Ultimate Fishing and Outdoors

Ultimate Fishing and Outdoors Located in Ulverstone, on the beautiful NW Coast of Tasmania, we cater for your fishing & camping needs with quality big brand equipment.

We have couta heads back in stock, dont miss out this time ๐Ÿซฃ๐ŸคญAnd if your looking for things to do with the kids this sch...
21/01/2026

We have couta heads back in stock, dont miss out this time ๐Ÿซฃ๐Ÿคญ
And if your looking for things to do with the kids this school holidays check out our stock in store!
GypsyWithin
Kaleidoscope Dreaming

Some more information regarding catching flathead ๐Ÿค”
02/01/2026

Some more information regarding catching flathead ๐Ÿค”

๐—ช๐—ต๐˜† ๐—ฑ๐—ผ๐—ฒ๐˜€ ๐˜€๐—ฎ๐—ป๐—ฑ ๐—ณ๐—น๐—ฎ๐˜๐—ต๐—ฒ๐—ฎ๐—ฑ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐—ฎ ๐Ÿฐ๐Ÿฌ๐—ฐ๐—บ ๐—บ๐—ฎ๐˜…๐—ถ๐—บ๐˜‚๐—บ ๐˜€๐—ถ๐˜‡๐—ฒ ๐—น๐—ถ๐—บ๐—ถ๐˜?
If you catch a 40cm+ sand flathead anywhere other than King and Flinders Island this summer, you must release it. But why?

Big fish make a big difference. They contribute more to biomass, and they make more eggs that are larger and higher quality.

Our sand flathead fishery is missing most of these big fish and itโ€™s a big problem.
โ–ถ In the south-east, the latest stock assessment found only 1% of sand flathead were larger than 35 cm.
โ–ถ In Flinders Island, an area with healthy sand flathead stocks, 29% of fish were larger than 35cm.

If we want sand flathead to recover, we need more big fish. The maximum size limit helps protect our few remaining big fish and protects new fish as they grow bigger.

So, if you land a big one, put it back gently โ€“ itโ€™s working hard to rebuild our fishery for the future.

Image credit: Lachlan George.

Some important information if youโ€™re catching flathead.
02/01/2026

Some important information if youโ€™re catching flathead.

We, along with Kaleidoscope Dreaming & GypsyWithin, would like to extend our heartfelt thanks to everyone who has suppor...
31/12/2025

We, along with Kaleidoscope Dreaming & GypsyWithin, would like to extend our heartfelt thanks to everyone who has supported us in any way during 2025; you have all been instrumental. We would also like to take this opportunity to wish you a peaceful, healthy, and successful new year and anticipate engaging with you further in 2026.

28/12/2025

Depending on where youโ€™re fishing, between 79%-100% of sand flathead are smaller than 35cm. In the southeast, only 1% are estimated to be legal-sized.

So, if you catch a little flatty (or a rare over 40cm catch), itโ€™s important to get it back in the water as soon as possible.

Hereโ€™s how you can set it free with a fighting chance:
โœ…๐—จ๐˜€๐—ฒ ๐—ฐ๐—ถ๐—ฟ๐—ฐ๐—น๐—ฒ ๐—ต๐—ผ๐—ผ๐—ธ๐˜€ to reduce the risk gut and gill hooking.
โœ…๐—จ๐˜€๐—ฒ ๐—ฎ ๐—ฑ๐—ฒ-๐—ต๐—ผ๐—ผ๐—ธ๐—ฒ๐—ฟ to release fish qu**ky and with minimal handling.
โœ…๐—จ๐˜€๐—ฒ ๐—ฎ ๐—ฟ๐˜‚๐—ฏ๐—ฏ๐—ฒ๐—ฟ ๐—ป๐—ฒ๐˜ to hold fish while de-hooking if needed
โœ…๐—–๐˜‚๐˜ ๐˜๐—ต๐—ฒ ๐—น๐—ถ๐—ป๐—ฒ ๐—ผ๐—ป ๐—ด๐˜‚๐˜-๐—ต๐—ผ๐—ผ๐—ธ๐—ฒ๐—ฑ ๐—ณ๐—ถ๐˜€๐—ต (leaving the hook in) to give these fish the best chance of survival.
โœ…๐—ฅ๐—ฒ๐—น๐—ฒ๐—ฎ๐˜€๐—ฒ ๐—ณ๐—น๐—ฎ๐˜๐—ต๐—ฒ๐—ฎ๐—ฑ ๐—ฎ๐˜„๐—ฎ๐˜† ๐—ณ๐—ฟ๐—ผ๐—บ ๐—ฝ๐—ฟ๐—ฒ๐—ฑ๐—ฎ๐˜๐—ผ๐—ฟ๐˜€ like cormorants to reduce the risk of fish getting eaten when you release them.

Sand flathead have very high survival rates when theyโ€™re released using good handling practices. Letโ€™s all take care of this important fishery.

25/12/2025

Hope everyone had a great Christmas Day!What did we do with our one day that the store was closedโ€ฆโ€ฆ.we went fishing, bet...
25/12/2025

Hope everyone had a great Christmas Day!
What did we do with our one day that the store was closedโ€ฆโ€ฆ.we went fishing, between the Christmas festivities ๐Ÿคญ๐Ÿคซ
We are open again now that we had Christmas Day off.

22/12/2025

As the year draws to a close, we extend our sincerest gratitude to our valued family, friends, suppliers, delivery personnel, and customers. We wish you a joyous Christmas and a remarkable New Year. Your support is crucial to our success. Please prioritize your safety and cherish time with loved ones. We look forward to seeing you soon ๐Ÿ˜Š
Kaleidoscope Dreaming
GypsyWithin

Have you seen our Christmas display in the front window of the shop? What items are you hoping Santa will bring you? Dis...
12/12/2025

Have you seen our Christmas display in the front window of the shop? What items are you hoping Santa will bring you? Discreet hints are welcome ๐Ÿคญ.
Sorry for the dark photos due to the window tint.
Kaleidoscope Dreaming
GypsyWithin

Couta heads can be purchased in 5kg boxes, perfect for crayfish pots. Buy now while stock is available.
11/12/2025

Couta heads can be purchased in 5kg boxes, perfect for crayfish pots. Buy now while stock is available.

Address

80 Reibey Street
Ulverstone, TAS
7315

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 3pm
Sunday 9am - 3pm

Telephone

+61467639680

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