BikeNOW

BikeNOW Proudly supporting the community & privately owned since 1986. Visit us for the largest cycling range in-store & online. Come in and talk your next bike with us!
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Welcome to bikeNOW, one of Melbourne’s leading bike stores. At bikeNOW we stock the entire range of Specialized bikes - from kids bikes to tourers, cyclocross to commuters right through to S-Works road and mountain and everything in between. We're also exceptionally proud to carry the entire range of the stunning hand-made Parlee framesets - full custom or off-the-shelf, the choice is yours. Add

to these two world-class brands our new addition - the entire range of Number 22 Bicycles, stunning Titanium bikes, handmade in Upstate New York, USA, and we have something for every taste and every budget. Whether you are into road racing, fitness riding, mountain biking, downhill, touring, commuting or just looking to purchase your first bike, our friendly team can help you out.

These gorgeous high-pivot machines have finally arrived 😮‍💨Avinox magic + high-pivot witchcraft… could this be the ultim...
18/07/2026

These gorgeous high-pivot machines have finally arrived 😮‍💨

Avinox magic + high-pivot witchcraft… could this be the ultimate e-MTB? ⚡️

The Forbidden Bike Company E Druid and E Dreadnought are now in store and ready to check out.

Availability is limited, and we’re now taking pre-orders. Get in touch with the team to secure yours or book a test ride.

How stunning 🤩 Specialized Bicycles Australia Stumpjumper öhlins $9200 down from $11500!!Is this your dream bike?
15/07/2026

How stunning 🤩
Specialized Bicycles Australia Stumpjumper öhlins
$9200 down from $11500!!
Is this your dream bike?

10/07/2026

New Pedla pieces have arrived in store ⚡️
Harry and Oslo approve ✅

We still can’t get over how nice this thing looks 🔥Come see the fastest road bike ever made, in-store now
06/07/2026

We still can’t get over how nice this thing looks 🔥
Come see the fastest road bike ever made, in-store now

03/07/2026
Missed out on our EOFY Sale?We’ve rounded up all remaining clearance stock for one final event.Shop your favourite brand...
02/07/2026

Missed out on our EOFY Sale?

We’ve rounded up all remaining clearance stock for one final event.

Shop your favourite brands before they’re gone.

In-store & online | Link in bio | While stocks last.

Meet the All-New Tarmac SL9One Bike To Rule Them AllSee the Fastest Road Bike Every Made in-store now
30/06/2026

Meet the All-New Tarmac SL9

One Bike To Rule Them All

See the Fastest Road Bike Every Made in-store now

30/06/2026

⏰ LAST CHANCE

Our EOFY Sale finishes TODAY

✔️ Up to 60% OFF selected products
✔️ 10% OFF all full-priced items

If you’ve been thinking about a new bike, fresh kit or upgrading your gear, this is your sign.

📍 In-store only

23/06/2026

🚨 EOFY SALE LIVE! 🚨
Our biggest sale of the year is officially on.
This is an in-store only event, so roll on down and grab a bargain before it’s gone 🚲

22/06/2026

EOFY Sale
24.06.26

In store only

Address

240 Kings Way
South Melbourne, VIC
3205

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 5pm

Telephone

+61396968588

Website

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