AB Factory

24/10/2023

🔥 COMING SOON TO UPWEY, VIC IN 2024! 🔥

FIRE is the research-proven training system shown in clinical trials to deliver rapid changes in strength and body shape!

Delivered in small groups over a 10-week period, we design a balanced full-body split that recruits muscle fibre from each part of the body. Then we do exactly the same lifts for the full 10 weeks and focus on the following:

✅ POSTURE & POSITION (learn how to perform correct technique);
✅ RANGE OF MOTION (learn how to achieve better joint angles in your lifts):
✅ IDENTIFYING AREAS OF IMPROVEMENT (assess each lift for strengths & weaknesses);
✅ MONITOR & MEASURE (data collection - track all your reps and sets in our personalised training journal - provided free to all members!) and
✅ EVALUATE & EVOLVE (the completed data from 1x FIRE program will give you the starting point for the next!)

With only 10x opportunities per program to improve each lift, the body is placed under a tremendous amount of stimulus just by doing the same thing every week and improving the fundamentals.

🔥 With FIRE your workouts are planned, structured, periodised and laid out for you in a simple easy format.
🔥 Everything is programmed into your week so it’s easy to stick to. You don’t need motivation, you just need to show up. Same days, same times every week.
🔥 Do the work. Feel great. Get the results. 🥳

This is focus.
This is FIRE.
And this is why we call it it the gold standard in strength training. 🏆

BEGINNERS WELCOME! Build your confidence on the gym floor. Learn how to use the equipment safely & correctly. Do the lifts that are proven to be most effective for strength & body shape improvements.

NEXT FIRE INTAKE STARTS 22 JANUARY 2024. FIND OUT MORE HERE: https://bit.ly/3I6oqkI

02/09/2023

5x things you might not know about Rachel Oliver:

1. She’s a 38 year old mum of 3 (her youngest is under 2 yo);
2. Since 2015 she has lost more than 55kg;
3. She does all of her workouts at home in her garage;
4. She is currently 11% body fat & eating up to 2,800 calories a day; and
5. She’s in the middle of preparing for her first Sports Model competition on the 1st of October 2023!

In this video I’m going to take you through a full food prep session and day of eating with Rach!

This video was filmed on the 3rd of July 2023.

PS: I’m writing a full case study about her calorie/macro split and will publish this as an ebook on my https://www.trishyv.square.site online shop very soon. Because no one built a Sports Model body by eating lettuce and lifting lolly sticks! 💪

CHECK OUT THE VIDEO HERE:
https://youtu.be/sGU7q0wtFVI?si=NFCZbPYcIlYCgsne

5x things you might not know about Rachel Oliver:1. She’s a 38 year old mum of 3 (her youngest is currently under 2 years old); 2. Since 2015 she has lost mo...

04/08/2023

Since 2015, Rachel Oliver has lost more than 55kg.

And while that milestone alone is enormous enough, she's now training for her first sports-model competition in 2023.

Rachel does all her workouts at home alone in her garage, and in this video you can see her exact leg workout routine, which is a progressive-overload style training system.

On the 3rd of July 2023 I went round to her house at 6.00 am and filmed her entire workout, so you can see what she gets up to early in the morning before her kids wake up!

Enjoy:

Since 2015, Rachel Oliver has lost more than 55kg. And while that milestone alone is enormous enough, she's now training for her first sports-model competiti...

06/07/2023

A strong woman knows she has strength enough for the journey. But a woman of strength knows it is in the journey that she will become strong. 🔥🔥🔥
fitzsimmons, 12 month transformation 💪🏻💪🏻💪🏻

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PS: Next intake for .0 starts 21 August 2023, DM to find out how you can get early access. 💎

02/07/2023

The only time you should look back is to see how far you’ve come. 🔥🔥🔥

, 12 month transformation & 57 years young 💪🏻💪🏻💪🏻

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PS: Next intake for .0 starts 21 August 2023, DM to find out how you can get early access. 💎

30/06/2023

Every next level of your life will demand a different you. 🔥🔥🔥

12 months transformation 💪🏻💪🏻💪🏻

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PS: Next intake for .0 starts 21 August 2023, DM to find out how you can get early access. 💎

27/06/2023

A year from now, you’ll wish you started today. 🔥🔥🔥

2.5 years on and still going strong 💪🏻💪🏻💪🏻

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PS: Next intake for .0 starts 21 August 2023, DM to find out how you can get early access. 💎

20/06/2023

🔥🔥COMING SOON IN AUGUST 2023 🔥🔥

LEVEL UP YOUR BUSINESS: The ultimate business support program for PT’s & fitness professionals:

1. How to build a thriving fitness community in a post-Covid world.
2. How to keep your costs down WITHOUT compromising quality.
3. How to streamline your products & maximise your working hours; and
4. How to promote your services online WITHOUT spending thousands on advertising!

We started the Ab Factory in 2013 on a shoe-string budget. We rented an old mechanic’s factory for $9k per year and bought the absolute bare minimum equipment needed - nothing fancy, just the essentials.

We had no street signage and paid for zero advertising. We relied on word of mouth and honed in on culture, community and creating an awesome vibe in our gym.

And then according to our accountant, at the end of our first financial year, our revenue was the same as most medium-sized fitness facilities! Which means we were able to start paying ourselves a full-time wage from our very first year in operation.

And we haven’t looked back.

This was never just a hobby for us. It was our life. From day #1 we’ve been 100% all-in.

And now in a modern post-Covid world, the basics still apply. Believe me, it doesn’t matter how saturated the fitness industry has become. It doesn’t matter if you’re not famous, it doesn’t matter if you suck at making videos, it doesn’t matter if you feel like nobody is listening to you or following you on social media.

Take it from me: It doesn’t matter how small or insignificant you think you are, you can still make a HUGE difference in people’s lives.

The only deciding factor is whether you’re fully committed to your business or whether it’s just a hobby on the side… 😉 💪🏼💪🏼💪🏼

Shortly I’ll be opening up 3x spots to join our exclusive business support program for fitness professionals. We’d love to take more than 3 but due to other commitments I’m keeping it very small and intimate this time.

So if you’re keen to find out how Toni & Zee (pictured) grew their community just by improving their systems & the delivery of their programs, send me a private message and I’ll add you to the interest list. More details dropping shortly 🎉🎉🎉

11/06/2023

If I got hit by a bus tomorrow and all my clients stopped strength training, then I have failed as a trainer and didn’t do my job properly. 💣

My goal is to teach every single one of them to eventually not need me. It doesn’t matter if they’re training in my gym every week or if they’re completely online, the objective is always the same - to give them as much information as possible so they know what they’re doing and why.

That way, if I ever fall off the edge of a cliff, they have the education to keep going. Between myself and Dave we’ve spent nearly $100k on courses, certifications, mentorship advice and coaching services. And it would be a crying shame if all that info stayed inside our heads.

That’s why I built a monthly strength-training workshop into our new .0 premium transformation program. There’s far too much valuable info to cover in an actual workout session, so we get together on a monthly basis for specialised coaching and instruction. Today we covered the fundamentals of agonist versus antagonist muscle groups and then put it into practise in the squat racks. Now they’ve got a month to insert this information into their weekly training schedules before we reconvene and I cover the next phase of training - concentric versus eccentric reps.

If you know WHY you’re doing what you’re doing, it’s a lot easier to train with FOCUS and PRECISION.

You can train hard or you can train long, but you can’t do both. 💪🏻💪🏻
Great work guys, see you next month!
Trish xoxo

31/05/2023