Apex Athletic Performance

10/01/2023

It was great to support Team NKR- 50 U.S. State Summits Speed Record with their successful World Record of the U.S. 50 Summits.

If you are interested in becoming a living kidney donor, the National Kidney Registry gives you the facts you need to know, including the process and the risks.

02/12/2023

Check-out Coach Nick Hurff's LinkdIn Profile!

02/12/2023

“Coach Hurff does a phenomenal job helping me both better define and reach my goals of going further, deeper, and higher into the mountains. His ability to balance short and long-term goals with athlete longevity is fantastic. Terrific coach”

John C. Backcountry Athlete

Jon launches off a 20 foot cliff while descending from an alpine ascent in the North Cascades of Washington.

02/12/2023

“Over the past 15 years of endurance racing, I have set multiple records and completed several of the world’s most challenging races. For a long time, I neglected a structured training plan and proper coaching. Wanting to tap into my full-athletic potential, I needed to partner with a coach who I could trust to elicit this. With many previous records and success, I had no shortage of coaches willing to train me. What ultimately made me decide to train with Coach Nick was his immense scientific understanding of how the body works and his wealth of knowledge of how to train elite-level athletes. I have experienced other coaches who simply repackage what they had personal success with or replicate other training programs. Coach Nick does not do this and takes a true personal approach to creating custom training protocols based on the individual. In even the first few months, I saw incredible leaps in my performance. Nick’s ability to work around my body and schedule is far superior to anyone I have ever worked with!”

Hunter L. Endurance Athlete, Adventure Racer

RECORDS:

Benton Mackaye Trail, 5d 15h 33m, 288 miles

Georgia Section of AT, Unsupported, 22h 50m 22s

Mt. Ka’ala, Hawaii Sea to Summit, 4h 33m 56s

Double S.C.A.R. (TN, NC), Supported, 1d 23h 56m 5s

Foothills Trail (NC. SC), Unsupported, 4d, 12h, 54m 0s

Multiple 1OAs in Adventure Racing Including Sea to Sea 2022

02/12/2023

“In the first few months of working with Nick, I saw significant improvements in my fitness and performance. During this time, I completed two ultra-marathons and significantly improved my performance at each. These were completed while training on a compressed timeline due to very busy life and work schedules. Nick works around my lifestyle to optimize my time available for training. He is flexible and adjusts my training as my schedules change. With Nick on my team, I am a much better athlete.”
-Stephan D., Ultra-Endurance Athlete

02/12/2023

Professional Athletic Performance Coaching to Reach Your Goals.

02/12/2023

Coach Nick Hurff MS, CSCS

Nick has trained over 1,050 athletes, 31 NCAA and Intercollegiate Teams, including All-Americans, and record-holding ultra-endurance athletes.

In his more than 7 years of experience, he has become skilled in his craft and is a master of his coaching style. Coach Hurff will help you improve your performance, fitness, and/or general health & wellness to achieve your goals.

As an ultra-endurance athlete himself, and with experience coaching athletes across multiple disciplines and sports, Coach Hurff knows and understands what it takes to win.

7+ Years of Coaching Experience

1,050+ athletes

31 NCAA, Intercollegiate, and Semi-Professional Teams

Record Holding Ultra-Endurance Athletes & NCAA All-Americans

Director of Sports Performance, Alvernia University

Graduate Professor of Performance Enhancement

Master of Science Exercise Science, Liberty University

Certified Strength & Conditioning Specialist, NSCA

U.S. Army Ranger and Combat Veteran

Former NCAA Athlete

Sponsored Ultra-Endurance Athlete by REV3 Endurance