XO-Erica Hoese

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XO-Erica Hoese 𝐅𝐚𝐭 𝐥𝐨𝐬𝐬 & 𝐬𝐭𝐫𝐞𝐧𝐠𝐭𝐡 𝐜𝐨𝐚𝐜𝐡
Ditch diets. Build muscle. Feel confident. Author: Fierce After 40 Disillusioned. Depleted. But where do you begin? That’s where I come in.

Being a Mom is hard work
You’re so busy taking care of everyone else that you end up putting yourself last, which leaves you feeling a little…

Disconnected. You want to care for yourself well (body and spirit) so you can live life to the fullest, and bring the best of yourself to the people you love most. Hi! I’m Erica Hoese, the creator of the Fit Mom Army
Having kids changed my life forever. I wouldn’t trade it for anything, but when I became a mom, I lost touch with my identity, desires, and sense of self. It wasn’t until I started eating healthier, working out, and making myself a priority, that I was able to transform and live my values: Lift, Love, Mom, Repeat. Now, I’m on a mission to help 10,000 moms rediscover a body they’re proud of by focusing on their strength and building their confidence in and out of the gym.
•Do you want to find your strong, fit, and healthy?
•Do you want to prepare healthier meals that your whole family enjoys?
•Do you want to reconnect with the woman you were before you became a mom? I know firsthand that when we put ourselves first, it allows us to show up to our lives in a bigger way, resulting in deeper relationships, inner peace, and a fulfilling life we love. I encourage you to redefine success on your own terms and to care for all aspects of yourself: mind, body, and spirit. I believe in you. And because you’re reading this right now, I know you’re hopeful, you’re coachable, and you’re ready for a change.

✨Strong moms build strong families Semi-Private Strength Coaching for Women— personalized programs, supportive community...
19/10/2026

✨Strong moms build strong families
Semi-Private Strength Coaching for Women— personalized programs, supportive community, and real results.

We focus on progress over perfection, balance over restriction, and sustainable results that fit your life, not interrupt it.
_______
•Semi-Private Personal Training
•Complimentary Body Scan
•Personalized Nutrition with DNA Testing
•Monthly Events
•Open Gym Membership

Nope, there’s no one like us soccer moms. We checked. ⚽️ Evan 3⚽️ Cullen 5⚽️ Nick 9⚽️ Jayden 10⚽️ Cade 16💙❤️ Our seniors...
08/10/2026

Nope, there’s no one like us soccer moms. We checked.

⚽️ Evan 3
⚽️ Cullen 5
⚽️ Nick 9
⚽️ Jayden 10
⚽️ Cade 16

💙❤️ Our seniors 💙❤️

What if you could take a recipe you already love… and ask AI to make it more personalized to YOU? 👀I decided to put this...
03/10/2026

What if you could take a recipe you already love… and ask AI to make it more personalized to YOU? 👀

I decided to put this to the test with one of Crock-tober crockpot meals: Beef & Broccoli. 🥦🥩

I gave MyAI my DNA results and asked it to look at the recipe through the lens of my specific nutrition and fitness traits — things like:

✨ Protein & muscle support
✨ Carbohydrate sensitivity
✨ Fat sensitivity
✨ Inflammation-related traits
✨ Appetite & eating tendencies
✨ Methylation & nutrient needs

And then I asked it:

“How would you adapt this recipe based on my DNA?”

The result? A few simple swaps and additions that made the recipe better aligned with my individual goals — without turning it into some crazy “diet food.”

And THIS is why I think personalized nutrition is so interesting.

We spend so much time asking:

“What diet should I follow?”

“When should I eat carbs?”

“What foods are good for weight loss?”

But what if a better question is:

“What does MY body actually respond best to?”

That’s where DNA testing gets really interesting. 🧬

And you don’t have to be a nutrition expert to start playing with this.

You can literally take your results + a recipe + MyAI and start asking better questions.

I’m sharing the recipe next because… well, I have 3 kids in soccer and I need dinner to be EASY. 😂

Would you want to see what DNA MyAI did with the full recipe? 👀

🍂🥘 CROCK-TOBER IS STARTING TODAY!Okay, busy moms… this one is for US. 🙌Between work, workouts, family life and 3 kids in...
01/10/2026

🍂🥘 CROCK-TOBER IS STARTING TODAY!

Okay, busy moms… this one is for US. 🙌

Between work, workouts, family life and 3 kids in soccer, I don’t always have the time (or honestly, the desire 😂) to spend an hour figuring out dinner.

So when I can throw something in the crockpot in the morning and have a healthy, high-protein dinner ready at the end of the day? YES PLEASE. 🙌

Starting TODAY (October 1st), some of my friends and I are sharing 31 days of easy, healthy, high-protein crockpot recipes right in our Facebook group.

✨ Completely FREE
✨ Nothing to buy
✨ Easy family-friendly meals
✨ High-protein options
✨ Less “WHAT ARE WE HAVING FOR DINNER?!” panic 😂

Because eating healthy doesn’t have to mean complicated recipes, hours in the kitchen, or making a separate meal for everyone.

Just simple food that works for real life. ❤️

Want in?

Drop a 🙋‍♀️ below or message me and I’ll add you!

Let’s make October a little easier… and a whole lot more delicious. 🍁🥘

Carbs aren’t the problem.The way we were taught to fear them is.Most women I coach tried cutting carbs…and ended up tire...
28/09/2026

Carbs aren’t the problem.
The way we were taught to fear them is.

Most women I coach tried cutting carbs…
and ended up tired, cranky, obsessed with food, and stuck.

Here’s the truth 👇
Fat loss comes from a sustainable calorie deficit — not eliminating carbs.

In fact, the right carbs can actually make fat loss easier.

✨ Complex carbs = fat-loss friendly
They’re higher in fiber, help regulate blood sugar, keep you full longer, and reduce cravings — especially for women 40+.

These are staples inside my coaching method:

1️⃣ Oats
✔️ Soluble fiber slows digestion
✔️ Keeps you full + steady energy
👉🏻 Overnight oats or quick oats paired with protein

2️⃣ Sourdough Bread
✔️ Supports digestion & fullness
✔️ Rich in B vitamins & minerals
👉🏻 Eggs + toast or a balanced sandwich

3️⃣ Non-Starchy Veggies 🥦
Broccoli • Spinach • Zucchini • Peppers
✔️ High volume, low calorie
✔️ Blood sugar + craving control
👉🏻 Half the plate at lunch & dinner

4️⃣ Fruit 🍓
✔️ Naturally sweet + fiber-rich
✔️ Helps calm sugar cravings
👉🏻 Pair with protein or healthy fat

5️⃣ Sweet Potatoes 🍠
✔️ Slow-digesting carbs = better satiety
✔️ Loaded with nutrients
👉🏻 Any meal — yes, even breakfast

6️⃣ Rice (Basmati, Jasmine, Brown)
✔️ Easy to digest
✔️ Great for workouts & recovery
👉🏻 Mixed with cauliflower rice for big, satisfying portions

This is exactly how I help moms lose fat without cutting carbs, cutting joy, or burning out.

💛 If you want structure, support, and real education —my Lean30Method will walk you through how to eat carbs for your metabolism, not against it.

No extremes.
No food fear.
Just a method you can actually sustain.

👇🏻 Comment “COACHING” and I’ll send you the details.

14/09/2026

And just like that you’re a senior ❤️🥺

12/09/2026

❤️❤️❤️

10/09/2026

In my soccer era.
All day. Every day.

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+16122943438

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