08/02/2024
🤳Helping businesses go online and learn what to post because
🗣 Marketing + Sales = Business
Attention local business owners! 📢 Are you missing out on potential customers simply because they can't find you online? Don't worry, we've got you covered! Learn why setting up a Google Business profile is a game-changer for your visibility and growth. Get your hands on our exclusive checklist for optimizing your profile and watch your business soar!
What local businesses are missing out on is:
You are great at what you do but still not getting enough clients, and the main reason for this is potential clients can't find you.
The other reason they don't even know you exist, which is why in the caraousel it explain does it matter to have a Google Business Profile.
Is it important if so why
Comment below : Do you see Google my business importance?
Ps: Drop a ❤️
#
A few of the reasons local businesses struggle to be found in local searches:
1️⃣ Incomplete Google Business Profile: If the business hasn't claimed or optimized its Google Business Profile, it may not appear in relevant local searches.
2️⃣ Inaccurate Information: Incorrect contact details, business hours, or location can hinder visibility. Ensuring accurate information is crucial for appearing in local search results.
3️⃣ Lack of SEO Optimization: Without proper SEO strategies, businesses may not be optimizing their online presence for local searches, reducing visibility.
4️⃣ Limited Online Presence: If a business doesn't actively manage its online presence through platforms like Google Business Profile, it may not be visible to potential customers.
5️⃣ Few Customer Reviews: Reviews contribute to local search rankings. If a business lacks reviews or has predominantly negative ones, it might struggle to appear prominently in local results.
By addressing these factors, businesses can enhance their visibility in local searches.
❤️Share with a local business ❤️
Almost every time I ask a local business owner if they have Google Business Profile, they will say,
"I'm already using social media, so I don't need Google Business Profile."
While social media is undoubtedly valuable, Google My Business complements your online presence by enhancing your local visibility in Google Search and Maps.
How you may ask?
Imagine visitors are visiting your your town so obviously they know where to get things SO they are going to use Google maps to find their way around.
When your business is listed, your business information will show up, and that is why updating your information with accurate information is important.
Google listing is easily accessible, and it stands out when potential customers are actively searching for services or products in their local area.
The Google Business Profile acts as a direct connection to your local potential customers, providing essential details like your hours of operation, contact information, and customer reviews.
It's a powerful tool to capture local intent and drive foot traffic, making it a crucial addition to your online strategy alongside social media efforts.
Conclusion to get more people to know about your business must be part of your online strategy to increase visibility.
❤️ Share Your Thoughts! ❤️
👀Do you want to be seen and found? 🙈🧐
If you are tired of your competitor outshining you and getting fewer to NO clients this this post is for you.
When local SEO is done correctly, these are some of the problems it can solve
And I know you are thinking, "But Precious, I don't know what local SEO is and how it works..."
That's why I am breaking it down in today's post!
Learn what:
➡️ What is local SEO
➡️ Consequences of ignoring or not using Local SEO
➡️ How does local SEO work
➡️ Local SEO key factors
➡️ How to start using local SEO
You know you are the best in what you do, but if potential clients can't find you, what's the point?
Not being visible is like starting a business and not telling anyone about it but expecting people to come and buy.
Local SEO should bring increased visibility and online presence to your local businesses, making it easy to be discovered by potential customers.
Your local SEO marketing must bring leads, prospects, and sales.
That's why local SEO marketing can be a game changer you have been looking and waiting for to put your business on the map so you are seen by more ideal customers.
👉 If you are ready to learn more about what local SEO can do for you, DM me "local SEO," and we can get started on a custom local SEO plan tailored for your business.
DM me "local SEO" to get started!
🌟 Welcome to My World! 🌍
Hey dear! It's Precious, and I believe this is the perfect time to introduce myself because November is entrepreneurship month.
❤️ First and foremost, I want to express my heartfelt gratitude to each and every one of you for your unwavering support and choosing to follow my journey.
Thank you for being part of my journey.
🇿🇦 I call the Northern Cape home—a province known for its rich culture and breathtaking landscapes, including the enchanting Kalahari Desert.
➡️ Northern Cape Province is in South Africa🇿🇦
❤️Blessed to be a mom, family lover, and friendly soul.
