BONE Fishing World JAPAN

25/04/2026

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Nice Saratoga landed with Toughfia kingmack jerk 100, sub surface walk the dog retrieval. King Mack Jerk is a lure where you can sub surface walk the dog, twitch or straight crank depends on the condition. Do try it out.

29/03/2026

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We are at the Shanghai International Lure Fishing Show 2026, happening from 29-31st March 2026, and will be held at Shanghai World Expo & Exhibition Convention Centre (Pudong).

If you're here, come visit us at booth no. H2F30!

27/03/2026

07/10/2025

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A good looking Amazonian Orino Peacock Bass tamed on topwater! The BONE Entice 110F multi-function topwater bait is one of our classic favourites with its loud internal rattle and easy action. used the VOYAGE-X BXC654M (PE 0.8-1.5) travel rod during his Amazon adventure with confidence!

Check out the Entice 110f Multi-Function Topwater Bait online:
https://www.bonefishingworld.com/products/entice-110-multi-function-topwater-fishing-lure

Check out the VOYAGE-X Travel Rod range:
https://www.bonefishingworld.com/collections/voyage-x

21/03/2025

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VOYAGE-X Travel Rod Series.

Available now!
https://www.bonefishingworld.com/collections/voyage-x

05/03/2025

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The new VOYAGE-X travel rod series will replace the original VOYAGE series with upgraded versions of the same models as well as additions of newer models.

The VOYAGE-X features numerous upgrades from its predecessor, with a focus on material enhancements. Utilising 'TORAYCA' 40T carbon fibre, which is denser, providing increased strength and durability without compromising its weight and balance of each model. Equipped with FUJI 'K' Alconite guides, and a custom designed reel seat for the both spinning and baitcast models. FUJI ECS reel seats are used for heavier baitcast models.

Stay tuned for the official launch announcement very soon!

Check out the specs on our website:
https://www.bonefishingworld.com/collections/voyage-x

10/01/2025

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Jet success! Two of our best topwater lures yet! The Hoverjet is a classic original that is silent on the walk the dog but moderately loud in propbait mode. The Racejet on the other hand focuses on a much louder approach, with a louder rattle on the walk the dog, and an extremely loud prop mode!

Choose your approach according to the requirements!

Or simply go with both!

17/12/2024

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Choose between the slow wobble and roll minnow mode, or topwater walk the dog with just a simple flip of the bib. The LYRA 100F is another signature BONE multi-function lure added to the ranks.

17/12/2024

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BONE Lyra 100F in the signature BONE “Halfbeak” (HB) colouration.

13/11/2024

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NEW PRODUCTS!

New rods!

Additions of the OCEAN VOYAGE offshore travel rod series! The highly anticipated OCEAN VOYAGE LIGHT CASTING/POPPING four piece travel rods and the OCEAN VOYAGE SLOW JIGGING three piece travel rods will be available! The OCEAN THUG TUNA and LIGHT STICKBAIT model are all new additions to the OCEAN THUG family of offshore rods!

All available in stores (Singapore) and online tomorrow! Do check them out!

13/11/2024

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NEW PRODUCTS!

New Multi-Function Lures, VERSAL 190F and LYRA 110F! A newly re-designed FOCUS 130 as well! All available in stores (Singapore) and online tomorrow!