10/07/2026
I was having a conversation with a newcomer who had spent years building and running a confectionery business before moving to Canada.
But someone told her she had to “start again.”
(Swipe to read full story)
So she did.
She removed the business from her story. Stopped talking about it. Almost treated those years as though they had never happened.
Until I started probing.
Then she casually mentioned that she had owned and operated a business for years.
I almost screamed.
What?!
You mean you have experience in:
- Customer service.
- Sales and business development.
- Supplier and vendor management.
- Inventory management.
- Budgeting and cost control.
- Marketing.
- Operations.
- Problem-solving.
- Client relationship management.
And depending on how she ran the business, potentially hiring, training and managing people too.
That is experience.
She may not be ready to start another business in Canada, and she doesn't have to.
But she could absolutely position that experience for roles such as Operations Coordinator or Business Operations Manager, with a value proposition like:
“I bring hands-on experience managing the day-to-day operations of a growing business, including customers, suppliers, inventory, sales and costs. I know how to solve problems, work with limited resources and keep operations moving.”
Now we have something to work with.
Dear immigrant,
- You may need to learn again.
- You may need to adapt again.
- You may need to prove yourself again.
But you are not starting from nothing.
Your previous experience did not suddenly lose its value because you crossed a border.
Sometimes, what you need is help translating that experience into language the Canadian job market understands.
And this is one of my favourite things about teaching the Get Hired Bootcamp.
For 7 days, we dig deep into your experience, uncover the value you may be overlooking, clarify your unique career value proposition, and package and position it to get hired.
Our next Get Hired cohort starts this Saturday, and I’m already excited about the success stories that will come from this group.
Join us: www.verisult.com/
