The Flyfisher

The Flyfisher The Flyfisher is Australia's premier fly shop. From icons like Hardy and Sage to the newcomers like Hatch reels it's easy to see Jim's influence.

The Flyfisher is Australia's largest and most recognised fly shop and we've been serving the needs of Australian fly fisher's for more than 40 years. While not on the shop floor from day to day it is easy to feel the presence of founder Jim Allen when you tread the boards of the The Flyfisher. Ever the mentor to the younger team, Jim's years of experience as a world traveller, flyfishing pioneer a

s well as his work in fisheries management and conservation are evident from the layout of the shop to the brands that are stocked. And while he may not be in the shop he is always close by for the staff to draw on that wealth of knowledge and experience. Today, The Flyfisher is at the cutting edge of fly fishing innovation and travel. Our staff fish the world and from one fisherman to another, you'll recieve friendly, non biased, expert advice on anything fly fishing related.

NEW PODCAST: Max Vereshaka: Fish Till I DieThis one’s a cracker.Maxim Vereshaka has represented Australia on the world s...
08/05/2026

NEW PODCAST: Max Vereshaka: Fish Till I Die

This one’s a cracker.

Maxim Vereshaka has represented Australia on the world stage, fished at the pointy end of competition fly fishing, and is now living out the dream, travelling Australia and chasing fish full-time.

We talk comp fishing, Euro nymphing, Tassie trophy trout, saltwater flats, permit, barra, reef fish, moon phases, tides, YouTube, and why Max reckons Australia might just have the best fly fishing in the world.

It’s technical, funny, raw, and seriously inspiring.

Listen now wherever you get your podcasts.

And check out Max’s adventures at

Max Vereshaka has quietly built one of the most impressive fly fishing resumes in Australia. Check out Max’s YouTube channel: He’s...

For some people, stepping into the world of saltwater fly fishing can be a bit daunting, especially when it comes to gea...
24/03/2026

For some people, stepping into the world of saltwater fly fishing can be a bit daunting, especially when it comes to gear selection and rigging, but it doesn't have to be.

Andrew Fuller from The Flyfisher, runs us through how to rig his favourite saltwater fly reel, the Lamson Fly Fishing Litespeed M.

🎥: The Flyfisher
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Gear List
Reel: Lamson Fly Fishing Litespeed M Riviera
Line: Airflo Fishing Superflo Ridge 2.0 Flats Master
Backing: Flylab 8 Strand Gel Spun Backing
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For some people, stepping into the world of saltwater fly fishing can be a bit daunting, especially when it comes to gear selection and rigging, but it doesn...

The shop favourite Hydros just got even better! Improved durability, a redesigned frame and spool, and enhanced drag se...
13/03/2026

The shop favourite Hydros just got even better!

Improved durability, a redesigned frame and spool, and enhanced drag sealing elevate an already great reel to something exceptional.

Shop in-store or online at The Flyfisher //


05/03/2026

Ever dreamed of turning your flyfishing obsession into a job?

We’re looking for someone who lives and breathes it to join our team in South Melbourne.

Tag and share this with someone who should be working in flyfishing. //


FISHING REPORTFly fisher and Firefighter Mick Hurren runs through the impact of the recent tragic fires in Victoria’s no...
19/02/2026

FISHING REPORT
Fly fisher and Firefighter Mick Hurren runs through the impact of the recent tragic fires in Victoria’s north east. With plenty of good fishing to be done, Mick runs through all you need to know about getting stuck back in for the rest of the season.

Attention gear lovers! The NEW Sage Shift LT has landed at The Flyfisher. Introduced for 2026, the Shift LT is the lates...
18/02/2026

Attention gear lovers!
The NEW Sage Shift LT has landed at The Flyfisher.
Introduced for 2026, the Shift LT is the latest lightweight performance reel from Sage Fly Fishing — built around a revolutionary US-made carbon drag system and designed for flyfishers who want ultra-low weight without giving up strength or stopping power.

17/02/2026

Damo and Mick are certainly having some fun poking through Victorias streams and rivers.

28/01/2026

The Simms Dry Creek 200L duffel is perfect for fitting all your fishing and adventure gear.
Built to keep everything dry and secure, with a lockable zip and rugged 600D TPU-laminated material.

Available in store and online at The Flyfisher!

* not included * //



23/01/2026

American made value!
The NEW Orvis Recon has got us very excited here at The Flyfisher! Pop instore for a cast or give us a call to grab an awesome rod for a killer price!

ALL NEW RECON // 20% stronger and built with Helios technology. The third generation of this cult favorite American made...
21/01/2026

ALL NEW RECON //
20% stronger and built with Helios technology. The third generation of this cult favorite American made fly rod has well and truly delivered.
Fresh and saltwater models available!!

Available instore and online at The Flyfisher

Address

211 Moray Street
Southbank, VIC
3205

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 2pm

Telephone

+61396211246

Website

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