28/03/2026
𝗥𝗲𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝗶𝗻𝗴 𝗺𝗲...
On a group call several weeks ago, I asked what I thought would be a yes/no question.
(To niche or not to niche)
But it was met with a follow up, probing question.
This question, whilst straight forward, and to the point, opened up my mind, created a massive crater in my thinking, my business and who I am here to support.
The question was "so tell me about your favourite clients..."
I talked about people that I've worked with at Oxford University, about an amazing young woman that I have supported since we
met in 2017, and several others.
And the response was simple "Oh, you help people with expansion"
This word is what I've been seeking for many years, and it encapsulates me, what I am here to do and who I am here to support.
BOOM 💥
Light bulbs and rockets were going off in my head
A real clarity moment.
No ambiguity
No fancy, dressed up language to make me sound good.
𝗦𝗼, 𝗶𝗳 𝘆𝗼𝘂 𝗳𝗶𝗻𝗱 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝗮𝘁 𝗮 𝗰𝗿𝗼𝘀𝘀𝗿𝗼𝗮𝗱𝘀, 𝗮𝘁 𝘁𝗵𝗲 𝗽𝗼𝗶𝗻𝘁 𝗼𝗳 𝗺𝗮𝗸𝗶𝗻𝗴 𝗮 𝗯𝗶𝗴 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻, 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗺𝗲...
Happy Beautiful Day Everyone
💜 Mx