Merlin Archery

Merlin Archery Est. 1975 and situated in Burton upon Trent, Durham, Essex, Kent and London England. is a company specialising in everything and anything to do with archery!
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Est. 1975 and situated in Leicestershire, England, with additional stores in County Durham and Esssex, Merlin Archery Ltd. This is how the story began...

It all started in 1973 when Chris Jones attended the IFAA's European championships in Germany. Chris was shooting a recurve at the time, but while he was there he saw an American serviceman shooting a compound bow. Having never seen a compound b

efore he asked if he could have a closer look. The American was only too pleased to oblige, and handed the Jennings-made bow over to Chris. Immediately Chris fell in love with it and vowed he would have one. Arriving back in England he approached all the archery equipment specialists but to no avail. No dealers in Britain stocked the new type of bow, but one of his friends was visiting the United States, and so Chris asked him to bring back a compound bow. His friend brought him back a P.S.E. During that year he attended many archery tournaments. It did not matter which class of bow he was pitted against he still won. Primarily a field archer in those days, he tried to introduce his new compound bow to target archery. The governing body of England, the G.N.A.S., had no classification for a compound bow, and with their motto 'union, True Heart and Courtesy', Chris was allowed to shoot, all be it on a separate target, at a different distance and sometimes in a different field! What would normally be a deterrent for some people just made Chris more determined to introduce the compound bow to a wider range of people. In 1975 he decided to manufacture an English made compound bow, as unlike today, purchasing from abroad was very complicated and costly. So after closely studying his P.S.E, he produced his first compound bow. Merlin of England was founded. In the early years from 1975 to mid 1984, the compound bow was not accepted in international competition throughout Europe, except within the International Field Archery Association (IFAA). But recognition was growing, and Chris was asked to take part in the first FITA field test tournament in Yugoslavia. Taking every opportunity to compete at international level throughout Europe and America, the brand of Merlin was starting to get noticed. In 1985 Merlin won the prestigious MIDAS business award for excellence in innovation and manufacture. For Ben, like Chris, archery was in the blood. He began shooting at the age of 8, travelling with his Dad to competitions all over the world. At 16, he had a choice to either stay on at school to further his education, or to join the company. Against his tutor's advice, he joined Merlin Bows, but continued part time college education studying Computer Aided Engineering. It was apparent to Chris in 1989 that the compound bow was destined to change, and Merlin saw the advantage of C.N.C. machined risers. It was in 1990 that Merlin's first C.N.C. machined bow was produced, called the Omega. It is also interesting to note that Merlin was one of the first companies to realize the advantages of machined riser bows, before many of the major companies introduced them. After being continually let down on deliveries by sub-contractors, he bought his own C.N.C. machine, and had it installed at his premises. This opened up new opportunities, and was the beginning of what is now a thriving machine shop running seven days a week using between 2 and 3 tonnes of 6082 aluminium each month. Today Merlin has some of the most sophisticated software systems, capable not only of producing machined components, but 3D modeling and mold tools are also designed and produced in house. At the core of Merlin's company is a love of the sport. The bow is part of an Englishman's heritage. Henry I, King of England 1100-1135, is credited with the first official encouragement of archery. The legend of Robin Hood was handed down from around 1200, and Henry VIII in 1511 passed a law that compelled bowyers to reside in such localities as may most require their services. Being an English company and only 30 minutes from Sherwood Forest we are based in an area steeped in tradition. Merlin's services have been required throughout the world, supplying bows to National, European and World champions. They are proud of their tradition and will continue to provide and service what they consider to be the finest bows anywhere in the world.

17/06/2026

A huge thank you to Hollie Murdock, Kathryn Morton and Darrel Wilson for coming to the opening of the Merlin Archery Northern Ireland store last weekend and shooting the three ceremonial arrows that really kicked things off.

🏹✨ Merlin Ambassador Team | May Highlights ✨🏹What a month it has been for the Merlin Ambassador Team!From international ...
16/06/2026

🏹✨ Merlin Ambassador Team | May Highlights ✨🏹

What a month it has been for the Merlin Ambassador Team!

From international selection news and national records, to first competitions, personal bests, coaching milestones and plenty of podium finishes… May has shown exactly what this team is about, dedication, passion and a love for the sport.

