Evertrue Solutions

11/06/2026

Then vs Now - The Cosmetics Boycott is intact!

I came across this photo just now, and I remember this occasion well. It was the 2014 Local Business Awards Night for the Waroona Districts Chamber of Commerce, where I spent a few years leading the group and engaging the local business community. In this photo, I was announcing the winners of the awards.

The funny thing is, what stands out to me the most looking at this photo from 2014 has nothing to do with the actual event. It's the makeup. I recall this specific moment in time as being the very last time I ever wore makeup. Straight after this, I had an epiphany about the whole cosmetic industry and swore to never touch cosmetics again. I am beautiful exactly as I am, no embellishments required.

In this epiphany, I clearly saw the detrimental impact that the cosmetic industry was having on the self esteem of women and girls everywhere. I remember going camping one time with some friends, one of the guys brought along his new girlfriend - who would not leave the tent without a full face of makeup. There's something deeply concerning about that.

In this day of unsustainable consumerism, surely the cosmetic industry has a lot to answer for. Don't even get me started on the fashion industry. If we can exist - entirely and completely successfully - without relying on a single image-enhancing consumable cosmetic product, and just be completely happy being our natural selves, can you imagine how many global things that would shift? Could we make the value proposition of an entire $700 Billion industry entirely redundant with that one fact? I actually think we can.

For the past 12 years, I have not applied a single cosmetic product to my face. I have not used any creams, foundations, powders, lipstick, eyeliner, mascara - nothing. I have not used any hair products for about 8-9 years (I do a once-a-month apple cider vinegar rinse), and my hairdresser loves the condition of my hair.

Imagine the money I have saved by not buying cosmetics for 12 years. Imagine the reduction of plastic waste. Imagine the boost to my confidence and sense of self-worth from not relying on external products, but developing these from within.

I like knowing that my skin is clear because I have a clean diet and a healthy lifestyle. I just don't ever need to put anything on my skin, and I'm proud to say that I look like this at 51 years of age. Don't get me wrong, I'm still vain enough to admire my own reflection. I just don't need cosmetics to do that.

You don't need cosmetics. You might think you do, but you don't. Imagine how much you would gain by releasing your dependence on cosmetics. It's empowering and liberating.

In 2014, I entered a personal boycott on cosmetics, and this boycott remains intact today. I invite you to join me! Comment or DM to let me know :-)

07/05/2026

You know that permaculture is more than gardening.

For me, it's the only way to live that makes any sense - and that includes running a business.

I coach small business owners just like you to apply permaculture principles coupled with best practice business processes to your business — creating ecosystems that are more sustainable, less overwhelming, more fulfilling, and producing a yield of the life you want to live.

I do this because I believe small businesses have the power to influence mainstream communities from the ground up.

I do this because you know there is more to life than just making money. Permaculture is about abundance, so you don't want to be working so hard in your business just to scrape by - that's not sustainable.

If this sparks something for you, feel free to reach out or follow along — I’m always happy to connect with people who want to do business differently. It's time to shake things up.

There are 3 ways to connect:

1 - Come to one of the 4 online workshops I run each month:
- How to Turn Your Hobby into a Profitable Side Hustle
- Achieve Forward Progress - Even with More Demands and Less Time
- The Fundamentals of a Permaculture-Aligned Business
- Finding the Courage to Take That Leap of Faith

2 - Get a Business Model Assessment with me - a stand-alone 1 hour online session to run your business idea or existing operation through the Evertrue framework, receive a written report detailing:
- What your business needs to work consistently, long term.
- Where your biggest potential lies
- How to overcome the challenges

3 - Jump into the Permaculture Practitioner Business Program
Design your business for success right from the start. This is a 6-session program to cover the essential and fundamental elements of what every successful business needs to have in place for long term sustainability and viability.

Follow along as I share how permaculture shows up in business, as well as how business can be your platform to promote the permaculture movement to your community.

I am Bronwyn Chompff-Gliddon, and I'd love to meet you.

https://evertrue.com.au/

13/04/2026

I have fond memories of my mother making her own soap for our family when I was a little child. Mum was big on self-sufficiency, she grew our vegetables, raised rabbits and chickens for meat, baked our bread from scratch, and sewed our clothes herself. She instilled in me a very permaculture attitude from the cradle.

