05/21/2026
Bet on YOU Mentality is a mental performance training program and movement founded by sisters Erin Connor, a certified Mental Performance Mastery Coach & Katie Wood, bestselling author and motivational speaker.
Together, they built Bet on YOU Mentality to close the gap most athletes never even realize exists: the mental game.
The program trains athletes at every level, from middle school through college and the pros, as well as AAU programs, club teams, and training facilities. The core framework is built around three pillars: developing Mental Strength, competing with Confidence, and leading with unshakable Belief.
The Bet on YOU Journal is the daily training tool at the heart of the program. Designed to build mental toughness, confidence, and belief, each entry challenges athletes to reflect, push through setbacks, and reinforce the habits and mindset that set elite performers apart. The philosophy is simple: train your mind the same way you train your body.
Now available on Amazon.