👉 What I Do:
I help local small businesses boost their online visibility using effective local SEO strategies and integrating AI in marketing.
👉 Why I Do This:
I've witnessed incredible local businesses struggle to be noticed, a challenge I faced with my first business. That's why I dove into marketing, turning my passion into a mission.
Fun Fact:
👉 Simple person, laughs & cries a lot (especially during movies) 😂
👉 A travel enthusiast 🧳
👉 Tea & coffee lover ☕️
❤️Traveling and engaging with small businesses revealed my true passion.❤️
👉 Join the Journey:
Let's embark on adventures, share knowledge, and build a community of inspiration and growth.
👋 Introduce yourself in the comments or just say hey!
From boosting visibility to building trust, AI tools are the secret sauce for supercharging your business.
In this carousel, we're revealing how AI can transform your marketing efforts. Swipe through to discover the possibilities!
👉 Swipe left for 5 reasons why conten and AI
And remember, marketing doesn't have to be complicated. Let AI simplify your strategy! 🤖
🎉 Today was truly a day to remember! 🎉
I started my day with a heart full of gratitude as I celebrated another year of life, another chapter of growth.
🌟 Birthdays are more than just a marker of time; they're a reminder of the incredible journey we're on.
But what made this day even more special was attending an inspiring Women in Business event. ✨ Surrounded by fellow entrepreneurs, I felt the energy and determination that fills the air when remarkable women come together. It's like a symphony of ambition and dreams.
Listening to the stories of these incredible women and their triumphs reaffirmed my belief in the power of unity and the unlimited potential that lies within each of us. 💪
As the day comes to a close, I'm filled with gratitude for the lessons learned, the connections made, and the moments shared. Here's to embracing life's adventures and to continually striving for greatness. 🌈✨
Why use these tools?
1️⃣ Canva
It's a game-changer for creating stunning visuals. Visual content is a powerhouse in marketing. It grabs attention, tells your story, and helps you stand out. With Canva, you can design eye-catching graphics, social media posts, and more, even if you're not a designer.
2️⃣ ChatGPT
This AI tool is like having a marketing brainstorm buddy. Need creative ideas, catchy captions, or engaging content? ChatGPT has got your back. Just ask a question or start a conversation, and it'll help you generate compelling content that resonates with your audience.
3️⃣ Notion
Organizing your marketing plans, ideas, and strategies is crucial. Notion acts as your virtual workspace, helping you manage projects, collaborate with your team, and keep track of your marketing game plan. It's like having a well-organized marketing command center at your fingertips.
3️⃣ Notion
Organizing your marketing plans, ideas, and strategies is crucial. Notion acts as your virtual workspace, helping you manage projects, collaborate with your team, and keep track of your marketing game plan. It's like having a well-organized marketing command center at your fingertips.
Starts with the right tools. Happy marketing!
❤️Making marketing simple follow for more ❤️
Comment below what marketing tools are you using?
Are you falling for these marketing myths?
What Happens When You Believe these Myths:
1️⃣Your business remains in obscurity, and this is what kills a lot of small businesses not getting enough eyeballs or visibility in the business.
👉 Example: You might invest heavily in a single marketing campaign, expecting it to bring in a flood of customers. However, when the campaign ends, your visibility drops
2️⃣You might become discouraged if you don't see immediate spikes in website traffic, sales, or social media engagement. This impatience can lead to abandoning strategies prematurely.
3️⃣You might prioritize pushy sales tactics, bombarding your audience with promotional content. This approach can come across as insincere and drive potential customers away.
Why Small Businesses Believe It:
👉The idea of quick fix or a "magic bullet" solution is tempting. It's easier to think that one grand effort can solve all your marketing challenges.
👉People often expect quick outcomes, which can lead to unrealistic expectations for marketing results.
👉The pressure to generate revenue sometimes leads to limited sales. People may assume that marketing is solely about pushing products.
What to Do Instead:
1️⃣ Understand that marketing is a continuous journey. Develop a well-thought-out, long-term strategy that includes consistent and sustainable efforts to maintain your brand presence.
