Pete Johnson- ALVEY Ambassador

02/01/2026

Let's hope the Alvey Orbiter gets some line stripped off it !

19/11/2024

Using the Alvey Orbiter SR60 and 3kg braid to get a lovely feed of Whiting, using Pink Nippers for bait in 2 feet of water. FC Rock 3kg fluorocarbon leader, and size 2 Mustad worm hooks.

12/11/2024

See the new range of Alvey Reels !
Still proudly Australian made and owned.

16/12/2022

Got to love a good deal at a garage sale.😁😁😁

23/05/2022

I hate to put this up, as it is with great sadness that we are loosing an Icon.

Dear Alvey Supporters,

After announcing in 2019 that Alvey Reels was going into its centenary year of 2020 with a bright outlook and emerging global markets, Alvey Reels has seen significant export market growth, product innovation and expansion. The ability to source raw materials together with drastic cost increases, significant and increasing domestic and global supply chain logistics issues, and coupled with Covid 19 disruptive staff shortages, Alvey Reels has made the difficult decision that production at the Carole Park facility is no longer sustainable, and to cease manufacturing effective 30th June 2022.

We are currently sitting on significant supplies across our whole range of Alvey products, and as such, there will be structured sell down of ALL our stock. We anticipate running with Warehouse/Dispatch and Administration staff with current stock on hand, which will carry us through to January/February 2023, but we will not be able to remain open after this time. Effective immediately to assist our administration team, the Alvey phones will be diverted to an answering service and all calls will be monitored and returned during each day.

Any Alvey products including spare parts, can be ordered online at www.alvey.com.au and any queries can be emailed to [email protected]. All Alvey authorised retailers can while stocks last, order Alvey products, but Alvey spare parts can only be purchased from Alvey online or preferably from Tackleland Sandgate or Charlton’s Fishing.

We at Alvey Reels deeply regret this difficult decision, and whilst we commit to supplying as many of our products as we can for as long as we can, our immediate priorities are our loyal staff, our dedicated retailers and passionate supporters and customers.
On behalf of the Alvey Team, we thank you all for your 102 years of support.

Kind Regards,
Con Athans and the Alvey Team

An Aussie favourite in fishing since 1920. Alvey Reels are manufactured locally with quality, expertise & a bloodied-good catch in mind.

15/05/2022

Went looking for Whiting at the Creek Mouth.
Hope you find the tip helpful.

26/04/2022

Put the OSR160 to work today.
Mack Tuna are dogged fighters, that can really peel some line off.
The drag on this reel easily accommodates them.

16/04/2022

A catch of NSW North Coast Bream, on the New Old and New Alveys.
Orbiter SR80 spinning reel,
Alvey Adventure 50GCZ sidecast, with my personalization.😁
Thanks Syl and Con for all you do for us, The Alvey Ambassadors.

22/03/2022

The new Alvey OSR 160 proving its worth.
A lovely 83cm Snapper comes home for dinner !