoth of an empire.

Even in seemingly mundane tasks - whether it's making sales calls, updating the CRM or presenting the quarterly report - consistency makes a world of difference between whether you make the grade or whether you're forgotten.

As a Sales Leader or CRO, it's vital to consistently optimize your metrics, be it annual recurring revenue or conversion times.

Jeff Bezos didn't build Amazon in a day. It took decades of consistency, dedication, and perseverance.

You're not gonna build an empire in a day either....
Nothing wrong with having big visions
But you can keep it in the now, today
What can you do consistently?
Do it with focus and clarity

The Bezos blueprint is the fuel that drives success in any industry 🚀

Some key lessons:
✔️ Service is key: Effective response to prospects and customers builds trust and loyalty.
✔️ Consistency breeds results: Regular improvements drive customer satisfaction and increase revenue.
✔️ Optimization is an ongoing process: Regularly updating UX and crunching the numbers to see where you can improve will help you level up.

If you're a CRO or a sales leader who wants to hear more on this
And create consistency with a predictable strategy for 2024
We're hosting a webinar this Tuesday at 12:30pm ET
Click the link in the comments to sign up 👇

07/11/2023

Who do you surround yourself with? 🤔

When I ask clients, they typically give a variation of "no one" 🙅

They like working by themselves, having freedom and are sometimes successful to a degree...

They're also stressed out, burned out, lack support and feedback from others.

And I get it because that was me in my first job after university at PwC and later the first business I founded...
Unsurprisingly both ventures led to long-term unhappiness and lack of fulfillment.

Until I found mentors.

I started surrounding myself with people who were wiser and more successful than me, who I could learn from and who were willing to mentor me 💪

What happened?
1. I learned more and faster 🤓
2. People came to me for help 🤝
3. People opened up around me 👐
4. My results went through the roof 📈
5. Instead of burning out, I was fired up 🔥

Nearly every mentor I had emerged naturally, from:

The woman who approached me after a conference in Switzerland to give me feedback on a speech 💬

The corporate director who met with me every week in a Starbucks coffee shop in Bristol ☕

The military veteran who I met through a mutual friend outside Milan airport ✈️

Today - unless I'm the one training, coaching or mentoring - I'm surrounded by people I can learn from, get feedback from and who have more experience than me.

This has given me an edge when it comes to achieving goals, but the greatest reward has been mentoring others and seeing their results, such as:
✔️ The solopreneur wearing all the hats, hiring a team and delegating, freeing up their time
✔️ The stuck CRO who becomes teachable and sees their team hitting their quotas
✔️ The sales engineer who burned out and takes their life in a different direction

Truth is, if you're not surrounding yourself with the right mentors, you'll inevitably hit a wall 🛑
When you surround yourself with the right mentors, you'll jump over that same wall 🚀

More on mentorship in the two books I wrote being published in a few months - devoted an entire chapter to the topic and more stories

Until then, comment below on who you surround yourself with and how they help you? 👇

P.S. That's two of my mentors with me in Cusco last year

31/10/2023

What's the best team you've ever worked with? 🤔

Introvert... Lone wolf... Not a team player... That's how I defined myself.

For a large chunk of my career, I worked in huge companies with 100,000+ employees like Meta and PwC, but mainly opted into small projects working by myself with lots of autonomy and little interaction with peers except stakeholders.

The honest truth I can admit today is that I was afraid of dealing with people on my level and had a fear of visibility around them, so hiding seemed like a good alternative.

Two teams completely changed my outlook.

1) The retreat buddies I made during my first trip to Peru in May 2022 - of the eleven people who flew from Australia, the Middle East, Europe and North America to a remote location in the Andes mountains away from civilisation, I was both the youngest and the only one who wasn't a business owner.

I was some kid taking a month long break between jobs excited to explore South America for the first time and have an adventure.

The bonding we went through during the trip changed something in me that facilitated...

2) Joining HiBob two days after I landed back in the UK from the mountains and the jungle.

I won't mention who exactly, but certain people in my team treated me with respect from day one, we were equals, I felt welcome and throughout the year I worked with HiBob, I never felt the fears I had faced previously.

For 2+ months, I've run ADJ Elevate which includes a team of paid employees, contractors, coaches and some select advisors who give me their wisdom out of the kindness of their hearts.

We all need teams because we're social beings.

Maybe you haven't found the right team yet... that's fine keep looking.

And those labels of "introvert" and "lone wolf"... since my corporate life I've dropped the labels and all other self-definitions that frankly don't serve me or anyone else.

Categories are pigeon holes that allow us to make sense of the world, but if you're a recovering logic addict like myself who prefers fitting things into boxes, it's best to drop them all together... More on categorisation and identity in my two books coming out shortly, stay tuned

Comment below, what's the best team you've worked with and why? 👇

(Photo: Casa de La Gringa, Sacred Valley, Cusco, Peru - May 2022)

26/10/2023

When was the last time you jumped into cold water? 🥶

Do you embrace it and embrace life?

Last week I got off the plane at Lima after a 24 hour door-to-door trip to move to the fourth country I've lived in 32 years 🇵🇪

The first time I moved abroad, I was 20 years old - still a student and frightened to live away from the UK in Denmark, a country I didn't speak the language or know anyone 🇩🇰

I remember my second day in Copenhagen, I was taking a walk to a nearby cemetery and cried for 30 minutes, wasn't sure why 😢

That year was one of the most transformative of my life - I met a group of amazing friends, many of whom I'm still in touch with; I competed internationally in public speaking becoming the youngest-ever European finalist twice in a row; and did stand up comedy in different countries.

The second time I moved abroad, I was 26 years old - no longer a student and moved to Austria, another country where I didn't speak the language and barely knew anyone 🇦🇹

Whilst I was there I started a successful business, immersed myself in the startup scene, was flown out everywhere from San Francisco to Moscow to deliver trainings and keynote speeches, and laid the groundwork for my next chapter working with Meta in 2021.

The third time I moved abroad, was last week at 32 years old - yes, I have a fiancee who I love and who loves me, but once again I barely speak the language and barely know anyone (are you starting to notice a pattern here? 🤔)

Every time I've moved abroad and jumped into cold water, I've embraced it.

You can too - embrace life.

This photo was taken in the Sacred Valley during my first trip to Peru over a year ago, I had no idea how life would unfold by surrendering to her, but it was the most transformative trip in my life on many fronts.

Perhaps you're on the verge of jumping into cold water and you're scared?

It's natural to be scared...
..but know that there's another way.

If you want to talk about about, hit me up in a message and let's have a quick call - calendar booking link in the first comment below 👇

and if you're in Lima, hit me up for a Cerviche y Jugo de Naranja

¡Vamos!
........

Alex de Jong

30/03/2024

11/03/2024

28/11/2023

24/11/2023

21/11/2023

20/11/2023

17/11/2023

07/11/2023

31/10/2023

26/10/2023

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