Joshua Harrell

08/26/2026

Got a question from an advisor this week: "I've been doing 'collabs' for a year and none of them have produced a single client. What am I doing wrong?"

Short answer: she's been doing visibility collaborations—shoutouts and tag-each-other posts. Those build awareness. They don't book trips.

What actually books trips are trust collaborations and client flow collaborations—and those require structure most advisors never put in place.

I wrote a whole breakdown of the 3 types, the 5 partner categories, and the outreach framework (with scripts) a few months back. It still holds up.

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The 3 types of collaborations, 5 partner categories, and the COVE outreach framework travel advisors use to build a real referral pipeline.

08/26/2026

It’s been a busy year.

08/26/2026

From my room at The Biltmore in Coral Gables, I’m signing advanced copies of The Phenomenal Travel Entrepreneur for the media—and I’m still taking in what this moment means.

This book is for travel agency owners and advisors who believe they can build something meaningful: a stronger business, a more intentional career, and a lasting impact on the travelers and communities they serve.

I’m especially grateful to Vicki Freed of Royal Caribbean International for contributing such a thoughtful foreword. Her belief in this project, along with the encouragement of so many remarkable people around me, is a powerful reminder: incredible things become possible when people want to see you succeed.

The Phenomenal Travel Entrepreneur will be available everywhere October 4. I cannot wait to share it with travel agency owners and advisors everywhere—and to see what you build next.

08/25/2026

This Saturday, I have a guest you don’t want to miss on Travel Marketeering Live. It’s going to be a great one. August 29, 12 PM ET, WorldVia Travel Network’s YouTube. See you there!

08/25/2026

The show is Saturday and I am fired up.

I'm sitting down live with a good friend of mine, Charles Sylvia, ECC. He's the VP of Industry and Trade Relations at CLIA—the Cruise Lines International Association—and he represents more than thirty-two thousand travel agents and agency owners across North America.

But here's what I love about this conversation.

Charles didn't start at CLIA.

He started as a front-line agent at a brick-and-mortar travel agency near Cape Cod. Twenty-four years later he sits at the table where the future of cruise distribution gets shaped.

That is Step Two of the Thriving Travel Advisor Blueprint told through a life.

We're going deep on his career arc, on CLIA membership and what those credentials actually signal to the industry, and on the Trade Relations Committee—the room where advisors' voices get carried straight to the cruise lines.

Saturday, August 29 at noon Eastern on the WorldVia Travel Network YouTube channel.
Last live before WORLD26. Come be there.

Charles Sylvia, ECC, has one of the most remarkable travel-agent-to...

08/25/2026

One of the best part of my job is collaborating with some of the smartest people in the travel industry. Today was a great day.

08/24/2026

If you have ever gotten off a discovery call and thought, "What just happened, and why didn't I book that trip?"—this replay is for you.

I went live on Saturday and taught the exact discovery call script I give travel advisors. Warm-up frame, 12 questions, one confident reframe, two closes, five plug-and-play objection responses. The whole call, scripted.

The one line that got the biggest reaction from the audience: the discovery call is your interview, not theirs. You are deciding whether this is the right client for your best work.
If you freeze on calls, or if you have watched a proposal disappear into a client's inbox never to be heard from again, watch the replay:

If you have ever gotten off a discovery call and thought, "What jus...

08/22/2026

Going live in one hour.

If you’ve ever frozen on a discovery call—not sure what to ask, how to recommend, or what to say when someone pushes back—today’s show is exactly for you.

I’m walking through the complete script, start to finish, and giving you five ready-to-use objection responses before we close out.

Saturday, August 22 · 12 PM ET · WorldVia Travel Network on YouTube
https://worldv.co/4qaEYj2

See you in the room.

Do you freeze on discovery calls—not sure what to ask, how to move ...