Karen Cappello Coaching

Karen Cappello Coaching Helping coaches grow highly successful coaching businesses. Find out more --> https://karencappello.com/

One of the reasons I love coaching so much is that I don't have to have the answers.This was a revelation for someone wh...
09/11/2026

One of the reasons I love coaching so much is that I don't have to have the answers.

This was a revelation for someone who had spent years as a leader. Leaders are often expected to know. Solve the problem. Make the decision. Give the direction.

Coaching asked something very different of me. Listen. Be curious. Ask. Trust. Let another person discover an answer that belongs to them.

Our coach training curriculum describes this distinction beautifully: in consulting, the consultant diagnoses and prescribes solutions. In coaching, people are capable of generating their own solutions, with the coach providing a supportive, discovery-based approach.

After decades of being paid partly for what I knew, I discovered the joy of being deeply present with another person while they discovered what they knew.

More than 20 years later, that still feels extraordinary to me.

What do you love most about being a coach?

You didn't start coaching from zero.When I first became a coach, I felt like a beginner. I wasn't. I brought years of le...
09/10/2026

You didn't start coaching from zero.

When I first became a coach, I felt like a beginner. I wasn't. I brought years of leadership, business experience, relationships, successes, mistakes and life experience with me.

Coach training gave me a new way to use all of it. There's actually a beautiful principle in our Leverage for Leaders work called Resources for Inner Strength: and it’s your unique combination of talent, wisdom and experience.

Today's action:

Write down three things from your life before coaching that make you a better coach today.

You may be surprised by how much you brought with you.

You’re closer than you think to the work you may have been meant to do all along.When my friend suggested that I become ...
09/04/2026

You’re closer than you think to the work you may have been meant to do all along.

When my friend suggested that I become a coach, she wasn't pointing me toward something completely new. She was noticing something I had been doing for years.

I had been listening, encouraging and seeing possibilities. I spent my time helping people think differently and move forward. The coach was already there.

The training gave me the professional skills, ethics and framework to turn those natural abilities into a profession. And that's one of the things I love most about coaching.

So many extraordinary coaches don't begin with, “I think I'll become a coach.” They begin as leaders, executives, consultants, teachers, HR professionals, entrepreneurs, parents and friends who notice that people keep coming to them. For perspective and clarity. For the conversation that helps them see what's possible.

IMHO becoming a coach isn't about becoming someone new. It's about recognizing who you've been all along.

Most people think self-care comes after the work is done. Coaching taught me the opposite.When I entered coaching after ...
09/02/2026

Most people think self-care comes after the work is done. Coaching taught me the opposite.

When I entered coaching after years of 60- and 70-hour workweeks, one of the biggest changes I made wasn't in my calendar.

It was in what I considered productive. Rest was productive. Taking care of my energy was productive. Time with people I loved was productive. Creating space in my life was productive.

Because I noticed something fascinating: The better I felt, the better I coached. I listened differently. I was more curious. I was more present.

Today's coaching action: Before your next coaching conversation, do one thing that makes you feel wonderful. Then notice what you bring into the room.

We all believe in gravity. Drop a pen and it falls. And yet… airplanes fly. The airplane doesn't prove gravity wrong. It...
08/26/2026

We all believe in gravity. Drop a pen and it falls. And yet… airplanes fly. The airplane doesn't prove gravity wrong. It simply reminds us that gravity isn't the only force operating.

I think we forget this in business.

“Corporate contracts take forever.”
“You need a huge audience to get clients from LinkedIn.”
“My former colleagues don't think of me as a coach.”
“I already reached out to my network.”

Maybe you've gathered evidence that makes those statements feel true. The more useful question is: What else could also be true?

Here's something to try today. Write down one “rule” you've been operating by in your business. Then ask yourself: If this weren't the only thing that could be true, what possibility would I be willing to explore?

You don't have to discard what you know. Just leave room for what you don't know yet.

You Don't Have to Wait to Be ChosenI see this with accomplished coaches all the time. They've had a wonderful conversati...
08/20/2026

You Don't Have to Wait to Be Chosen

I see this with accomplished coaches all the time. They've had a wonderful conversation with someone. There's a challenge. There's alignment. They know they could help. And they wait.

Maybe the person will ask about coaching. Maybe they'll come back. Maybe they'll say, “How can I work with you?”
Here's the mindset shift: You don't have to wait to be chosen. You can choose, too.