2️⃣ Shift your mindset. Understand that effective marketing is a gradual process. Focus on building a strong foundation and trust with your audience over time.
3️⃣ Embrace a customer-centric approach. Focus on understanding your audience's pain points and desires. Provide valuable content and solutions that demonstrate your expertise and build trust.
👉 Embrace the truth that marketing is an ongoing journey.
Share this to someone who can relate
❤️ Making marketing simple follow for more ❤️
Everyone is my customer no longer work it didn't work before and it does not work now.
Is the pain point enough for them to do something about it?
Answer these 10 w's to identify ideal customer
➡️Who is your target audience?
Identify the specific demographics, such as age, gender, location, and occupation, of your ideal customer.
➡️What pain points or problems do they have?
Understand the challenges, needs, or desires that your target audience is seeking solutions for.
➡️What is their financial situation?
Assess the financial capacity of your target audience to determine if they can afford your products or services.
➡️Where do they spend their time?
Determine the online and offline platforms where your target audience is most active, such as social media, industry events, or forums.
➡️When do they make purchasing decisions?
Identify the timing or triggers that prompt your target audience to consider purchasing, such as seasonal trends or life events.
➡️Why would they choose your offering?
Understand the unique value proposition that sets your products or services apart from competitors and appeals to your target audience.
➡️What are their preferred communication channels?
Determine the preferred methods of communication your target audience uses, such as email, phone, or social media, to effectively reach and engage with them.
➡️What are their interests and hobbies?
Explore the hobbies, interests, or passions that resonate with your target audience to create relevant and engaging marketing content.
➡️What are their goals and aspirations?
Understand the aspirations, goals, or dreams of your target audience to position your offerings as a means to help them achieve their desired outcomes.
➡️What are their values and beliefs?
Consider the values and beliefs that are important to your target audience to align your brand messaging and values with their expectations.
By answering these 10 W's, you can gain valuable insights into your ideal customer and tailor your marketing strategies to effectively reach and connect with them.
❤️Save for later
The aim for this week was one:
👉 Target / Who do you want to sell to
We make the mistake of thinking everyone is a client. Trying to speak to everyone, we end up speaking to no one.
We overlook this part a lot, but this part is the first step to marketing to understanding any business, big or small.
Why target?
1️⃣It helps you understand who you want to sell to
2️⃣ Understand their pain points to create a marketing message for them
3️⃣ Use the limited resources to the right target
Comment below with a Yes or No
Do you know your target?
👍
🍪 Marketing Strategy for Small Business Selling Biscuits 🍪
Swipe to read more
Step 1: Biscuit Tasting Tour
Indulge people's taste buds and experience your delicious mouthwatering flavors biscuits firsthand!
Step 2: Feedback Collection and Lead Generation
People's opinions matter! Ask people to share their thoughts and help improve your biscuits by filling out a feedback form.
Step 3: Targeting Ideal Clients
Identify and directly call, email, and visit your ideal clients.
Step 4: Content Creation and Addressing Objections
Discover the story behind our biscuits and learn why they're a must-have treat. From the finest ingredients to irresistible flavors, address concerns and ensure an exceptional biscuit experience.
Step 5: Paid ads
Paid ads should complement other marketing efforts and align with overall business goals to achieve a comprehensive and effective marketing approach.
👉 Follow for more marketing mastery journey 🙌
Did you know posting is NOT marketing?
In this carousel, I am going to debunk the myth and show the marketing mastery game. Keep swiping!
Let's clarify the difference between posting and marketing.
👉Posting is simply sharing content on social media platforms, while marketing involves strategic planning, audience targeting, and goal-oriented tactics.
It's time to shift your mindset and embrace true marketing strategies!
👉One of the fundamental pillars of effective marketing is understanding your who you want to sell to.
🎯 Dive deep into their preferences, pain points, and motivations. Conduct market research, analyze data, and create detailed buyer personas.
❤️ Don't take this journey alone.
👉 Follow for more
👉 Ps: Claim your free marketing mastery blindspot call.
👋 Are you struggling to find your ideal clients?
Don't worry, it is covered! In this carousel, i have proven strategies that will have your dream clients on your door.
