20/09/2026
I could hear the hesitation in their voices. They were interested in joining, but something was holding them back.
It would have been easy to push harder and try to get the sale. But when a couple are joining together, both people need to feel committed. Otherwise, you are starting on the wrong foot.
So the important question was not, “How do I convince them?”
It was, “What is sitting underneath that hesitation?”
Is it the money? The time? Worrying they will not stick to it? Or are they simply unsure whether Hounds is right for them?
In this video, I explain what I heard and how I approached it.
Because the goal is not just to get someone through the door. It is to help the right people make a decision they will actually follow through on.