Georgia 400 | Hospitality Highway

06/02/2026

It's a Summer of Celebration in ! From America250 celebrations and the biggest global games to can't-miss live music and dinners on a patio, Awesome Alpharetta, Georgia has everything you need to make memories all summer long. ☀️🎶⚽

Don't miss your chance to enter to win a weekend getaway and take advantage of everything Alpharetta has to offer!

Getaway Package is valued at ~$590 and includes:
🎉 2-night stay at The Hamilton, a Curio Collection by Hilton Hotel
🎉 Two VIP Tickets and a VIP Parking Pass to see Breaking Benjamin on October 17 at Ameris Bank Amphitheatre

Start celebrating today! Enter here: tr.ee/JDEWdi or in-person at the Alpharetta Welcome Center. Giveaway runs June 1–August 31, 2026, and the winner will be announced the week of September 1!

05/24/2026

05/01/2026

Looking to head north for a fun Saturday night? Head to Visit Dawsonville, Georgia and make it a full experience 👇

🏁 Explore the Georgia Racing Hall of Fame (GRHOF) and get behind the wheel of the Thunder Road Simulators(open late until 6PM)
🍻 Sip something local next door at Grandaddy Mimm’s Distillery and BorderHop Brewery(open until 10PM + patio views of the park)
🎤 Enjoy a FREE live concert with Kurt Thomas and Under the Wheel at Main Street Park(6–9:30PM)

📅 Saturday, May 2 | Downtown Dawsonville

Live music, local flavor, and small-town charm—all just up the highway.

04/28/2026

Memorial Day Weekend is just around the corner and we invite you to spend it in 🇺🇸

From live concerts at Ameris Bank Amphitheatre to booth-after-booth of beautiful art abounding at Alpharetta Arts Fest (May 23 & 24), you can make your holiday weekend magically memorable. As we celebrate this year, there's also no better way to honor our U.S. military than with a special Memorial Day Tribute at Alpharetta City Hall on Monday, May 25.

Hosted by the City of Alpharetta and the Rotary Club of Alpharetta, this meaningful tribute includes an invocation, National Anthem, Pledge of Allegiance, keynote address by decorated veteran Tommy Clack, and the sounding of Taps, and is free to attend.

Plan your weekend at the Awesome Alpharetta, Georgia 🔗 below.
bit.ly/4cC4Dfk

04/26/2026

Come to FoCo, grab a bite to eat and enjoy a free show at the Cu***ng City Center.

04/17/2026

Hot days are here, cool off the Dahlonega way ☀️

Kayak, paddle, or simply float your worries away.

Fresh mountain air, scenic water, and summer starts now.
Let’s get outdoors and make the most of it.
Discover Dahlonega, Georgia

04/15/2026

Alpharetta is the #1 destination if you're looking for World Class Hospitality for First Class Fans during the 2026 World Cup and their latest video shows exactly why! ⚽🏆

is the winning play in your World Cup plans. Think watch parties, chef-driven dining, vibrant shopping, and plenty of room to celebrate every match moment, before, during, and after the final whistle. 🙌

Don't sit on the sidelines, get in the action! Check out their website and plan your itinerary at the 🔗 below.
bit.ly/4emjOue

04/09/2026

Golden hour hits different at Styles Park Nature Trails in Visit Dawsonville, Georgia 🌄 With 5 miles of multi-use trails and a 0.5 mile ADA-accessible loop, it’s the perfect spring escape along the highway!

📍 425 Rock Cellar Road
More info: http://destinationdawsonville.com/.../styles-park-nature.../

04/08/2026

🤠CELEBRATE FREEDOM RODEO🤠

Join us in at the Wills Park Equestrian Center arena on May 1-2 for an action-packed western celebration that is sure to put the whole family in a hootin’ and hollerin’ mood. The two-day event features traditional elements of a top-notch rodeo, including Ba****ck Bronc Riding, Break-Away Roping, Bull Riding, Calf Roping, Cowgirl’s Barrel Racing, Saddle Bronc Riding, Steer Wrestling and Team Roping.

Tickets for this rain or shine event are $25 at the gate, and children under 6 are free! Slide on those cowboy boots and we'll see y'all there! Find more info at the 🔗 below. 🤠
bit.ly/4sflZTH.