Xtreme Concepts Roadshows

Xtreme Concepts Roadshows Roadshow partner - Rental / Sales / All in one solutions

Since their start in 2003 Xtreme Concepts have become the specialist in Roadshows - Field & Event -Sales. Our company's pillars are:
- Field & Event Sales
- Roadshows
- Rental & Sale of trailers
- Training on location
- Hospitality

Each project is custom-made with the appropriate vehicles/modules/services and this for every budget. Our motto is "going to the client/dealer/customer" and we think this the new way to bring your product in to the market

17/06/2026

What better way to tell our story than through the voice of a partner?

Together with ROM, we help create the perfect opportunity to connect with customers and bring their expertise directly to them. Our roadshow vehicle provides the ideal setting to showcase who they are and what they do best.

Watch the testimonial to hear why this collaboration makes such an impact.

Not every customer comes to the showroom.Sometimes, the showroom needs to go to them.Going from showroom to roadshow mea...
10/06/2026

Not every customer comes to the showroom.

Sometimes, the showroom needs to go to them.

Going from showroom to roadshow means taking your brand beyond four walls.
Closer to your audience.
Closer to opportunity.

Because being present where your clients are creates something digital alone cannot.

Attention.
Interaction.
Trust.

A roadshow turns products into experiences.
Conversations into connections.
And visibility into real impact.

Showing your value is not only about what you offer.

It is about where you show up.

From showroom to roadshow.
From waiting to engaging.

Because brands that move, stand out.

As electronic invoicing rapidly becomes the new standard across Europe, companies are preparing for a major transformati...
10/06/2026

As electronic invoicing rapidly becomes the new standard across Europe, companies are preparing for a major transformation.

In Belgium, e-invoicing has already become a reality since January 1st, 2026. In France, the transition will be rolled out progressively from September 1st, 2026.

To raise awareness among its customers and prospects, Pennylane, one of France’s leading accounting software specialists, decided to launch a nationwide roadshow. The objective: maximize visibility, educate the market, and maintain complete operational flexibility while keeping budgets under control.

For this mission, Pennylane selected Europe’s roadshow leader: Xtreme Concepts Roadshows by Serge Blommaert.

Together, we developed a smart and cost-efficient solution based on our highly flexible Promowheels concept, operated in a self-drive (Category B driving licence) formula. Xtreme Concepts Roadshows delivered the complete vehicle branding, interior setup, and a striking rooftop countdown display that instantly attracts attention and reinforces the campaign message.

A perfect example of how a mobile marketing solution can transform a regulatory change into a powerful customer engagement opportunity.

Curious to discover what Xtreme Concepts Roadshows by Serge Blommaert can do for your brand, product launch, awareness campaign, recruitment drive, or experiential marketing project?

Contact one of our Roadshow Architects today - www.x3m.fr - and let’s bring your story directly to your audience.

Special thanks to Florian Clevenot, and the entire Pennylane team for their trust and collaboration.

A very successful kick-off for a new partnership!The prestigious Dutch five-star Grand Hotel Huis ter Duin provided the ...
09/06/2026

A very successful kick-off for a new partnership!

The prestigious Dutch five-star Grand Hotel Huis ter Duin provided the perfect setting for the successful launch of the collaboration between Smurfit Westrock and Xtreme Concepts Roadshows.

This time, not with one, but with two Promotourer 3.5T mobile units deployed simultaneously.

As one of the world’s leading innovators in packaging and paper-based solutions, Smurfit Kappa is a company whose products most people encounter every day—whether at home or in the workplace. It is therefore no surprise that this global market leader selected Europe’s leading roadshow specialist, Xtreme Concepts Roadshows as its event partner.

Positioned side by side as a twin setup, our versatile Promotourer 3.5T units were transformed into innovative laboratories and production studios. Through a live-stream connection with the conference hall, participants received assignments and instructions in real time, creating a highly interactive and engaging experience.

A great example of how mobile event infrastructure can support innovative B2B engagement and experiential learning.

Special thanks to Annika Persin, Margarita Medina Ortega, Smurfit Westrock Bag-in-Box for their trust, collaboration and support throughout this successful project.

🩺🚛 Some projects go beyond marketing. They help make a real difference.The Osteoporosis Roadshow across France was one o...
08/06/2026

🩺🚛 Some projects go beyond marketing. They help make a real difference.

The Osteoporosis Roadshow across France was one of those projects that was particularly meaningful to the entire team at Xtreme Concepts Roadshows by Serge Blommaert.

Osteoporosis is a serious health condition that deserves greater awareness, education and prevention. We were therefore proud to support this important initiative with one of our most versatile mobile event solutions: the Promobox 25Ft.

In close collaboration with our client, the unit was equipped with a dedicated accessibility ramp, ensuring comfortable access for wheelchair users and visitors with reduced mobility.

