Marketing by Minal

Marketing by Minal Helping small service businesses email their list consistently and confidently. No overwhelm, no guilt. Ask me about the Email Confidence Programme. No jargon.
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Marketing by Minal helps service providers build a simple email marketing system they can confidently run themselves. If you've got an email list you haven't touched in months, you're not lazy, and you're not bad at marketing. You're just stuck. And the longer you leave it, the harder it feels to start again. That's exactly who Minal works with. The Email Confidence Programme is a 3-month email marketing coaching programme for established service providers who want to email their list consistently, without the overwhelm, the overthinking, or the guilt. No complicated funnels. No "you must send five emails a week or your business will collapse." Just a clear plan, practical support, and the confidence to press send. Minal has been helping small business owners with email marketing since 2012, and is known for making it feel achievable rather than overwhelming. If email marketing has been sitting on your to-do list for too long, find out about the Email Confidence Programme.

What are your bank holiday plans? I'm mostly hanging out with Roxy and the hubby today. Walk done. Lunch soon.
31/08/2026

What are your bank holiday plans? I'm mostly hanging out with Roxy and the hubby today. Walk done. Lunch soon.

20/08/2026

Everyone's talking about personalisation, hyper-segmentation and inbox authentication.

It's exhausting, right?

Especially if you're a small business owner trying to juggle a million things, including finding time to actually send a newsletter.

You're already feeling behind, and all you want to do is finish that newsletter and send it.

Well, you're not behind.

If you have an email already drafted and it does one thing (helps your readers), then you're exactly where you need to be.

So remember, a plain consistent email that actually gets sent beats a sophisticated one that never sees the light of day.

If you want to get back to sending consistently, we should talk. I am taking on clients for my Email Confidence Programme.

Let's have a chat and see if it's right for you. DM me today

Yes, you should press send...Even though it's August.Even though they're on holiday.Even though you think it's too quiet...
13/08/2026

Yes, you should press send...

Even though it's August.

Even though they're on holiday.

Even though you think it's too quiet.

Because there's one thing true about inboxes in the Summer.

People are still checking them.

So, go on, Just Hit Send.

Kinda chic to already have everything you need. Your email list is full of people who wanted to hear from you enough to ...
12/08/2026

Kinda chic to already have everything you need.

Your email list is full of people who wanted to hear from you enough to hand over their email address.

And you know what? They still want to hear from you THIS month.

Are you showing up for them?

11/08/2026

August is NOT the time for small business owners to go quiet.

Every year I see the same thing -- service providers stop emailing their list because it feels like no one's around. Then September hits and they're playing catch-up.

Your email list is still there. Those people still want to hear from you.

One email now beats five apologetic ones later.

Even better, you can send one email a week this month and not have to do the ta-dah dance in September.

Need a hand? DM me and I'll tell you how I can help!

06/08/2026

What if by Christmas, your email list was actually working for you?

Yes, I went there. I said Christmas.

Feeling that low-level guilt every time you hear the word "newsletter."

Looking at that list of contacts you keep meaning to email but never quite do.

What if you had an actual system?

One that fits around your business.

One that gets you pressing send consistently.

That's what the Email Confidence Programme is for.

If what I say in the video resonates, the waitlist is open right now.

Join it, and you get the introductory price when it launches.

Link in comments.

Your dream client is sitting in their inbox right now. Are they seeing you in it?It's sooo tempting to take it easy in A...
05/08/2026

Your dream client is sitting in their inbox right now. Are they seeing you in it?

It's sooo tempting to take it easy in August. You think, "They're on holiday, it won't matter if I don't send emails."

Meanwhile, your ideal client is probably cocktail in hand, by the pool, scrolling through her inbox.

Yeah, that's right.

They're still checking emails.

Still reading.

Still noticing who shows up and who doesn't.

And you know what?

The businesses that win in September (and Q4) aren't the ones who send a frantic "we're back!" email in September.

They're the ones who never went away.

You don't need a big campaign.

You don't need a complicated strategy.

You just need to show up consistently, even when it feels like everyone's on holiday.

Because they're not. They're in their inboxes.

Are you?

Address

71-75 Shelton Street, Covent Garden
London
WC2H9JQ

Opening Hours

Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm
Friday 9am - 4pm

Telephone

+447766222344

Website

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