01/09/2026
EXCUSE ME… Intotum is one of the Nation’s Favourite Businesses?! 🥹💛
We’ve officially been selected by Small Business Saturday UK as one of the Nation’s Favourite Businesses for 2026!!
There are MILLIONS of small businesses across the UK, so being chosen for this list feels very, very special.
Especially as we’re coming up to Intotum’s third birthday ( although I’ve been working away on this idea for six years now 🤯)
I started Intotum because I was tired of seeing disabled people including me and my family completely excluded from fashion. Since then, this tiny business has grown into something I could never have imagined, with a community around the world helping us prove that clothing can be stylish, functional, accessible AND something you’re genuinely excited to wear.
And I really love that a disability-founded, purpose-led business gets to take up space on a list like this.
Because small businesses matter.🫶 They’re the people trying the ‘weird’ idea. Fixing the problem everyone else ignored. Knowing their customers by name. Changing something because one person emailed and said it could work better.
And right now, with so many brilliant independent businesses having such a tough time, your support means more than you probably realise. Every order, share, recommendation and “you NEED to see this brand” keeps businesses like mine going.
So thank you to every single person who has backed Intotum so far, and thank you + Small Business Britain Small Business Britain for the recognition 💛
Also spotted some friends on the list including DEWEY Clothing NIXI Body and SOAKED Umbrellas and I’m VERY excited to have an excuse to discover and shop from even more brilliant small businesses.
Small Business Saturday is 5th December this year…
Which might also be a slightly important date for Intotum. 👀
More on that soon.
DisabledFounder AdaptiveFashion InclusiveFashion DisabilityInclusion PurposeLedBusiness FemaleFounder Intotum