One day - maybe 15 years ago - I was reading a copy of Grass Roots magazine, and came across a recipe for making your own soap using vegetable oils and caustic soda. I was interested. All those memories of watching my mother make soap came back to me, and I wanted to give it a try. But of course, in my natural style, I wanted to take it up a notch. I wanted to make Goat’s Milk Soap. I experimented, and discovered that the temperature of the milk is a very critical factor! Too hot, and the discolouring of the milk spoils the end result. Too cold, and you don’t get good saponification. I finally found the sweet spot, and began making soap for my family. I had a great orange tree at the time, and got the idea of drying out the orange peels and shredding them to create a gentle exfoliant in the soap, which also added a wonderful citrus fragrance.

Around about the same time, a friend of mine owned a shop in town, and sold a range of goat’s milk soap. I saw what people were willing to pay, and my entrepreneurial head kicked into gear. I really loved the process of making soap, it gave me a lot of personal fulfillment and enjoyment. What if I could get paid to do this every day? It was very different to the business I was running at the time as a bookkeeper, but perhaps this could be a side-hustle that would be my creative outlet?

I sat down and ran the numbers. It would cost this, I could sell it for that, and I would need to sell this many every month to generate enough of a profit to make it worthwhile. Is that feasible? Actually, yes it could be.

I created a label and some clever brown paper packaging with a real red wax seal that had a cute picture of a goat’s head. I expanded the range, and put a small supply into a shop on consignment. They all sold - eventually. I needed to make some tweaks, and it was a commitment to keep on top of the production schedule. Soap takes a minimum of 1 month to cure, so the impact of any changes to the recipe would not be known until a month later when it was time to pack them up. My kids were very clean around that time - lots of product quality control going on!

In the end, I did not pursue this as a business, even a side-hustle alongside my other work. I needed to give all my focus to one thing, and the calling to take on coaching was stronger. This experience will always remain in my heart as an experience I thoroughly enjoyed. It taught me very valuable lessons that went beyond the theoretical number-crunching of testing a business idea’s viability.

A few years later, my 11 year old daughter decided she wanted to run a business. She chose to make her own range of soap. She learned my recipe (just without the goat’s milk soap) and designed her own label “Suds Saver” and sold a few batches in a local gift shop. I’m sure that you can imagine how much of a proud mum I was. It was a short-lived exercise for her, and that’s ok too.

It is a wonderful opportunity to take something that you love doing, and design a way to get paid to do it. Yes it does require a considerable investment of time, money, resources, and energy, and look at what you could achieve. It could be amazing.

And so this is why I offer a workshop every month that explores the idea - How to turn your hobby into a profitable side-hustle. If there is something that you do, that brings you fulfillment and enjoyment, and there could be an opportunity to get paid to do it - wouldn’t you like to see what that could be like?

Find out more here: https://www.facebook.com/share/18o4HE3wBq/

07/04/2026

We all have a core emotional money story.

(and when I speak to people in permaculture, many of us have an underlying internal conflict)

It’s often based on our very first memories of money - here’s mine.

I remember one time I received pocket money, I was so excited to buy this necklace I saw at the store.

So excited that I went and spent all of it in one go.

But growing up in my family, we had a rule when money came into our lives. Before our own needs, we donate a small amount to serve others.

When I got home, I realised that I had forgotten the first rule I had been given.

This created a feeling of guilt and shame for me - one I carried for years.

We all have this subconscious narrative, mine was that having money was to be associated with guilt and shame, so I subconsciously sabotaged my efforts to build any kind of financial stability.

This impacted just about every financial decision I made, without me ever knowing. From choosing the pricing for my services, to what I would invest my money into, and it was not a beneficial impact!

But it loses its power when you bring it out into the open, so it’s helpful to understand where your beliefs about money come from.

Do you have a belief that it’s the root of all evil? This is a very common belief that runs through permaculture practitioners and anyone who believes in doing good and making a positive impact. It’s actually meant to be: “The LOVE of money is the root of all evil.”

But when we step away from that story, we find that we can use money to have a greater impact. A tool can be anything that enables your work. A hammer could either be used to build a house, or break a priceless vase. The internet can be used to share good news, or evil ideas. It’s not the tool that is good or bad, it’s how it’s used.

Having more money in the right hands will empower more good things to happen!

I'm offering a monthly workshop:

-> The Fundamentals of a Permaculture Aligned Business.

When a natural ecosystem is in balance, you receive in abundance. Nature loves giving us abundance, so why is it different when you think about your business? This is what permaculture is designed to do!

In this workshop, you will learn:

- How your business can align beautifully with your permaculture ethics and principles for maximum personal fulfilment.
- Why people need your unique offer as a solution to their problem.
- How a successful business can result in a better positive impact for the whole Permaculture Movement.

