Alpha Power & Performance Training

Alpha Power & Performance Training Alpha Power & Performance Training is a private personal training service operating in Brantford, Ontario.

Each session includes detailed instruction and coaching from competitive powerlifting champion, Michael Parsons. Sessions include a comprehensive assessment and post-workout debrief. At Alpha Power, we place special emphasis on safe strength training techniques that are suitable for all ages and fitness levels.

Our powerlifting team went to the AWPC nationals this weekend and the whole team crushed it! Everyone got a first place ...
05/04/2026

Our powerlifting team went to the AWPC nationals this weekend and the whole team crushed it!

Everyone got a first place medal for their division.
We officially have some new national champions at the gym - this is extra impressive since many of them were first time competitors!

I'm so proud of every one of them; they put in the hard work and their efforts were definitely reflected in their performance on the platform!

Big thanks to the family, friends and teammates that came to support us and to all of those who supported us from home!

Huge thanks to FORT Strength Performance Centre for hosting WPC/AWPC Canada Nationals 2026 WPC Canada Powerlifting

Check out the team members below and shout out some love, they are all awesome! 💪

03/09/2026

Sharing this in honour of International Women's Day! 💪
Lucy Underdown setting a new world record with her 701lb deadlift this weekend - and it looks like she had more in the tank!

07/16/2025

Took the 175's for a ride today felt good.

05/26/2025

Second pull!

05/26/2025

First pull!

Some strong and mighty members of our lifting team pulled a 72,000 lb tow truck at the Wheels on the Pavement event at t...
05/26/2025

Some strong and mighty members of our lifting team pulled a 72,000 lb tow truck at the Wheels on the Pavement event at the Civic Centre today!

We've done a few fire trucks over the years, including one filled with water, but this was a new challenge! Not only was it significantly heavier, but we pulled it up an incline! Always looking to level-up at Alpha Power 💪

Big thanks to the City of Brantford and the Holmedale, Downtown Central, Eagle Place and East Ward Echo Place Neighbourhood Associations for putting on a great event this year. It's always a pleasure to be a part of it!

In honour of International Women's Day and to celebrate our new location, we are offering our Alpha Girl sessions again!...
03/09/2025

In honour of International Women's Day and to celebrate our new location, we are offering our Alpha Girl sessions again!

This 12 week lifting class will be at 5pm on Thursdays (beginning on March 27th).

This weekly team session is for novice weight lifters and first-timers interested in trying something new! Participants will learn safe, proper lifting techniques and have every rep of each set coached, monitored and cheered on!

This 12 week program is $500 taxes included.

Lifters will receive:

- a comprehensive baseline assessment of their current strength level

- a customized 12-week lifting program

- each lift will be watched/spotted by coach Mike

- a rep-by-rep audit of each workout

- a safe and positive environment to learn about lifting/strength training

If you're interested in joining the Alpha Girl sessions or have any questions, reach out to us on Facebook or call or text at 519-717-1257.

Hi everybody! After a long time of location issues, we are happy to announce that we have finally settled in a new space...
03/08/2025

Hi everybody!

After a long time of location issues, we are happy to announce that we have finally settled in a new space and are now located at 119 Darling St. in Brantford!

Here's a picture of my son and I in the new gym before we loaded in all of the equipment and a photo of the current set-up!

If you'd like to come check it out, send us a message or call 519-717-1257. As always, the first session is free!

11/15/2023

Address

119 Darling Street
Brantford, ON

Opening Hours

Monday 9am - 9pm
Tuesday 9am - 9pm
Wednesday 9am - 9pm
Thursday 9am - 9pm
Friday 9am - 9pm

Telephone

+15197171257

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