Cycology: all about bikes

19/06/2026

Just announced - Merida's latest 170mm carbon e-beast!

18/06/2026

😈 The Devil’s in the Details. 😈

Ready to escape the ordinary? The Merida Silex 400 is built for riders who want to explore further, ride longer, and take the road less travelled.

🔥 WAS $2,499
💥 NOW $1,999
💰 SAVE $500

With confident gravel geometry, reliable Shimano gearing & hydraulic brakes, all-road versatility, the Silex 400 is equally at home on backroads, rail trails, and weekend adventures.

🚴‍♂️😈

17/06/2026

2027 MERIDA REACTO PRO

Aero. Faster. Lighter.

The all-new 2027 Merida Reacto Pro takes aero performance to the next level with a lighter frame, improved comfort and increased versatility. Designed to cheat the wind while remaining surprisingly comfortable on long rides, this is a race bike that does it all. 💨

💰 $9,999

⚡ Lighter aero carbon frame & fork
⚡ Shimano Dura-Ace Di2 12-speed electronic shifting
⚡ DT Swiss carbon wheelset
⚡ 4iiii Precision power meter included
⚡ Fully integrated aero cockpit
⚡ Hydraulic disc brakes
⚡ Tyre clearance up to 32mm for greater comfort, grip and speed on real-world roads

From race day attacks to all-day epics, the Reacto Pro delivers world-class speed with more versatility than ever before. 🚀

🚴💨🔥

16/06/2026

Speed.
I am Speed.

15/06/2026

FOCUS SAM² 6.8 🚀
WAS $8,499
NOW $7,648

A full-powered e-Enduro weapon built to go fast, hit hard and take on the roughest trails.

Bosch CX motor – 120Nm torque 💪
600Wh battery
FOX 38 Rhythm fork 170mm of travel
FOX DHX Performance coil shock
Shimano Deore 12-speed
Mullet wheel setup

Big travel. Big power. Big fun.

Get in quick – these won't last long.

11/06/2026

🔥 FOCUS ATLAS 8.9 🔥

💥 MASSIVE SAVING – WHILE STOCK LASTS! 💥

WAS $6,999
NOW $5,098

💰 Save $1,901!

Lightweight carbon frame
SRAM Rival eTap AXS wireless shifting
DT Swiss GR1600 wheelset
Easton carbon cockpit
Bikepacking & adventure ready

Whether you're tackling epic gravel adventures, bikepacking weekends, or chasing KOMs on your favourite backroads, the Atlas 8.9 delivers speed, comfort and capability in one seriously impressive package.

👉 Size Medium only – be quick, this one won't last!

10/06/2026

10/06/2026

🚴‍♂️ JUNE PREMIUM ROAD BIKE SERVICE SPECIAL 🚴‍♂️

For the month of June, we're offering our Premium Road Bike Service for an incredible price!

✅ Premium Road Bike Service – Normally $250
✅ BONUS Silca Hot Wax Treatment valued at $45
💥 Now only $148! 💥

That's a massive $147 saving and the perfect way to keep your bike running smoothly through winter.

✔ Drivetrain cleaned and tuned
✔ Brakes and gears adjusted
✔ Safety check and bolt inspection
✔ Headset cleaned, re-greased & and adjusted
✔ Bottom bracket cleaned and re-greased
✔ Hubs cleaned & adjusted
✔ Premium Silca Hot Wax treatment included

Offer available throughout June. Book early to avoid missing out!

🚴‍♀️🔥

09/06/2026

⚡ MERIDA REACTO PRO ⚡

Built for speed. Engineered to win.
🔥 CF5 Carbon Aero Frame
🔥 Shimano Dura-Ace Di2
🔥 DT Swiss ARC 1600 Carbon Wheels
🔥 Integrated Carbon Cockpit
🔥 Power Meter Included

The ultimate blend of aero efficiency, lightweight performance and all-day comfort. Whether it's race day, the fast bunch ride or chasing a new PB, the Reacto Pro is ready to fly.