Why do clients love the Promobox 25Ft?

✅ Is it transported by truck? Absolutely.
✅ Does it look like a truck? Not at all.

Once deployed, the Promobox 25Ft transforms into a premium hospitality pavilion, consultation space, showroom or activation venue with a professional and welcoming appearance.

Even better:

⚡ Fully operational in less than 20 minutes
⚡ No expensive crane or external lifting equipment required
⚡ Fast, efficient and cost-effective deployment
⚡ Fully customizable branding and interior layouts
⚡ Ideal for healthcare campaigns, awareness tours, product launches, exhibitions and experiential marketing programs

Whether your objective is education, prevention, brand awareness or customer engagement, Xtreme Concepts Roadshows by Serge Blommaert helps bring your message directly to your audience.

Ready to take your project on the road?

🌍 Contact one of our Roadshow Architects today via www.x3m.fr and discover how we can transform your next campaign into a memorable mobile experience.

🎸🚀 Festival season is officially back!At the legendary Alcatraz Festival in Kortrijk, visitors had the unique opportunit...
08/06/2026

🎸🚀 Festival season is officially back!

At the legendary Alcatraz Festival in Kortrijk, visitors had the unique opportunity to experience the virtual festival of the future inside the Promobox 40Ft by Xtreme Concepts Roadshows by Serge Blommaert.

With over 70 m² of premium event space, this impressive mobile showroom can be fully deployed by our team in less than 30 minutes, without the need for any external equipment such as cranes or lifting devices.

Designed for maximum flexibility and impact, the Promobox 40Ft can be equipped with:

✅ Premium parquet flooring
✅ Fully customized branding and graphics
✅ Wi-Fi hotspot connectivity
✅ Generator power supply
✅ Solar panels
✅ Complete autonomy and operational independence

Inside the unit, visitors were immersed in a futuristic festival experience through the use of VR headsets, 3D technology, immersive audio systems and interactive suits, allowing them to step directly into the world of tomorrow.

Looking for an innovative way to showcase your brand, product, technology or customer experience at festivals, trade shows, roadshows or corporate events?

Let’s build something extraordinary together.

03/06/2026

Bring the brand experience to the road.

We built a roadshow for Canon: all about real, face-to-face customer connections.

Hear it from Nicolas himself

A Promobox is not just a setup.It’s a fully branded space that moves with your campaign.At Xtreme Concepts Roadshows, ou...
27/05/2026

A Promobox is not just a setup.

It’s a fully branded space that moves with your campaign.

At Xtreme Concepts Roadshows, our Promoboxes are designed to bring your brand directly into the heart of any event.
Compact, flexible, and built for high impact activation.

Why brands choose a Promobox:

Because it creates instant presence without the need for complex build-ups.
Because it turns any location into a professional brand environment within minutes.
Because it gives your team a dedicated space to engage, demonstrate and connect.

From product launches to touring campaigns, a Promobox makes your brand visible where it matters most in front of real people, in real moments.

Simple to deploy.
Strong in impact.
Built for interaction.

That’s the power of mobile brand experience.

Pour Sixt, Xtreme Concepts Roadshows a eu le plaisir de développer un bureau de location mobile Sixt.Sur base de notre J...
26/05/2026

Pour Sixt, Xtreme Concepts Roadshows a eu le plaisir de développer un bureau de location mobile Sixt.

Sur base de notre Jumbo Trailer, Xtreme Concepts Roadshows a assuré le développement, la production, le branding extérieur et intérieur ainsi que la livraison dans le port de Nice.

Ce bureau de location mobile entièrement autonome accueillera les voyageurs internationaux arrivant sur la Côte d’Azur à bord des navires de croisière faisant escale au port de Nice.

Le “Go to the Customer” et la proximité avec les clients constituent un excellent exemple des valeurs portées par Sixt et Xtreme Concepts Roadshows.

Un grand merci à Sixt pour cette collaboration de confiance depuis déjà de nombreuses années.

20/05/2026

Great brands deserve to be seen everywhere.
Together with WHES, we brought their identity to the road.

Built on trust.
Driven by creativity.
Made to stand out.

Working alongside Jovana Bogdanovic from Weiheng Energy Storage,
Xtreme Concepts transformed a road truck into a moving brand experience.

Clean design.
Strong presence.
A story that keeps moving.

Because the best collaborations do more than deliver a project,
they bring a brand to life.

Adres

Oscar Delghuststraat 60
Zomergem
9600

Openingstijden

Maandag 09:00 - 17:00
Dinsdag 09:00 - 17:00
Woensdag 09:00 - 17:00
Donderdag 09:00 - 17:00
Vrijdag 09:00 - 17:00

Telefoon

+32495306723

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