Swi Cycling

Swi Cycling The fusion of art and engineering into a bespoke, monocoque carbon frame of exceptional performance.

13/06/2026

A red bike

05/06/2026

100 hours.

That’s the minimum time required to handcraft a single SWI Aequus frame.

Clear coat finishes may appear simple, but they’re often the most demanding. There is nowhere to hide. Every carbon layer, every transition, and every detail of the herringbone layup must be executed with absolute precision. The weave has to be perfect because the frame itself becomes the artwork.

For many purists, a gloss clear coat Aequus is the ultimate expression of the bike. No paint. No distractions. Just the craftsmanship, engineering, and material on full display.

Just ask who is the one riding the SWI in the Pacific Northwest.

05/06/2026

Unlike a traditional solid paint, the Ghost series changes character throughout the day.

In direct sunlight it delivers a bright metallic glow, while in softer light it becomes understated and elegant, exposing hints of the carbon architecture beneath.

The result is a finish that feels both modern and timeless, technical from a distance, handcrafted up close.

This is the Silver Ghost - Available on the Aequus

It’s all in the details.A Ghost is built around subtlety. The transition from solid to transparent. The layers beneath t...
26/05/2026

It’s all in the details.

A Ghost is built around subtlety. The transition from solid to transparent. The layers beneath the surface. The way light moves across the frame and reveals something different from every angle.

What looks simple is anything but. The process is incredibly difficult to execute and our team has spent countless hours refining and mastering it.

The result is a finish that feels alive, changing with every ride, every turn, every moment in the light.

Meet the Azure Ghost. Now available.

Build your own Ghost today in the configurator online.

20/05/2026

You should probably ride a SWI

18/05/2026

We designs bikes for feel.

Handmade in Italy using Swiss Carbon.

The Aequus may not be an aero bike but it’s certainly not slow. Just ask our rider

14/05/2026

Who knew that Tokyo is such a wicked city to ride a bike in? We went there to visit and hang out with Atsushi for a day and see what it was like to ride a SWI Aequus around.

When you get up in the morning, you expect it to be super busy, but surprisingly the city is super quiet. The roads are incredibly smooth and the drivers are super respectful of cyclists. A city you would expect to be in chaos is actually perfectly in order.

Don’t let the stillness of the morning blind you to the vibrancy of the evening, which is when Japan really comes alive, as you can hear and see in Shibuya Crossing.

A massive shout out to the team in Japan who crushed this edit. We can’t wait to come back and spend the day with you guys again soon.

DP + Editor:
Photographer and Producer:
Cyclist:

carbonbike cyclingjapan

13/05/2026

Is SWI the best new bike to come out of Italy?

and .trains travelled to Bassano del Grappa to find out.

Designed in Switzerland and handmade in the heart of Italy’s most iconic cycling region, SWI blends Swiss precision with Italian craftsmanship and ride feel.

Surrounded by legendary brands like Colnago and Pinarello, SWI has quietly spent the last decade building something completely different.

This is the story behind the factory, the philosophy, and the obsession driving one of cycling’s most interesting boutique brands.

13/05/2026

So what makes a SWI bike so special?

travelled to Bassano del Grappa to find out.

Designed in Switzerland and handmade in the heart of Italy’s most iconic cycling region, SWI blends Swiss precision with Italian craftsmanship and ride feel.

Surrounded by legendary brands like Colnago and Pinarello, SWI has quietly spent the last decade building something completely different.

This is the story behind the factory, the philosophy, and the obsession driving one of cycling’s most interesting boutique brands.

SWI x in Sofia, Bulgaria for the What a fantastic couple of days in one of the most beautiful countries in the world. ...
11/05/2026

SWI x in Sofia, Bulgaria for the

What a fantastic couple of days in one of the most beautiful countries in the world. Cycling was invited with open arms into the heart of Sofia and the riders did not disappoint with an epic sprint finish.

To top it off, the team at Pedal Mafia hosted one of the most vibrant and energetic booths at the event showcasing their exclusive Maglia Rosa inspired kits.

Big thank you to everyone that came and checked out the new SWI Ghost colours we debuted as well as a massive thank you to for the invite.

More to come.

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