B2B Made in Brum

04/09/2026

MADE IN BRUM IS NOW POWERED BY FLOWERS! 🌿
We're delighted to welcome Flowers Landscape Gardening & Driveway Specialists as the official sponsor of Made in Brum this month.
They're a proper Midlands business with more than 25 years' experience, specialising in everything from complete garden transformations and contemporary outdoor spaces to some seriously impressive driveways.
As Made in Brum continues to grow, we want to work with businesses that are proud of the Midlands and want to be part of what we're building — so Flowers are a great fit.
You'll now see Powered by Flowers across our episodes and social clips throughout the month.
Give them a follow Flowers Landscaping
The Midlands' No.1 Landscape Gardening & Driveway Specialist.
Thanks for backing Made in Brum. 💙💛

04/09/2026

“I USED TO LEAVE PRISON… TO PLAY FOOTBALL FOR THE PRISON OFFICERS!”
Before Ricky Otto became a fan favourite at Birmingham City, his route into professional football was anything but normal.
While serving time, Ricky was allowed out to play football — for the prison officers’ team! 😳
One of the many incredible stories Ricky shared with us about his journey from prison to professional football.
🎙️ Made in Brum with Ricky Otto
🌿 Powered by Flowers Landscaping – Landscape Gardening & Driveway Specialists in the Midlands
Full episodes & more 👉 linktr.ee/madeinbrum

02/09/2026

🚨 NEXT ON MADE IN BRUM…

PAUL RICHARDSON 🎙️

Businessman. Entrepreneur. Former Gymshark Chairman. Lifelong Bluenose… and the man who came VERY close to owning Birmingham City.

We’ll be talking Gymshark and building huge businesses, his love for Birmingham and, of course, we’re getting right into that attempted Blues takeover.

How close did he really get?

What did he find when he looked behind the curtain at BCFC?

Why did the deal fall apart?

And does he wish he’d bought the club?

Plenty to get into with this one…

🎙️ Paul Richardson — next on the Made in Brum Podcast.

02/09/2026

⚽ WIN A JAY STANSFIELD SIGNED BOOT! 🔵

We’re giving away this Jay Stansfield signed boot to help us hit our £1,500 fundraising target!

💷 Donate a minimum of £10 to enter:
ENTER & DONATE HERE: https://www.cashforkidsgive.co.uk/campaign/cash-for-kids-set-me-free-2026/fundraisers/made-in-brum/

On 24th September I’m spending the night in HM Prison Shrewsbury raising money for Cash for Kids and LoveBrum, supporting children and families across the Midlands.

The reason we're doing it? 46% of children in Birmingham are living in poverty.
Source: End Child Poverty, 2025

Every penny raised goes to the charities.

Donate £10 or more, make sure you leave your name on the donation, and you’re in the draw for the boot. 👊

Come on, let’s smash the £1,500 — and make my night inside worthwhile! 🔒😂

Please share — especially with any Blues fans! 💙

01/09/2026

TRANSFER DEADLINE DAY… BAZ WOULD’VE BEEN BUSY. 😂✍️
Barry Fry had a reputation at Blues for signing players. Lots of players.
“Barry Fry’s got 46 pros…”
But as Baz explains, there was actually a lot more behind it than simply collecting footballers.
When he arrived at Birmingham City, he felt there was a massive gap between the youth setup and first-team football — so he joined the Capital League, effectively creating his own U21 pathway.
They won the league twice and the cup twice, and it gave young players the chance to develop before becoming first-team players — some eventually being sold for millions.
So yes… Baz had 40-odd players. 😂
But there was a plan behind the madness.
🎙️ Barry Fry on Made in Brum https://linktr.ee/madeinbrum

01/09/2026

FROM PRISON TO THE PITCH… TO THE PULPIT.

What a pleasure to welcome former Blues favourite Ricky Otto onto the Made in Brum Podcast.

And what a story this man has.

Ricky laid it all bare — from prison and a very different life on the streets, to becoming a professional footballer and eventually Birmingham City’s record signing… and the incredible journey that followed.

Of course, we got into the football too…

🔵 That night at Liverpool
🏆 Wembley & the Auto Windscreens Shield
🇮🇹 The madness of Ancona
😂 And plenty of brilliant stories from his time at Blues.

But this one goes way beyond football.

Ricky talks openly about the mistakes he made, turning his life around, working with young offenders, finding faith and eventually becoming a pastor.

Prison. Football. Faith. Redemption.

Ricky Otto — laid bare.

🎙️ Made in Brum Podcast

OUT SOON. You do NOT want to miss this one.

21/08/2026

THREE TRIPS TO WEMBLEY. TWO HEARTBREAKS. THEN FINALLY… THE PREMIER LEAGUE. 🦊⚽
John Gregory takes us back to his time as assistant manager at Leicester City alongside Brian Little and Allan Evans — and an incredible three-year journey through the play-offs.
❌ Blackburn at Wembley – beaten 1-0
❌ Swindon – came back from 3-0 down to 3-3… only to lose 4-3
✅ Derby County – third time lucky. 2-1 and finally into the Premier League.
And John still remembers the 35,000 Leicester fans making the trip to Wembley year after year.
🎙️ We filmed this one with Rob from Terrace Tales, who took our Made in Brum Spotlight Package to sit down with John ahead of the release of his autobiography later this year.
Got a business, product, event, book or story you want to put in front of our audience?
Our Spotlight Package gives you the Made in Brum treatment and content you can use across your own socials too.
📩 DM us for details.

20/08/2026

20/08/2026

HE FOUGHT “THE TERMINATOR”… AND SURVIVED! 🥊🔥

Damien Trainor names the strongest opponent he ever faced: Thai destroyer Rungrawee Sasiprapa.

Everyone expected Damien to be annihilated—but he became the first Westerner under 60kg to take him the distance. He lost the fight, yet finished with the entire stadium on its feet applauding.

His real-life Rocky moment. 👏

Watch the full Damien Trainor interview on YouTube and listen on all major podcast platforms: https://www.youtube.com/watch?v=0mWaIiVrVrs

19/08/2026

BARRY FRY: THE CRAZIEST CHAIRMAN STORY YOU’LL EVER HEAR! ⚽🎙️
The FULL Barry Fry episode of Made in Brum is OUT NOW — and this one is an absolute belter. 😂
George Best. Brian Clough. Trevor Francis. Crazy transfers. Ivan Toney. Dwight Gayle. Britt Assombalonga. Millions made in the transfer market… and stories that only Barry Fry could tell.
No filter. No boring answers. Just Barry being Barry for the full episode.
🎧 WATCH OR LISTEN NOW on YouTube, Spotify, Apple Podcasts and wherever you get your podcasts:
Made in Brum – watch & listen here https://linktr.ee/madeinbrum

If you enjoy it, give it a share and tag a mate who loves their football.

Proper people. Proper stories. Made in Brum. 💙