Alvey Reels Australia

Alvey Reels Australia 🇦🇺 Aussie Made 🎣Reels since 1920
💪🏼 Built for Generations
🐋 Whale Reel Range Out Now
🌊 1% of sales to ocean conservation

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We can’t thrive unless our oceans do. 🌊🐋At Alvey, the coastline is our home and our playground. That’s why we are proud ...
01/06/2026

We can’t thrive unless our oceans do. 🌊🐋

At Alvey, the coastline is our home and our playground. That’s why we are proud partners of the Gowings Whale Trust, committing 1% of all sales directly to ocean conservation.

From funding research on the iconic Humpback to supporting direct action and education, we’re working to ensure that our marine life is protected for generations to come.

29/05/2026

Windy? Yes. Awful? Maybe. Worth it? Always. 🌬️

An Alvey doesn’t mind a bit of salt spray and sand. Great work pushing through the conditions to find the fish!

📸 .offical

Straddie and an Alvey… name a more iconic duo, we will wait. There’s something special about the sand on Main Beach; it’...
27/05/2026

Straddie and an Alvey… name a more iconic duo, we will wait.

There’s something special about the sand on Main Beach; it’s been a testing ground for our reels for generations. Looks like a cracking weekend for the crew, proving once again why this island is a bucket-list destination for every Aussie angler.

North Stradbroke Island is an iconic location—when was your last trip over? 👇

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ANGLER FAVOURITES | The R65S Stealth Rod 🥇🌊Why is the R65S our most popular rod? Because it’s built for the realities of...
25/05/2026

ANGLER FAVOURITES | The R65S Stealth Rod 🥇🌊

Why is the R65S our most popular rod? Because it’s built for the realities of Australian beach fishing.

Rated at 7-15kg, this 2-piece weapon is lightweight enough to cast all day but tough enough to handle the salt, sand, and heavy pressure that comes with a high-action surf session. It’s the "Stealth" for a reason—sleek, understated, and incredibly effective when the bite is on.

There aren't many things still made the way they used to be.But Alvey sidecast reels have been built on Aussie soil sinc...
22/05/2026

There aren't many things still made the way they used to be.

But Alvey sidecast reels have been built on Aussie soil since 1920 - passed down from grandparents to grandkids, because they last, because they work, because they're made here.

Take a look through our iconic sidecast range 👉 https://alvey.com.au/collections/side-cast-reels

ANGLER’S GEAR PICK: The Premium Alvey Wading Bag. 🎖️✨Everything you loved about the original, just bigger, tougher, and ...
20/05/2026

ANGLER’S GEAR PICK: The Premium Alvey Wading Bag. 🎖️✨

Everything you loved about the original, just bigger, tougher, and better equipped. This is the ultimate "all-day" bag for the serious beach fisho.

✅ Bigger Capacity: 51cm x 51cm of space.
✅ Tool Ready: Holders for pliers, knives, and your fish ruler.
✅ Night Safe: Built-in reflector strip for visibility.
✅ Upgraded: Now includes a card holder for your fishing licence.

It’s a classic for a reason.

Swipe through a century of sawdust, salt, and side-casts. 🇦🇺🛠️For over 100 years, the Alvey factory has been more than j...
18/05/2026

Swipe through a century of sawdust, salt, and side-casts. 🇦🇺🛠️

For over 100 years, the Alvey factory has been more than just a shed, it’s been the birthplace of an Australian fishing icon. This Australian Made Week, we’re opening up the archives to share a collection of moments from our manufacturing history.

From the early timber reels to the modern classics, these images represent the local hands and long days that have kept Alvey on the beach for generations.

Take a trip down memory lane and see how a legend is made. ⏪

15/05/2026

Now THIS is what we call a "Better Way to Fish."

A 2-hour window, a solid Kingy on light tackle, and a bag full of Snapper and Bonito. We love seeing our reels being used to steer big fish away from the bricks. Incredible work on the tools@zeusfaber22

Rock fishing can be tough on gear, but it’s where an Alvey truly shines. There is nothing more rewarding than harvesting...
13/05/2026

Rock fishing can be tough on gear, but it’s where an Alvey truly shines. There is nothing more rewarding than harvesting a feed from your own backyard. 🎣

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ANGLER’S REEL OF CHOICE: The Pilot 6 Captain Series 🏆🎖️There’s a reason this is our most popular reel and #1 bestseller...
11/05/2026

ANGLER’S REEL OF CHOICE: The Pilot 6 Captain Series 🏆🎖️

There’s a reason this is our most popular reel and #1 bestseller! The Pilot 6 has been the top choice for Aussie fishos this season, proving itself on beaches and rock ledges right around the country.

Part of our premium Captain Series, it hits the "sweet spot" of size and power. If you’ve been waiting to see what all the hype is about, now is the time to find out why this reel is leading the pack.

Address

35-61 Harbour Drive
Coffs Harbour, NSW
2450

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

61-7-32712844

Website

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