You can decide:

This is someone I'd enjoy working with.
I believe I could help them.
I think we're a good fit.

And then you can make the invitation. That's not pressure. It's two accomplished adults deciding whether they want to work together. You don't have to wait for someone else to recognize the opportunity. You can recognize it, name it, and open the door.

Here’s a question I ask nearly every coach I partner with:Whose name would be on a list of those you’d love to work with...
08/14/2026

Here’s a question I ask nearly every coach I partner with:

Whose name would be on a list of those you’d love to work with?

There’s always one. A former colleague who’s now running the division. The VP you coached informally for years before either of you called it coaching. Someone who would take your call in a heartbeat.

And the message stays unsent, usually for a reason that sounds like, “what if they say no.”

Here’s the math that set me free. Of twelve people you invite into a conversation, roughly four say yes, and one or two of those become clients. Which means eight say no. Eight is not a verdict on your coaching. Eight is what a working system looks like from the inside.

The courage to send number nine after eight quiet answers is the whole thing, honestly.

So tell me in the comments. Whose name is it? I’d love to know who you’re about to reach out to.

When I started coaching, I was on fire.I didn’t have a website. Social media didn’t exist yet. There was no content cale...
08/12/2026

When I started coaching, I was on fire.

I didn’t have a website. Social media didn’t exist yet. There was no content calendar to fall behind on and no algorithm to please.

What I did have was twenty years as a senior business leader, an investment advisor, and a university professor. Which is another way of saying I had people. Hundreds of them, who knew exactly how I worked and what I was capable of.

So I had conversations.

Twenty-four conversations in my first four months. Twenty-three of them became clients.

I want to be precise about what that taught me, because it wasn’t that I was especially persuasive. It was this: a conversation with someone who already respects you is the most effective business development available to a coach. It was true in 2002 with no website, and it’s true now with every tool in the world.

Everything I’ve built since rests on that one discovery.

The people who will hire you next year already know your name. The only question is whether you’ve invited them into a conversation.

Your network isn’t silent. It’s under-invited.Most invitations ask a reader to do three things at once. Understand what ...
08/10/2026

Your network isn’t silent. It’s under-invited.

Most invitations ask a reader to do three things at once. Understand what coaching actually is. Decide whether they personally need it. And commit to a call with no clear purpose and no visible ending.

That’s a lot to process in a message read on a phone between two meetings. So the reply gets postponed, and then it quietly never happens.

An invitation that earns a yes does four things instead:

It names why them, with something true and particular about that person.

It names why now, so the moment has a reason to be this week.

It asks for something small and concrete. Twenty minutes and one specific question, rather than the endless open door of let’s catch up.

It removes the sales weight, out loud: “Nothing to sell here. I’d simply value your perspective. Would Tuesday or Thursday morning work?”

Twelve of those sent on a Monday morning is a client acquisition system. It runs on thirty minutes a week and relationships you’ve already earned.

Every program I've created over the years has started with the same question: What do coaches need most right now?This t...
08/08/2026

Every program I've created over the years has started with the same question: What do coaches need most right now?

This time, the answer surprised me.

It wasn't another marketing strategy, another framework, or another certification. What I kept hearing was something much simpler:

"I already know the right people. I just haven't stayed connected."

That stayed with me because I realized many experienced coaches weren't missing opportunities because they lacked coaching expertise. They were so busy serving clients, refining their businesses, and keeping up with everything else that they stopped nurturing one of their greatest business assets: their relationships.

That's why I created the Conversation Sprint. It’s not about teaching another marketing tactic, rather it’s about dedicating a week where experienced coaches could reconnect with the people they already know, strengthen relationships, and establish a business development practice they can return to long after the Sprint is over.

We begin Monday, August 10 at 11:00 a.m. Eastern, and over five focused days we'll reconnect with our networks, start thoughtful conversations, and create opportunities that continue well beyond the Sprint itself.

Sometimes the next opportunity isn't waiting on another platform. It's waiting in a relationship you've already built.

If you're ready to reconnect with the people who already know the quality of your work, I'd love to welcome you.

Reserve your complimentary spot here:

https://karencappello.com/the-conversation-sprint

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Tucson, AZ

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Monday 9am - 3pm
Tuesday 9am - 3pm
Wednesday 9am - 3pm
Thursday 9am - 3pm

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+15202990001

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