Get your seat now for this live and interactive workshop:

https://events.humanitix.com/permaculture-aligned-business-april2026

(Photo cred: my daughter who - at age 13 - had saved up over $1000. Clearly she's starting out with a better relationship with money than I did!)

30/03/2026

Have you ever hit a ceiling in your belief about what you can actually achieve? Do you feel like you can’t be more than you are right now?

This kind of limited self belief, this uncertainty, this unknown thing, comes down to one thing - Fear.

Maybe you see a problem, and it’s one you know that you could solve - and genuinely help others with your passion.

But you don’t know what to expect. It can feel scary to make the first move.

Throughout many different situations, it's always fear that stops us from doing what will move us forward.

But once you work out which type of fear is holding you back, you start to learn how to understand it and lean into that fear. It could be:

Fear of failure
Fear of the unknown
Fear of change
Fear of finding out you’re not good enough

Take back control of your destiny, and you will create links back to your sense of self worth.

Here’s a little game I like to play. I let myself get really afraid about something very silly, it could be something as silly as:
Being afraid to step on a crack in case I break my mother’s back.
Checking for monsters under the bed before I get in.
Afraid that someone is watching me in the shower.

I let myself feel the fear, and then I'm able to recognise that it’s silly and there’s no basis to it. Then I can overcome that little fear to do what I was about to do. Then, when I feel a bit of fear about something bigger, my nervous system is already in the habit of just doing it anyway.

Does this feel like something you could try too?

I run a workshop each month:

-> Find the Courage to Take That BIG Leap of Faith

The root cause of what holds us back is powerful. Deep-seated beliefs don’t shift easily. The good news is that you have the ability to overcome these fears, and it’s more within your reach than you might think.

You will learn:

What is holding you back, and where it came from.
How to take back control of your destiny!
How to validate your idea, to gain the confidence, to take that leap!
Get your seat now for this live and interactive workshop!
https://events.humanitix.com/big-leap-of-faith-april2026

23/03/2026

Being busy doesn’t mean you’re making progress.

There’s a story I like about 2 guys chopping firewood in a competition to see who can chop the most.

The first goes hard all day, never stopping.

The second stops every 30 mins or so, disappearing for a few minutes.

After a few hours the first guy thinks he has it in the bag. But at the end of the day, the second guy wins.

This is because he was thinking strategically, and when he stopped and disappeared, he was leaving to sharpen his axe.

The first guy reminds me of many business owners I speak to that are so busy being busy, they are always putting in a lot of effort, but don’t often step back to sharpen their axe.

When you slow down, you have the mental headspace to assess your priorities. This means you can step away and pay attention to what’s important.
So what happens when your life is full of non-negotiable distractions from what you want to achieve? Children, family, work, responsibilities, they never end!
It’s a tough problem to solve.

Which is why I’ll be running a workshop on 30th March:

→ Achieve Forward Progress, even with more demands and less time.
In this workshop, you will get answers to the questions:
How do I know what is the most important priority?
How do I make time when everything is urgent?
What do I do when something new comes along?
Whatever it is that's holding you back, discover the way forward with clarity.
Which guy would you rather be?

Get your seat at this live and interactive workshop now!
https://events.humanitix.com/achieve-forward-progress-even-with-more-demands-and-less-time

16/03/2026

This was so much fun 😁

In this episode, Geoff, Ben, Eric and Sam sit down with business coach and permaculture practitioner Bronwyn Chompff-Gliddon to explore how ethical businesse...

03/03/2026

Ever feel like the business world wasn’t built for people like you?

The ones who care deeply. Think differently. See systems where others see checklists?

You’re the kind of person who wants to heal the earth, build community, live in alignment.

You’re full of ideas. Big, beautiful, overwhelming ideas.

But trying to turn that passion into a business? That’s where it gets hard.

Because no one taught you how to price, plan, or promote without feeling like you're selling your soul.

I’ve spoken with permaculture educators, eco-designers, regenerative farmers, creative rebels, neurodivergent thinkers...

And I see the pattern:

It’s not about motivation. You’re lacking systems that work for your brain and with your values.

When you get the right support, you don’t lose your integrity, you amplify your impact.

If you're trying to grow a business rooted in purpose, but you keep hitting burnout or confusion, you’re not alone.

Let’s find your rhythm.
Start small. Grow strong.
Just like any good permaculture system.

This is the business system.

