2 Rivers Bicycle and Outdoor

2 Rivers Bicycle and Outdoor Independent Trek and Salsa Bicycle retail store in Fort Atkinson Wisconsin. Bicycle repair on all bra Fort Atkinson
33 W. Thanks for letting us serve you!.
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We are a local and family owned bicycle store serving youth to expert riders. Sherman Ave, Fort Atkinson, WI
920-563-2222

Located on the Glacial River Trail in Fort Atkinson. 2 Rivers Bicycle and Outdoor came about to fill a gap in the business community. Fort Atkinson has great bicycle, running and paddling facilities as well as great events and now there is a shop to serve the needs of the community.

🚴 Now Observing Fall/Winter Hours | End of Summer Sale Ends Saturday! -
09/04/2026

🚴 Now Observing Fall/Winter Hours | End of Summer Sale Ends Saturday! -

Take advantage of discounts on bikes, apparel, gear, and more during our End Of Season Sale*. Shop the savings online and pick up in-store for free! *in-store inventory only, no special orders

Gravel Worlds Nebraska 2026 is in the books! What a ride and an awesome event. A special thanks to the organizers/volunt...
08/30/2026

Gravel Worlds Nebraska 2026 is in the books! What a ride and an awesome event. A special thanks to the organizers/volunteers led by Jason Strohbehn and Sofia Gibson. They put on a world class event but with a grass roots feel (check out the YouTube footage of the pro race).

A couple of 2 Rivers employees participated (Tony 150 mile, John 300 mile) as well as great friends and advocates of the store (Beth 150 mile, Ben 300 mile). Everyone finished! Super proud of all of us.

For me, it was the first 300 miler I've completed. I had some dark moments and hallucinations, but made it through. Ben finished in under 24 hours which is flying for an ultra distance. Tony overcame cramps and finished the 150 strong. Beth finished her first 150 and is now ready for the Unbound 200! All of us have stories and work behind the accomplishment. This is one to put on your list for next year and then we'll want to hear your stories! Distances from 35-300 mi.

Curious about equipment (I may not get everything here, but best effort :)).

TONY: Trek Checkpoint (SRAM Force), Panaracer X1+ tires, RedShift seat post, stem, Pearl Izumi Expedition Pro shorts, many bags :), Profile Design aero bars, USWE hydration vest

BETH: Salsa Cutthroat, Schwalbe Thunderburt tires, aerobars, Outbound Lighting Evo light

BEN: Lynskey Ti (Shimano GRX Di2 11spd), Panaracer X1+ tires, CaneCreek suspension fork, RedShift seat post and aerobars, Pearl Izumi Expedition Pro shorts, Outbound Lighting Evo and Hangover lights, Restrap top tube bag, Revelate saddle bag

JOHN: Trek CheckOUT (Shimano GRX 1x 12spd), Panaracer X1+ tires, RockShox front and rear suspension, Pearl Izumi Expedition Pro shorts, Outbound Lighting Evo and Hangover lights, Restrap top tube back and stem bag, Tailfin Speedpack, Profile Design aero bars, USWE hydration pack

Stop at the store anytime discuss equipment. We are super motivated to help get you across your next finish line!

August is the perfect time to wrap up the season by supporting the businesses that made it better. Your neighborhood has...
08/27/2026

August is the perfect time to wrap up the season by supporting the businesses that made it better. Your neighborhood has been here all summer and it's not done yet. πŸ™Œβ˜€οΈ

Congrats and Thank You to Carl on his new Checkpoint! Happy riding.
08/25/2026

Congrats and Thank You to Carl on his new Checkpoint! Happy riding.

Congrats to Susan on completing her first triathlon! She completed Tri-ing for a Cure with Team Phoenix and now has the ...
08/25/2026

Congrats to Susan on completing her first triathlon! She completed Tri-ing for a Cure with Team Phoenix and now has the bug. To the next one. πŸ₯‚

August is for the businesses that are part of your story. The ones you drive past every day, recommend to friends withou...
08/24/2026

August is for the businesses that are part of your story. The ones you drive past every day, recommend to friends without thinking twice, and keep coming back to because they just get it right.

This month, make it a point to show them some love. πŸ’›

Address

33 Sherman Avenue West
Fort Atkinson, WI
53538

Opening Hours

Tuesday 12:30pm - 6pm
Wednesday 12:30pm - 6pm
Thursday 12:30pm - 6pm
Friday 12:30pm - 6pm
Saturday 9am - 2pm

Telephone

+19205632222

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