Get ready to supercharge your client acquisition game! 💼✨
Save for later ❤️
Can you believe it is June already?
I am so excited starting this month.I will be working with over 60 small business women based in the Northern Cape Province in the Namakwa District
The first 2 weeks we are covering
➡️ Marketing strategy
a. Dream client / Target Audience Identification
b. Unique Selling Proposition (USP) Development
c. Marketing message
d. Marketing Goal Setting
As you see, things have been busy here at PrecySBC
👉What’s going on with you? Update me in the comments
Don't let fear of marketing hold you back: Unleash the power of marketing
Read above to overcome fear of marketing.
Travelling has taught me the importance of being present and engaged in the moment.
We were travelling to Mahikeng and saw these and took a picture why not.
Travelling you not only meet people and see what they are doing you learn how the are marketing their small businesses.
He sells these beautiful tyre furniture by displaying on the road and word if mouth.
❤️I love travelling
Good products and services are only half the battle.
This carousel shows how effective marketing is essential for creating awareness, building credibility, and driving sales.
Don't let your business go unnoticed – invest in marketing today.
Sorry, who are you?
You say you do what?
Small business owners we get asked these questions a lot when we are looking for clients.
Leveraging the power of online channels, answer these questions, and more.
Digital marketing for
👉Small businesses can increase visibility
👉 Start marketing even with you have zero budget
👉Target marketing efforts
👉Build relationships
👉 Build trust
👉 Being visible instead of expecting people to work with 👻 ghost
👉 Check if you are reaching the marketing goal because with digital marketing, you can measure the progress
❤️Share with small business
Ps: What other reasons do clients have when they to work with small businesses?
Potential we have but most of the time our mindset close the doors of potential.
If we can adopt a mindset of learning and growing instead of fear of failure in digital marketing
❤️ Like & follow
3 reasons why I won't buy followers swipe above to see.
Comment below would you buy followers?
Ps: Like and follow for more
Marketing is sharing and caring
Small businesses can only market to someone they genuinely care about. That's their dream clients.
Swine to check it out
Book a free Blindspot Marketing Audit
Ps: Save the post for when you need to create your dream clients.
My first trip to Botswana what an amazing experience!
Saturday once a month I share my travels
🇧🇼
Small business owners, are struggling with designs for marketing your business? Canva can help you create stunning graphics, presentations, and ads that are consistent with your brand.
Hello to the power of Canva for small business marketing! Canva is one of the content marketing tools I use.
If you are using Canva drop a heart❤️
Every place I visit the first thing I check is Google to check where to go but small business don’t use this opportunity. When you have a Google My Business Profile now called Google Business Profile will show in searches done using Google Maps. If this year you want more eyeballs to your business use content marketing.
Small business has alot of challenges
But the is always room for improvement
What are you planning to improve this year?
❤️ Follow for more
Monday | 09:00 - 16:00 |
Tuesday | 09:00 - 15:00 |
Wednesday | 09:00 - 15:00 |
Thursday | 09:00 - 15:30 |
Friday | 09:00 - 15:30 |
Be the first to know and let us send you an email when Precysbc posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Are you a baker? Here are content ideas for you Follow for more #contentmarketingtips #contentideas #contentideasforbusiness #baker #bakery #smallbusinessowners #smallbusinesscontentmarketing #smallbusinessownersclub #smallbusinessowners #contentmarketingcoach
The Top 9 I Don't Have Time to Create Content Ai Tools I Use Apps these will help Solopreneurs/ small business owners Like & Follow for more #contentmarketing101 #smallbusinessmarketing #smallbusinessowners #contentmarketingtips #contentmarketingcoach #contentmarketing #contentmarketinghelp #contentmarketingclub #contentmarketingsouthafrica #contentmarketingideas #contentmarketingaitools
Most of the time we make the mistake to put clients first and forget about our businesses. 👉Be Your first client Whatever product or service you provide don't just do it for your clients Do it also for your business Why do i say that? I have seen website designers create beautiful websites for their clients, market their clients, add their clients online but themselves are not online The same amazing work you do for your clients do it also for your business Today Be your first client Double tab if you agreed ❤️ Comment below are you also making this mistake because I know at times I forget to be my first client #gofirst #businesscoaching #smallbusinesscoaching #smallbusinessstartup #addyourbusinessonline #smallbusinessowners #smallbusinessowner #onlinepresence #beyourfirstclient #clientservice #marketyourbusiness #startheregoanywhere