You start with the two pillars - your product or service, and the customer, because without one of these, you have no business.

The first step in the system is marketing and sales, where you let your customers know about your product. Then comes operations and logistics, where you deliver your product to your customer. The finance comes from the customer, and if you can imagine it filling a reservoir, your business stays afloat.

Your business is made up of all the assets and everything you need to be able to keep your business running.

But then there are leaks in the reservoir, called overheads.

They keep leaking water/money even if you’re not selling any of your product. So the way to achieve viability is to find the way to keep enough water/money flowing into the reservoir so that your business/boat doesn’t run aground.

ps. All through March, I’ll be running some workshops: The Fundamentals of a Permaculture-Aligned Business, Find the Courage to Take that Leap of Faith, How to Turn your Hobby into a Profitable Side Hustle and Achieving Forward Progress, even with More Demands and Less Time.

Check out the events here: https://evertrue.com.au/small-business-resources/

23/02/2026

Long before I knew what permaculture was, I was already living by its principles.

I didn’t have the language for it. I just knew it felt right.

Chickens under fruit trees, wishing for goats along the fence line, letting the land teach me what it needed.

At the time, I wanted to start a hobby farm/earthship conference centre. It was something that felt really aligned and had always been on my wishlist. We could grow everything we eat and evolve it into a business. I reached out for consulting on the design on this property, and the prospective consultant said: “you should just do a PDC yourself.”

I turned up at the course with not much of an idea about permaculture, I didn’t know much about the history or what was involved. When I had to pay deposit, I was so nervous due to the big commitment, but one thought reassured me:

“If I want to make this happen, I need to act like it already has.”

As I attended the course, I felt my whole body say: Yes.

It was like being handed a name for something I already loved. Like meeting a friend I didn’t realise I’d known my whole life.

Suddenly, what I’d been doing instinctively had a framework, a philosophy, and a community.

Each module felt more powerful than the last. Each reinforced my newfound passion for permaculture.

It was actually pretty overwhelming because there was just so much to take in,

That moment changed everything.

Because sometimes we’re doing the work before we realise it has a name.
We’re already on the path, but we don’t know how to explain it yet.

And once we can name it, we can grow it: intentionally, strategically, sustainably.

So if you’re feeling like you’re fumbling in the dark, unsure if you’re “doing it right”...
You might be closer than you think.

Sometimes the language comes later.

When did you first hear of permaculture?

ps. In a few weeks, I’ll be running a couple of workshops: How to Turn your Hobby into a Profitable Side Hustle and Achieving Forward Progress with Less Time and More Demands.

Check out the details here: https://evertrue.com.au/small-business-resources/

Tag someone who you believe would have had a similar type of awakening or helped you with yours.

16/02/2026

Recently, I spoke with a business owner with so many great ideas.

She wanted to offer farm stay accommodation, run workshops on gardening, and offer consulting for permaculture designs.

And there was more - so many possibilities and opportunities and things to explore!

This is not the first time I've had this conversation with someone, maybe you’ve experienced something like this too?

You have a thousand ideas.

You want to run retreats, sell products, write a book, start a podcast, launch a course, and maybe even keep bees.

And all of it is meaningful. All of it feels important.

But every time you try to do everything, nothing quite sticks.

You end up exhausted, and wondering why it feels so scattered.

In permaculture, we love diversity.

A thriving orchard has many trees of all varieties, all supporting each other and adding their contribution to the eco-system.

If you plant too many trees too soon, and you dilute your resources.

You don’t learn what each tree needs. You miss the signals.

That’s what happens in business too.

Start with one tree.

One clear offer.
One core message.
One ideal client.

“If you could choose to work with one kind of client? On one thing? And making all the money? What would it be?”

One client found that after he refined his offer down to just one thing, it really helped him. Now, when he gets phone calls, he’s in a better headspace to turn down bad-fit work and refer them elsewhere. This was because he was able to figure out how much work he needed to do, and stopped him from overcommitting. Instead, he is more empowered to take on the work that he wants to do.

Give your business orchard what it needs. Watch it grow.

Learn what works and what doesn’t.

Then, when it’s strong and bearing fruit, you plant the next.

That’s how you build a thriving, resilient business.

Rooted. Responsive. Regenerative.

Just like a good orchard.

ps. In a few weeks, I’ll be running a couple of workshops: How to Turn your Hobby into a Profitable Side Hustle and Achieving Forward Progress with Less Time and More Demands.

Check out the details: https://evertrue.com.au/small-business-resources/