Here is a place to congregate and share pictures/stories about Trek in Australia. Mission
When Trek began in 1976, our mission was simple: Build the best bikes in the world. Today, we’ve added to our mission: Help the world use the bicycle as a simple solution to complex problems. The bicycle is the most efficient form of human transportation. It can combat climate change, ease urban congestion, and build human fitness. And it takes us places we would never see any other way. Company Overview
Headquartered in Waterloo, Wisconsin, Trek Bicycle is a global leader in bicycle design and manufacturing. From the original hand-built steel touring frames introduced in 1976 to the revolutionary OCLV Carbon first introduced in 1992, Trek’s passion for innovation, quality, and performance leads the industry with next-generation thinking and cutting-edge technology. With countless professional wins, Trek enjoys a rich tradition of victory in the world’s premier cycling events. Today, with a broad range of bicycles and cycling products under the Trek and Bontrager brand names, Trek continues to pursue new ways to bring the joy of cycling to all people.
