Jasmine Braxton Co.

Jasmine Braxton Co. I teach CPTs the practical skills they need to build confidence and successfully train clients.

Do you ever feel directionless or unsupported as a trainer? ⁣⁣If you’re anything like me, I’m guessing you want to be a ...
08/31/2022

Do you ever feel directionless or unsupported as a trainer? ⁣

If you’re anything like me, I’m guessing you want to be a confident and well put together trainer who helps your clients succeed. ⁣

The problem is you feel poorly prepared to do that, which constantly has you thinking you don’t know enough or aren’t good enough to coach others, leaving you feeling MASSIVE self doubt. ⁣

I understand the stress you feel – I personally dealt with these same struggles early in my fitness coaching career. ⁣

After deciding that physical therapy school wasn’t for me, I went full-time with personal training. After a decade of coaching on the gym floor, I noticed that the trainers coming in who were 10 years younger were no better prepared to do the job than I was when at their level.⁣

That inspired me to transition to teaching other trainers the skills and knowledge needed to be successful coaches. ⁣

So if you’re an early career trainer reading this, welcome to my slice of the internet –I’ve created just for you!⁣

I’m all about community and connection here (you’ll learn more values in the next post) so don’t be shy to comment saying “hola” below, or shoot me a DM.⁣

Those who hang tight in this community become SUCCESS MAKERS. ⁣

I’m glad you’re here!⁣
Head on over to the next post to learn about the mission and brand values.⁣

Whether you are in year 2 or year 10 of being a personal trainer, my goal is to help you feel confident in your knowledg...
08/31/2022

Whether you are in year 2 or year 10 of being a personal trainer, my goal is to help you feel confident in your knowledge and have the ability to effectively translate what you know to the clients you train.⁣

Why?⁣

For starters, the fitness industry is in dire need of quality trainers working with the general population.⁣

Other professionals in health related fields view personal trainers as a non-asset primarily because there are no set standards.⁣

But the truth is your value as a trainer is immense. ⁣

Trainers do the job that most health professionals can’t; bridge the gap between where clients are now to the healthy, self-sufficient, and prosperous person they want to become.⁣

If you value being a SUCCESS MAKER – trainers who measure their success by the success of their clients – you are already on the right track.⁣

Here I value these 3 things:⁣
🫱🏼‍🫲🏾INTEGRITY⁣
🫂COMMUNITY⁣
🌟JOY⁣

There are others but these 3 dominate the top of the list at all times. ⁣

Jasmine, you put JOY on the values list?⁣

Heck yeah I did! ⁣
Cuz girl, if you’re not having fun in this job you’re doing it wrong!⁣

Now that you know my values, drop your top 3 in the comments below.⁣

Maybe before now you just saw yourself as someone who is responsible for bringing your clients entertainment in the form...
08/31/2022

Maybe before now you just saw yourself as someone who is responsible for bringing your clients entertainment in the form of a workout.⁣

Maybe you haven’t thought about the long term effects (both good and bad) that you can have on a client’s life who chooses to work with you. ⁣

Maybe you have and that makes you uneasy.⁣

Either way, the responsibility you have as a coach is weighty.⁣

It goes well beyond the here and now which is why it is essential for you to have a solid foundation.⁣

Imagine trying to build a house on a faulty foundation. ⁣

Would it be high quality and keep its integrity? ⁣
Absolutely not. And you’d be pi**ed if you bought it.⁣

Despite this, so many of you are given the green light to work in the field without the foundational knowledge necessary to shorten the ‘stumbling stage’ of your career. ⁣

The Quality Coach Podcast is one of the resources I offer to help you develop that foundation.⁣

On QCP we talk about fitness, coaching, and entrepreneurship in the format of practical tips & advice to confidently train clients & build a successful career in the fitness industry.⁣

Coaching is not just about prescribing sets and reps and progressing someone. ⁣

It’s about helping them achieve a version of themselves that they cannot yet see.⁣

To become a listener of the podcast follow the link in my bio.⁣

So many personal trainers get into the fitness industry without a lifeline.⁣⁣You likely came in with passion in your hea...
08/31/2022

So many personal trainers get into the fitness industry without a lifeline.⁣

You likely came in with passion in your heart and a real life story for how fitness has served as a vehicle for positive change in your life, only to find that it is one of the most difficult industries to navigate.⁣

