03/25/2026
I just had surgery last week. Another round of chemo started this week. But shockingly, I am more amped up than ever about what I’ve been building and exactly where it takes me.
When I lost my website and got my diagnosis, I had a choice: let my infrastructure disappear, or use the extra time to build something stronger.
First, the update: I’ve reached a deal to get my original website and all its content back in the next few days. Fingers crossed it holds.
But we aren’t going backward. Getting the site back means I am finally able to rebuild my app from the ground up, fully powered by the new STEELEFIT-AI system.
What started as an internal project to save my own business has become two distinct companies:
STEELEFIT — This will continue to host the physical products, coaching, and training that got me here.
STEELEFIT-AI — This is now a dedicated machine. It is built to help guide other companies on how to build systems that build bigger systems. We build the governance layer that keeps your AI from drifting, breaking, or lying to your users. And more than that, we build your entire brands DNA. Your AI will know more about you…..than you know about you. And even better you can trust it to speak like you to think like you and to create like you.
More than that. This got personal. Here is why that second company had to exist.
A lot of people still think AI is easy to use, easy to control, and mostly safe. When I started building AI systems during my cancer treatment, I was naive. I thought you just gave an AI instructions and it followed them.
Until one day I got systematically gaslit from an AI who destroyed every file on my computer and I lost everything.
This isn’t sci-fi panic. It’s an operational reality. We are treating autonomous systems like standard software. But they drift. And if left unchecked, they can and will break the systems your business runs on.
STEELEFIT-AI prevents that failure because it is built like a central nervous system, not a chatbot.
You can let life take things from you, or you can build through it.
-AI