20/07/2024
Given the very recent announcement by The Trail Events Company that they have gone in to insolvency proceedings, and coupled with the fact that this was hot on the heels of both Badger Trail Events and Keep Running Rural (aka White Star Running) ceasing to trade as well.......I feel it apt to update everyone on the state of affairs of Crooked Tracks Wiltshire
Crooked Tracks Wiltshire are still here and still trading. As many of you are already aware, I have put the company in to a state of hibernation, and this remains the case for now. This was primarily due to personal reasons.....but it has served as an unintentional invisible safety net that has protected the status of the company.
However, the landscape of the running world in relation to how people sign up, and when they sign up, and what they sign up to, has irrevocably changed.
So where exactly do we, CTW, go from here? Well, after great internal debate I have a new vision for us. A new format for events, a new way to enter, and a way to ensure the future for us. "Us" refers to the entire community of CTW.....the runners, the organisation, the supporters, and the volunteers. All of "us".
So without further ado.......Drum roll please........
🥁🥁🥁🥁🥁.......the answer to that is.......
MICRO ULTRA'S.
WTF is a Micro Ultra you gasp? Sounds like a contradiction in terms. An oxymoron even
Well.....it kind of is. I'll explain.
After putting on the social run 'Welcome To My House', I came to the realisation that putting on events in the way I had, and in the format that I had previously done, were no longer in my capabilities. For entirely personal reasons, and due to a complete change in every aspect of my personal circumstances.....I just can't do that anymore.
So what were the options that faced me then?
(1). Fold the company. Sell any event stock. Pack up and go home. Or......
(2). Do things differently.
I plumped for No 2. And in future will be putting on Social Runs only, with NO entry fees (just a donation entirely of the entrants own choosing), and a small numbers of spaces available for each event......ie: Micro Ultra's. Sagarmatha and A Run With No Witty Name should hopefully be able to continue under this new format......but atm I am unsure if BTFS can be (I haven't ironed all the kinks out yet). It also means that Welcome To My House can be a more permanent fixture too......and perhaps at least one other new event too!
Doing things this way ensures that CTW remain a viable option, that you still make memories with us. That we truly meet the criteria of "great NOT big".
I will provide fuller details as and when things start moving again. Furthermore, for those that have entered the previously cancelled Sagarmatha or BTFS will have options available to them once things are a bit more concrete.....and I will make contact with those people in due course.
Thank you for all of your support and patience in recent years......and thank you for reading all the way to the bottom of this post (it's been a Micro Ultra in itself!!). Cheers. Muchly. Neil