A huge congratulations to every single Merlin Ambassador for their achievements this month πŸ‘

πŸ† **Carol Smith** (Team Manager)
A fantastic month including:
πŸ₯‡ 1st place at the UK & Ireland Field Archery Championships
πŸ₯‰ Qualified 3rd at Bowmen of Glen WA720 & H2H with a Master Bowman score
πŸ₯‡ 1st place at LAOFAC York/Hereford County Selection Shoot

🏹 **Scott Middleton**
A brilliant month in compound:
πŸ₯ˆ 2nd at the UK & Ireland Field Archery Championships
πŸ₯‡ Qualified 1st at Bowmen of Glen with a Master Bowman score
πŸ₯‡ 1st at LAOFAC with another Master Bowman score

🏹 **Jacob Bowers**
A month full of progress:
πŸ₯‡ 1st at Lichfield Blossom Shoot
🎯 New PB at Audco Double WA720
⭐ Hit all his personal goals at JAS Stage 2
πŸ‘ Supported his club by coaching during their Start Archery day
πŸ₯‡ New PBs and gold medal at Eccles Double WA720

🏹 **Phil Lawrence**
A huge performance on the National Tour:
πŸ₯‰ Finished 3rd overall at National Tour Stage 2 Meriden
🏹 Set a new 50+ National Record with 639
πŸ₯‡ Won Meriden Spring WA720 + H2H after qualifying 1st

🏹 **Lewis Bodkin**
A massive congratulations to Lewis on being selected to represent GB at the European Youth Championships in Rome πŸ‡¬πŸ‡§πŸ‘
He also competed in his first ever National Tour 70m event!

🏹 **Zack Bruckshaw**
A strong month:
πŸ’ͺ Completed National Age Group Camp with technical and S&C work
πŸ₯‡ Won gold at JAS Stage 2 Deer Park after qualifying 1st and winning through the H2Hs
πŸ₯‡ Finished with gold at his 60m WA720

🏹 **Hari Shukla**
A fantastic month:
πŸ₯‡ 1st at Audco Archers with two GB qualification scores
πŸ₯ˆ Silver at JAS Stage 2 Deer Park
πŸ‡¬πŸ‡§ Selected to represent GB at the European Youth Championships in Rome!

🏹 **Caitlin Smart**
An incredible run of results:
πŸ₯‡ Redhill American
πŸ₯‡ Greasley Castle WA900
πŸ₯‡ LAOFAC Bristol 5
πŸ“ˆ Two County Records, three Club Records and first score towards Master Bowman

🏹 **Alastair Shields**
A huge month away from just competition:
πŸ‘ Completed Level 1 Coaching qualification
πŸ‘ Supported busy β€œCome & Try” events promoting archery and Merlin
🏹 Returned to outdoor competition after two years away and finished 8th overall

🏹 **Sam Bowden**
A determined performance:
πŸ₯ˆ Silver at JAS Stage 2 despite competing on crutches after injury
🏹 Finished 11th overall at National Tour Stage 2

🏹 **Jasmine Harris**
Another fantastic month:
πŸ₯‡ U18 Female winner at Noak Hill Double WA720
πŸ₯ˆ Silver at JAS Stage 2 H2H
🏹 First 70m National Tour event completed
πŸ₯‡ Competition PB and U18 win at Hillingdon
πŸ‡¬πŸ‡§ Selected for GB European Youth Championships in Rome!

🏹 **Kaitlyn Mason**
A great month:
πŸ₯ˆ JAS Stage 2
πŸ₯‡ West Essex Air Ambulance Charity Shoot
πŸ₯‡ Tenterden Double 720

🏹 **Helen Baillie**
A phenomenal month:
πŸ₯‰ Sitting 3rd overall in the National Tour after two strong podium performances
πŸ“ˆ Another Senior EMB score achieved
πŸ₯‰ 3rd at Meriden WA720 in challenging heat
πŸ₯‡ British & All Open Field Championships Women’s Gold
🏹 Black Arrowhead award and three new 50+ National Records

🏹 **Hamish Galpin**
Strong performances:
πŸ₯‰ Scottish Tour Stage 1
πŸ₯ˆ Qualified 2nd on both days of the Scottish Inter-Area Competition

🏹 **Laura Patterson**
A busy month balancing school, training and development:
πŸ‘ Coaching sessions with Nicky Hunt and Bill McKay
πŸ‘ Completed Level 1 Coaching qualification

🏹 **Debbie Geddes**
A fantastic month:
🏹 First WA Field round completed
πŸ… First Arrowhead Badge achieved
πŸ₯‡ Ladies 50+ Recurve winner at Cleadon WA900
πŸ₯‰ Ladies Recurve at Cleadon Double WA720
πŸ‘ Represented SAA Northern Area at the Inter Area Championships

🏹 **Bronwen Colegate**
A strong month:
πŸ₯‡ Gold at Waterside Double 720
🏹 Strong performance at National Tour Stage 2
πŸ“ˆ Season PB and Master Bowman score at Hillingdon

🏹 **Illaria Knibb**
Another brilliant National Tour performance:
πŸ₯‰ Bronze medal at Stage 2
πŸ“ˆ Third EMB score of the season
Two podium finishes from two National Tour events!