That in addition to having to block out the staggering amount of misinformation that flows, untamed.⁣

It’s not that you don’t know enough to help you clients.⁣

You don’t need more information without context. ⁣

What would be more useful is a guided experience showing you the ropes - helping you understand the why and how.⁣

Coach Unlocked gives you that. ⁣

CU is a membership community created to guide women in fitness working with the general population, from a place of self-doubt and confusion into confident fitness professionals who do their job exceptionally well.⁣

Trainers who join the COACH UNLOCKED experience will gain the ability able to:⁣

-assess clients well⁣
-design science-based long term fitness programs⁣
-obtain a practical understanding of nutrition and behavior change⁣
-deepen their understanding of themselves and their connection to fitness⁣
-create deep and lasting coaching relationships ⁣
-understand business systems and processes to grow their practice, clientele, & moolah.⁣

Not sure if a community like Coach Unlocked can support you the way you deserve? ⁣

Shoot me a DM and let’s discuss.⁣
No obligations or hard sales. ⁣

I only want you in the community if it aligns with where you’re going.⁣

When I got started in personal training in 2011, it took me 3 embarrassingly long years to figure out all the steps that...
08/31/2022

When I got started in personal training in 2011, it took me 3 embarrassingly long years to figure out all the steps that go in between the intake form and the first session.⁣⁣
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It was always a mad scramble to pull everything together to get a new client started until I created a repeatable system that made the whole process predictable and stress-free.⁣⁣
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I put all those templates and forms together in a neat toolbox for you called Career Starter.⁣⁣
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In addition to that it’s really important for you to better position yourself as an authority while also getting inside the mind of the people you want to train. ⁣

Because once you do, you’ll have a consistent stream of clients coming in. ⁣⁣
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I show you how in the mini-course, Ideal Client Clarity.⁣⁣
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Get them both when you join the COACH UNLOCKED membership community.⁣⁣

More than a decade of experience in the fitness industry has taught me a lot about what NOT to do as a personal trainer....
08/31/2022

More than a decade of experience in the fitness industry has taught me a lot about what NOT to do as a personal trainer. ⁣

All that trial and error has it’s benefits though - namely, making it abundantly clear that in order to have successful clients and feel confident in my work you need to nail these 7 skills.⁣

In no particular order:⁣
1️⃣Understand the principles of movement⁣

2️⃣Have an eye for movement mechanics & be able to conduct a bomb assessment⁣

3️⃣Problem solve for movement dysfunction (your girl can’t squat without going to her toes. Why?)⁣

4️⃣Modify a workout in real time to avoid pain ⁣
(requires you to understand biomechanics - you don’t swap out a push-up for RDLs)⁣

5️⃣Communicate well with various personality types⁣

6️⃣Deliver a high quality experience (give them red carpet service)⁣

7️⃣Slay program design with sustainable workouts⁣

Are you up to speed on all these?⁣

Became a subscriber to my weekly newsletter, Beyond the Reps, written specifically for personal trainers to gain insight on these 7 and more. ⁣

All you have to do to join is hit the link “PROGRAM DEMO” in my bio, and recieve my program design freebie as a welcome gift.⁣

Love from one of our very own🫶🏽
08/31/2022

Love from one of our very own🫶🏽

Every personal trainer knows the pain of being alone, struggling, feeling confusion, overwhelm – but holding it together...
08/31/2022

Every personal trainer knows the pain of being alone, struggling, feeling confusion, overwhelm – but holding it together because you’re the leader of your own life.⁣⁣

That’s why the goal of COACH UNLOCKED is to help you clear away the fluff and overwhelm around how to do your job well, so that you can spend more time enjoying your work with your clients and less time battling self doubt and imposter syndrome.⁣⁣
⁣⁣
Women who join CU do so because they want:⁣⁣
✅Support after the certification⁣⁣
✅Practice⁣⁣
✅Accountability ⁣⁣
✅Community⁣⁣
✅Attention focused on their needs⁣⁣
✅A solid foundation of what to do & how to do it ⁣⁣

Trainers will walk away from this membership being able to confidently train their clients, design 12 months of smart progressive programming, and explain the logic behind their decisions. ⁣⁣
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You’ll also become comfortable with the soft skills of personal training. ⁣⁣