Talent doesn't guarantee success I have seen people so talented but not achieving their goal because they think success will happen just vecause they are talented. Perfection stopped businesses that were suppose to start, so many people because they want everything to be perfect before they start but the is never a perfect time and therefore they never start. Don't allow perfection hold you back #perfect #perfection #startnow #precysbc #startyourbusiness #startyourbusinesstoday #smallbusinesstip
Goal vs Wish We make the mistake of thinking we have goals but instead we have wishes. We wish to have more money, to get more clients, we wish our businesses would move from the current situation we in and am saying wish because our actions say it. In the BDM Program We have 100 days goal because a goal without a deadline and someone to hold you accountable it end up being a wish. WHAT is the business goal you want to achieve? HOW are you going to achieve this business goal? WHY do you want to achieve this business goal? Interested to be part of the BDM program DM me or answer the Questionnaire => https://forms.gle/PCaXespbwfRPSMNr8 The main difference between goal and wish is action With a goal you take action with a wish you hope things will just happen #businessgoal #goal #goalsetting #goals #businessgoalsetting #businesscoaching #businessgoal2023 #wish #wishwish #businesswishcometrue #goalvswish #wishvsgoals
Happy heritage day Walking out from Die Kleipot in Colesburg, Northern Cape, South Africa The Northern Cape is the largest province in South Africa before 1993 it was part of the Cape Province (under old provinces). South Africa is a beautiful and unique country it is made up of so many diverse cultures and religions. Contained within South Africa's borders are Zulu, Xhosa, Pedi, Tswana, Ndebele, Khoisan, Hindu, Muslim, and Afrikaner people to name but a few. South Africans celebrate the day by remembering the cultural heritage of the many cultures. Double tab ❤️ How are you celebrating your heritage day? #southafrica #southafricanheritage #southafricanheritageday #southafricanheritagemonth #southafricanwomen #southafricanculture #northerncapetourism #northerncape
Starting from scratch Marketing from 0 Zero I used to think small business owners are not marketing because they don't want to ➡️ Little did I know they are not marketing because they know how to market ➡️ They do know where to start ➡️ This post is to start you from basic What is marketing❓️ Marketing is the action or business promoting and selling products or services Why market your business❓️ Marketing + Sales = Business 👉 If you don't market your business is hard to get sales and without sales the is NO business Unless ofcus y I u selling yourself ❤️Double tab if you agree Share to a small business owner you know
Bad advice startup small businesses get and believe Add your business online and you will get clients But you not getting clients and you thinking maybe 🤔 business is not for you or people don't want to support you How can they support you when they don't know you exist when they do know you exist they don't know => 👉 What you selling 👉 Who you selling to 👉 Can your products/services solve their problem 👉 Why should they buy from you And why is this because: ❌️ You don't have a marketing plan and you know what they say when don't plan you are planning to fail ❌️ Not creating content because you don't know how to or why you should create content ❌️ Because you not creating content you not educating your potential clients ❌️ You know you must post but you don't know what to post so instead everytime you post you selling your product/Services. Do these instead ✅️ Understand your business and what problem you solving ✅️ Who are your ideal clients, where can you find them ✅️ Start by creating a minimum of 4 posts 1) Introduce your business and what it does 2) Who your business is for 3) Educate or give them a tip 4) Do a before and after post 5) Myths your potential clients believe 👍Like If you agree Ps: Follow me for more tips like this
Can Your Potential Clients Find YOU? A lot of time we think the is no market for your business but the reality is your potential clients: Don't know you exist because your business is in the obscurity phase. They don't TRUST you Don't think you understand their problems or that you can help them No systems in place No customer care Without Marketing the is no Sales without Sales YOU don't have a business. Test to check if your business is in the obscurity phase: => Comment below can your potential clients find you?
Want your business to be the top-listed Gym/sports Facility?