🏹 **Danielle Palmer**
A huge achievement:
πŸ‡¬πŸ‡§ Represented GB at her first World Cup
πŸ₯‡ Winner at Eccles weekend

🏹 **Alison & Jamie Hunter**
A fantastic National Tour weekend:
🏹 Jamie finished 7th overall at Meriden
πŸ₯‡ Jamie won gold at Eccles
πŸ₯ˆ Alison won silver at Eccles

🏹 **Matthew Sharpe**
A great month:
πŸ₯ˆ 2nd at Waterside WA Weekend
🏹 Achieved his Master Bowman classification for another year

🏹 **Helen Courquin**
Excellent results:
πŸ₯‡ Ladies Recurve winner at The Worshipful Company of Fletchers Disability Prize Day
πŸ₯ˆ Silver at Llantarnam WRS 720 H2H

🏹 **Emelia Hughes**
An incredible month:
πŸ₯ˆ European Youth Cup U21 Team Silver with fellow Merlin Ambassadors Holly Linfield & Nicole Latos
πŸ₯ˆ JAS Stage 2
πŸ‡¬πŸ‡§ Selected for GB European Youth Championships in Italy
πŸ₯‡ Competition PB, qualifying 1st and winning Meriden Spring Competition
🏹 Finished 7th after matches at Senior National Tour Stage 2

From grassroots support and coaching, to national success and representing Great Britain on the international stage, the Merlin Ambassador Team continues to inspire archers at every level.

A massive congratulations to every ambassador. We’re incredibly proud to support such a passionate, hardworking and talented group of archers.

Keep up the incredabile work you do πŸΉπŸ’™

15/06/2026

Northern (and Southern) Ireland… you showed up! 🏹πŸ₯°

What a brilliant opening weekend at Merlin Archery Northern Ireland .

A massive thank you to everyone who came down, said hello, browsed the shop and shared your passion for archery with us. The support has been incredible and we’re so excited to become part of such a welcoming and passionate community.

12/06/2026
12/06/2026

Neil the Merlin Archery Northern Ireland store manager is all set ready for the launch tomorrow

10/06/2026

We can’t wait to welcome you this weekend, Saturday 13th and Sunday 14th June, for the grand (yet soft!) opening of Merlin Archery Northern Ireland!

Just a quick reminder that we won’t be carrying out bow setups or arrow builds during the opening weekend. Instead, it’s a fantastic opportunity to come and see the new store, meet Neil, our Store Manager, and take a look at everything we have to offer.

Of course, you’re more than welcome to browse the shelves and pick up any archery bits and bobs you didn’t realise you needed!

We look forward to seeing you this weekend. Doors open at 10:00am

This week on the Merlin Archery Adventure Podcast, Grizzly Jim is doing something a little different...Instead of sittin...
02/06/2026

This week on the Merlin Archery Adventure Podcast, Grizzly Jim is doing something a little different...

Instead of sitting down with a guest, Jim takes a (Smaller) deep dive into the life and legacy of one of the most influential figures in the history of traditional archery, the legendary Fred Bear.

From the origins of Bear Archery to Fred Bear's impact on modern bowhunting, instinctive archery, and traditional archery as a whole, we explore the story of a man whose influence can still be felt across the archery world today.

For Jim, Fred Bear was more than just an archery icon. He was a huge inspiration during his early years as an archer and played a significant role in shaping the passion for traditional and instinctive archery that he and many others he still have today.

This episode is also a slight departure from our usual interview format, and we'd love to hear what you think. If you enjoy these deep-dive episodes exploring legendary archers, iconic bowyers, and the history of traditional archery, let us know and we'll make more.

So grab a coffee, sit back, and join us as we step into the fascinating world of Fred Bear, traditional and instinctive archery , as well a a little look at bowhunting history.

You can find the link to this and all other episodes in the description!

30/05/2026

πŸ“£β€ΌBig Newsβ€ΌπŸ“£
Opening weekend announcement for our Northern Ireland store in the video πŸŽ‰ Who will be there? 😎 We can't wait to see you.
Flush Place, Lurgan, Craigavon, Armagh BT66 7DT

Address

329 Wetmore Road
Burton Upon Trent
DE141SP

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 5pm

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