This is a relationship business, after all.⁣⁣
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Core concepts covered in CU:⁣⁣
1.Personal development⁣⁣
2.Program design⁣⁣
3.Client care⁣⁣
4.Coaching Delivery⁣⁣
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Are you in?⁣⁣

Today’s new and aspiring personal trainers are the next generation of fitness professionals. Those are some big britches...
08/31/2022

Today’s new and aspiring personal trainers are the next generation of fitness professionals. Those are some big britches to fill considering the current state of health of the generation population you’ll be training. ⁣

The old trial by fire way of working with clients ain’t gonna cut it - frankly, it never has. ⁣

If you’re a trainer who feels unprepared to work with clients or do some aspect of your job, my upcoming masterclass has your name written all over it.⁣

FitPro:Next Gen is for new and aspiring women in personal training who want to get better at the actual training of clients. ⁣

During this masterclass you’ll learn the 3 core factors that will evolve you into a successful fitness professional.⁣

FitPro:Next Gen is happening Wednesday September 21st. ⁣
RSVP via the link in my bio.⁣

Do me a solid and share! The more the merrier at this event because WE TRAINERS NEED THIS.⁣

You have a brilliant new idea that you just KNOW is gonna be the crowd favorite. ⁣⁣Great!⁣⁣But before you excitedly dive...
06/09/2022

You have a brilliant new idea that you just KNOW is gonna be the crowd favorite. ⁣

Great!⁣

But before you excitedly dive into creating your next training program or event, have your people actually shown that they want it?⁣

Validation from your market should be the true green light on what to pull the trigger for. ⁣

So to make sure you are not running wild and free in the wrong direction, follow these five steps before you launch your next big fitness idea. ⁣

🧐Market Research - Do they actually want what you're excited to offer?⁣

🤕Pain points - What are the things that hold them back and stress them out? ⁣

⏳Timing - Is now the right time? Is this point in the year or in their life well-suited?⁣

🖌Paint the picture - What will they their life look like if they buy what you're selling? What will it look like if they don't?⁣

📝Clear messaging - What is the 1 thing you want them to understand about your offer? ⁣

Ideal Client Clarity walks you through a step-by-step process to help you figure out the details about your ideal clients so that these 5 steps are easy. ⁣

Click the link in my bio to get your copy.⁣

Back when I was training full time on the gym floor with 1:1 clients, the summer always felt like an uphill battle. ⁣⁣I ...
06/06/2022

Back when I was training full time on the gym floor with 1:1 clients, the summer always felt like an uphill battle. ⁣

I would spin my wheels trying to gain more clients during the time of year when people are out living their best summer life. ⁣

Being in the gym WAS NOT their top priority then.⁣

In hindsight it makes total sense. ⁣
They were outside, traveling, spending time with family/friends during the one season when the whole country had the same plan.⁣

A smarter strategy would've been to use that quieter time to focus on my own projects and professional development so that I could make the most of the rush in September. ⁣

How can you learn from my mistake and save yourself some time and stress?⁣

Now that you have less pressure to be in your business, work on your business.⁣

Need a process for starting new clients and writing programming?⁣
👉🏾Buy Career Starter. ⁣

Still not sure how to attract your ideal clients, or even who your ideal client is?⁣
👉🏾Buy Ideal Client Clarity. ⁣

Need help with both of these things? Buy them together and save mullah. ⁣

Tap “CS + ICC Bunde” in my bio to get them!

Big epiphany: There is a vast difference between employment and entrepreneurship. ⁣⁣When you are an employee it’s expect...
06/02/2022

Big epiphany: There is a vast difference between employment and entrepreneurship. ⁣

When you are an employee it’s expected that when you clock out, you mentally check out along with it. ⁣

But as an entrepreneur, your thoughts go to bed with you and are staring you in the face the next morning. ⁣

We are constantly thinking about something related to the business. If I clocked all the hours I spend just THINKING, I would easily log 80 hour weeks. ⁣

It’s creative exhaustion & excitement all at once — like you’re an emotional rollercoaster season pass holder. ⁣

I’m not saying it’s right, it just is. Many people with conventional employee POV will never understand you, making it so important to understand yourself as you dive headfirst into this world of fitness entrepreneurship. ⁣

So I double-dog dare you to be unconventional; find ways to work smarter and not neglect yourself & your zone of genius! I will drill this until your ears bleed!⁣

I promise you’ll have more joy that way🖤⁣

Share this with a friend who can relate!

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Charlottesville, VA

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