02/09/2026
Someone asked me today how business was going.
And without even thinking, I started telling them about everything that was going wrong.
The problems. The delays. The stress. The things that haven’t gone to plan.
Then afterwards I thought… what a ridiculous way to look at it.
Because if I actually zoom out, a lot of really good s**t has happened too.
The business is growing. We’re doing more. Learning more. Meeting better people. Getting opportunities that I’d have been desperate for 12 months ago.
But for some reason, when you’re in the middle of it, the problems seem to take up 90% of your headspace.
I suppose this is just a reminder to myself as much as anyone else:
Building something is messy.
There are going to be days where it feels like everything is going wrong.
Just don’t become so obsessed with fixing the problems that you completely miss the fact that you’re making progress.
And if you’re going through a period where it all feels a bit heavy …. so is everyone else.
Keep going. Zoom out occasionally. There’s probably a lot more going right than you think.