11/09/2026
The votes are in and the overwhelming winner was B — new logo, same name!
So BeKeane is staying BeKeane, but after eight amazing years, we’re stepping into a fresh new look.
Same Brenda.
Same size-inclusive activewear.
Same mission to help women feel bloody good in what they wear.
Just a fresh new BeKeane Activewear.
HUGE thank you to the fabulous Kate Toon, who helped us bring our new logo to life. We think she absolutely nailed it!
Website revamp and so much more to come. Welcome to the new BeKeane Healthy and Fit